Juan ⚪️⚪️⚪️ @JU4NMEND0Z4
Media and marketing tech enthusiast. On an X hiatus. 📚 The Martech Weekly 🏆 TMW 100 awards 🌎 Martech World Forum 2024 👂 Making Sense of Martech Podcast themartechweekly.com Worldwide Joined January 2017-
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Big day in the history of our company. We have survived and thrived for many years, being a trusted partner to our clients, and for delivering value. At #Lotame we are a "sherpa of sorts" - as we maintain the corporate motto, #BuilttoLast in a rapidly changing, and often…
Big day in the history of our company. We have survived and thrived for many years, being a trusted partner to our clients, and for delivering value. At #Lotame we are a "sherpa of sorts" - as we maintain the corporate motto, #BuilttoLast in a rapidly changing, and often…
Behold! @martechismktg has invited me to become a regular contributor. My first piece came out last week and is about the turning tide for web analytics. As someone who has sunk a lot of time into web analytics, I think it's time to rethink the space. martech.org/web-analytics-…
There's this Australian rental market influencer that built a review website for rentals which is driven purely by rage for landlords. The guy has no ideas for solutions but loves to earn attention from bad rental situations. Interesting manifestation of grievance content.
Chat is the future
This week in Martech: TMW #156 | Gatekeeping Email As our last Sunday Deep Dive for the year, we look at the recent changes to email authentication and spam protection from Google and Yahoo. So, why implement these changes now? What happened? themartechweekly.com/gatekeeping-em…
Just imagine for a minute posting something like this in the great year of 2023.
sauce
You should write regularly even if you don't want to become a full-time writer because writing is how you train yourself to think better.
👀
DEVELOPING: Trade Media is slowly infiltrating MFA sites. *credit to @JU4NMEND0Z4😉
The absolutely abysmal state ad-funded trade media.
dudes will do anything but just learn how to write
dudes will do anything but just learn how to write
Excellent point here. Don't get captured by the dark triangle.
Excellent point here. Don't get captured by the dark triangle.
rage against the algorithm
@JU4NMEND0Z4 A great summary into the state of #innovation in the global #martech space @JU4NMEND0Z4 ! Assessing @Digivizer's role and position as we speak. Pleased, though, that we're leading or mixing it very near the top of a number of categories. #DigitalMarketing #DataLedInsights
The highly anticipated Martech Innovation Index Report is here! The first of its kind, the report analyses 2023’s TMW 100 nominees in depth with great insights on how technology companies are building the future of Martech. Subscribe to get it here: themartechweekly.com/tmw100/
LOL.... good take.
Scott Brinker @chiefmartec
44K Followers 10K Following VP Platform Ecosystem @HubSpot; Editor https://t.co/YgyPI5UqdY; Advisor @Dobility, @OfferFit, @Workato; Author of Hacking Marketing; "Godfather of #MarTech" - @AdAge
The Last Party Cookie.. @humanpropensity
5K Followers 5K Following Just an AdTech PM trying to pay attention. Husband and father. MLIS. 🍕 🍕 🍕 Views are mine all mine! Love talking adtech, strategy, Star Wars and video games.
AdTechGod 🍪 @AdtechGod
18K Followers 5K Following The Lord of RTB. God of Programmatic Prophecy. The Savior of AdTech Sinners. AdTechGod(™️)
Gregory Kennedy @I_Am_GKennedy
5K Followers 3K Following fCMO and founder @WeAreBrandZen | Marketing Strategy and Content Creation | Get the Q2 edition of my research report, New Paradigms in B2B Marketing for 2024
Hightouch @HightouchData
2K Followers 192 Following Hightouch is the leading Composable CDP that empowers companies to activate their data warehouse to power personalized marketing and business operations.
Tejas Manohar @tejasmanohar
4K Followers 1K Following Founder of @HightouchData - reverse ETL :) Previously early @segment @lotterydotcom @hubspot
kashish @kashgupta_
3K Followers 3K Following founder of https://t.co/tV0Zmnhtgu , past lives in ML @penn and VC @bessemervp, ATL ➡️ PHL ➡️ SF, I love helping other founders and giving honest advice - DMs open!
Shiv @airgups23
6K Followers 5K Following digital marketing enthusiast, founder of @UofDigital, brooklyn nets fan https://t.co/EALMBoC2CK
Ari Paparo @aripap
26K Followers 3K Following Ad Tech influencer. CEO and contributor @marketecturetv. Subscribe to my newsletter: https://t.co/DBNpzkhjvt
Tom Goodwin @tomfgoodwin
52K Followers 4K Following Keynote Speaker/Author/Consultant Co-Founder:All We Have Is Now New weekly newsletter https://t.co/fSy26iQvC7
Seth Ulinski @Seth_Ulinski
2K Followers 590 Following Marketing | Research | The Data Economy | Author of Amazing Heights
Alec Haase ™ @ahaase36
634 Followers 973 Following MarTech @Hightouchdata | Prev @RedVentures | Community Builder | MarTech, AdTech, Data + occasional (Dog) Dad Jokes
Will Humphrey - @left.. @Will_Humphrey
13K Followers 7K Following Proposal Strategist in Consultancy. Ex Advertising/Comms person. APG tutor. Stoke fan/music lover/punner/husband/father. My views don't represent my employer's.
shoshana wodinsky (sh.. @swodinsky
23K Followers 9K Following an “upton sinclair of targeted ads” or “bully to all data brokers” depending on who you ask // [email protected]
Jake Sanders @POSMarketer
3K Followers 3K Following Marketer/Musician+Composer/Audio Illustrator | LISTEN TO: "OUTBOUND: a marketing sci-fi podcast" ▶ https://t.co/I8CsPcqgVn | 🎷 w/ Big Daddy Kane
Darrell Alfonso @DemandDarrell
13K Followers 3K Following Author of “The Martech Handbook” | Director of Marketing Strategy | Speaker
Jonathan Mendez @jonathanmendez
5K Followers 2K Following First-party data craftsperson. AI forevermore. Converting people. Growing things. Crusading for relevance. 🎸 ⚾️ 🍕
Dr. Fou - FouAnalytic.. @acfou
13K Followers 9K Following "see Fou yourself" with FouAnalytics for your digital media
Aram Zucker-Scharff |.. @Chronotope
16K Followers 8K Following AramZS. he/him. Privacy Engineer. Tech for journalism. Ad Tech. Prev: Fullstack, strategy, econ/game journo, storytelling, altac. Views are only my own
Dirosmee @dirosmee97186
1 Followers 157 Following
Maurice Ross @MauriceMichael
8K Followers 7K Following Intellectual Property, Entertainment, Criminal Defense attorney, with more than 32 years of experience. Moonlighting as a piano bar player in NYC.
Toiturepro-constructi.. @Toiturepro71089
331 Followers 5K Following
Mike McCarver @mikewmccarver
223 Followers 308 Following
Jung Kook @JungKoo37208450
499 Followers 1K Following
01011000 SA 🇦🇺 .. @NigelGrant
882 Followers 5K Following Author DEA Relay, GGU & NSA - Steganography Cryptanalyst - Decrypt msgs 4 the good guys !u - Architect & Founder - Intothelight - Disaster Recovery Hardware
Tesethe @Tesethe139327
77 Followers 2K Following
Kathleen Morales @KathleenMo91768
66 Followers 3K Following
Soshiez @Soshiez180136
127 Followers 4K Following
Shireau @Shireau271519
114 Followers 2K Following
Guard Hawk @TheGuardHawk
357 Followers 4K Following Your Data, Your Power. Discover a new era of digital privacy with Guard Hawk. 👾 https://t.co/xNLqQjlXvv | 🎯 https://t.co/nYYyYITooH
Fernan Franco @fernanlf
423 Followers 158 Following
McPhine @McPhine22397
125 Followers 3K Following
Nathan @TheRascala
411 Followers 969 Following Coursera dropout searching for a garage !! Data and Analytics @Mekanism
Shayteth @shayteth62477
88 Followers 2K Following
Ahmed Aziz @aAhmidAziz
402 Followers 1K Following Tech is a lifestyle! 💵 Data Engineer, Gamer, and Content Creator. #BattleField #LogitechG #Fifa #Apple fanboy
sweethearty @sweetheart63602
2 Followers 228 Following
Sc__rapple @RappleSc94138
51 Followers 277 Following
Lisa @dewitt25lisa
191 Followers 3K Following
Deshi @Deshi2563115326
170 Followers 3K Following
Hazel @Hazel4096163870
1 Followers 322 Following
Senaseigh @senaseigh70695
28 Followers 3K Following “Working from the heart with passion is an art!”
Rita @rita_wolfenbarg
178 Followers 3K Following
teh @jasminest88
103 Followers 516 Following software engineer(/developer/coder/programmer - you name it)/food/travel/experiencing life
Alberto Villalba @4lbertoVillalb4
81 Followers 239 Following
Whezee @Whezee269411
224 Followers 2K Following I'm new to Twitter accounts so I tried the messaging feature and it's great to meet you.
Phaset @Phaset276670
4 Followers 290 Following
Kevin Turton @mrkevinturton
7 Followers 58 Following 20+ Years in Luxury Sales. Made in the UK🇬🇧 Heart in Madinah🇸🇦🕋
Alex May @may67676
0 Followers 5 Following
Tyler Morin @JPMorinChase
13K Followers 1K Following Suck a little less at investing with my daily markets news and insights newsletter 💦 Join 120k+ investors who read @watercoolesthq daily👇
Justin Gordon @justingordon212
34K Followers 8K Following Founder @JustGoGrind | Venture Partner @vitalizevc Writing about world-class founders https://t.co/LoqytptKIG Hosting events https://t.co/kR2ZZHFCF0
Phedde @Phedde598702
173 Followers 3K Following
AdLibDSP @AdLibDSP
280 Followers 680 Following The Entire Programmatic Universe, Unlocked • G2's “Easiest To Use DSP” and #1 Ranked Support • No Contracts • No Minimums • No Limits
Tina @tina_ford_
152 Followers 3K Following
Sam Kline @sam_kline32665
107 Followers 3K Following
Amy @amy_konon
211 Followers 3K Following
Cassie Mondragon @CassieM77962472
309 Followers 2K Following
Saysoth @Saysoth152130
60 Followers 958 Following
Elaine @elaine27pinkett
177 Followers 3K Following
Karen Lopez @KarenLo09754988
138 Followers 3K Following
GrowthLoop @growthloop
27 Followers 9 Following A #composableCDP that empowers #marketers to build audiences, orchestrate cross-channel journeys, and measure results directly on the #DataCloud.
Ross Quintana💻 @Ross_Quintana
115K Followers 111K Following #Futurist & @Buzzsumo Top 100 #SocialMedia #Influencer Founder @SocialMagnets1, #Marketing, #CX, #Martech, #ContentMarketing, #Design #Sales Views my own
Jake Gingerich @jakeagingerich
18 Followers 67 Following I write on what I’m learning about integrating faith and business. Check out the Kingdom Endeavor newsletter to learn with me and (possibly) be entertained ⬇️
Scott Brinker @chiefmartec
44K Followers 10K Following VP Platform Ecosystem @HubSpot; Editor https://t.co/YgyPI5UqdY; Advisor @Dobility, @OfferFit, @Workato; Author of Hacking Marketing; "Godfather of #MarTech" - @AdAge
Christina Garnett @ThatChristinaG
64K Followers 7K Following CCO + Advisor | 💻 @PocketCCO + @neuemotion | @AFanOfTheFans + @TheWomansMBA | Featured: @Adweek + @HubSpotAcademy + @thenextweb + @semrush + @forbes + @prdaily
The Last Party Cookie.. @humanpropensity
5K Followers 5K Following Just an AdTech PM trying to pay attention. Husband and father. MLIS. 🍕 🍕 🍕 Views are mine all mine! Love talking adtech, strategy, Star Wars and video games.
AdTechGod 🍪 @AdtechGod
18K Followers 5K Following The Lord of RTB. God of Programmatic Prophecy. The Savior of AdTech Sinners. AdTechGod(™️)
Zoe Scaman @zoescaman
38K Followers 1K Following Founder @ Bodacious, a strategy studio ⚡️💬 fandoms, creators, brands, emerging technologies + entertainment
Keerti @keerti_007
2K Followers 83 Following A decent human being without fear of heaven, hell or afterlife | RT ≠ endorsement | Views ≠ employer’s https://t.co/LdDKSbl96q
Dare Obasanjo🐀 @Carnage4Life
149K Followers 1K Following Opinions about product management, technology news and inclusivity in tech. Diversity is about demographics, inclusion is about creating a sense of belonging.
Hightouch @HightouchData
2K Followers 192 Following Hightouch is the leading Composable CDP that empowers companies to activate their data warehouse to power personalized marketing and business operations.
Les Binet @BinetLes
19K Followers 425 Following Pint-sized spreadsheet jockey who occasionally writes about marketing.
Eric Seufert @eric_seufert
39K Followers 2K Following Investor, Heracles Capital: https://t.co/VMWd6QtHGI | Analyst, Mobile Dev Memo: https://t.co/d8aHtDNdC4 | Developer, Theseus: https://t.co/gW7TUlA8Le.
Tejas Manohar @tejasmanohar
4K Followers 1K Following Founder of @HightouchData - reverse ETL :) Previously early @segment @lotterydotcom @hubspot
Nick Ellis @Nickhalo01
7K Followers 1K Following Creative Partner & Founder of @halostudio_love / Certified B Corp / brand strategist / creative director / speaker / https://t.co/Jr80J29bHf
Terence Kawaja @tkawaja
31K Followers 1K Following media/tech advisor, banker, contrarian, comedian - often all of the above.
kashish @kashgupta_
3K Followers 3K Following founder of https://t.co/tV0Zmnhtgu , past lives in ML @penn and VC @bessemervp, ATL ➡️ PHL ➡️ SF, I love helping other founders and giving honest advice - DMs open!
Shiv @airgups23
6K Followers 5K Following digital marketing enthusiast, founder of @UofDigital, brooklyn nets fan https://t.co/EALMBoC2CK
Ari Paparo @aripap
26K Followers 3K Following Ad Tech influencer. CEO and contributor @marketecturetv. Subscribe to my newsletter: https://t.co/DBNpzkhjvt
Aaron Levie @levie
2.5M Followers 630 Following Lead Magician (and CEO) at Box (@box); Huge ABBA fan. I don't fully endorse anything I say below. Go ☁
Tom Goodwin @tomfgoodwin
52K Followers 4K Following Keynote Speaker/Author/Consultant Co-Founder:All We Have Is Now New weekly newsletter https://t.co/fSy26iQvC7
Paul Bailey @paulmarkbailey
6K Followers 3K Following Brand Strategy Director @halostudio_love (Cert B Corps) | 20+ years brand diagnosis, strategy, realisation | MA Brand, Communication & Culture. MMBA Marketing.
Seth Ulinski @Seth_Ulinski
2K Followers 590 Following Marketing | Research | The Data Economy | Author of Amazing Heights
andymonfried @andymonfried
2K Followers 3K Following Founder of Lotame. JEMP radio host. NYC based. Good energy and good karma are must-haves in life. In the end, the journey is the prize. Views are my own.
Sketchplanations @sketchplanator
25K Followers 61 Following ✏️ Explaining the world one sketch at a time. New sketch on Sunday, repost from the archives midweek. By @jonohey. Full sources at https://t.co/UWsPVSMVZ9
LindyMan @PaulSkallas
97K Followers 989 Following Lindy Newsletter: https://t.co/k3A03LYLi1 @lindyeffect
Mireia Codina @codinami
3K Followers 2K Following She/her. Working @AppsFlyer. Twitter & MoPub alumni. Passions: yoga, films, music, chai, Iceland, grocery stores, traveling, reducing waste and paperclips 🖇.
Tarric Brooker aka Av.. @AvidCommentator
31K Followers 405 Following Journalist & Analyst Contributor for @newscomauHQ Help support my content https://t.co/07fo3eHZLI My opinions are my own
Yuri Mo @Yuri__Mo
10K Followers 2K Following |Y| Multidimensional Visionary ♕ . . . NFTs: ▲●■ https://t.co/XPrLHSqKZC 💎 https://t.co/Da0ixogjXt 🐝 https://t.co/2AiOXkc8xm
Cory Klippsten | Swan.. @coryklippsten
231K Followers 11K Following Zero fees on your next $10k of BTC at https://t.co/JJJ9dVed99 | https://t.co/ZAGBc7ccKE tix on sale! 🏀🌴 Oct 18-19, LA | CEO @Swan 🦢| Bitcoin & Family | press: [email protected]
Media Watch @ABCmediawatch
220K Followers 696 Following Australia's leading forum for media analysis and comment. 🗞 📺Mon 9.15pm on ABCTV. An official @ABCaustralia account. [email protected]
Helen Toner @hlntnr
21K Followers 1K Following Interests: China+ML, natsec+tech, brains+words+absurdity | Current: @CSETGeorgetown (opinions my own) | Former: @open_phil
Vanessa Otero @vlotero
4K Followers 823 Following Founder/CEO @adfontesmedia. Created the original Media Bias Chart. Dedicated to making news consumers smarter and news media better. IP attorney.
Lauren Maffeo @LaurenMaffeo
2K Followers 2K Following #civictech Service Designer. Author of "Designing Data Governance from the Ground Up" @pragprog. Editorial Boards @magazine_cdo & @springernature. She/Her/Hi!
Ian Ito @ian__ito
571 Followers 236 Following Helping B2B SaaS founders discover their next growth strategy | Curating the best SaaS & AI resources and tweeting about them | Writer of https://t.co/z3oJkLe3oe
𝐀𝐮𝐫𝐮𝐦�.. @Aurumek_
33K Followers 693 Following • homesick for a world that never existed • prints, 1/1's and my brushes are available 🌿
Rafat Ali, Media Oper.. @rafat
38K Followers 780 Following CEO/Founder, Skift (@skift). Dad of two hyperactive boys, Indo-Brit-American, Global Soul. Hunter of mangoes, guavas & sugarcane. Personal: https://t.co/UjDn5TyH18
Studio Ghibli Picture.. @ghiblipicture
1.4M Followers 49 Following Daily Studio Ghibli Pictures and GIFs 📸 | All credits to @GhibliUSA © | Parody Account
Niklas Wenzel @nikwen_de
263 Followers 114 Following Founder @ https://t.co/FoxFMZlPfM 🚀 Find sponsorship leads among your newsletter subscribers
Samuel Scott 🎤 @samueljscott
10K Followers 753 Following Keynote marketing speaker: https://t.co/xLO28gwn8z. Columnist @TheDrum. Member: Toastmasters International, CIM UK. [email protected]
Nelson Norley @NelsonNorley
179 Followers 816 Following
Ben Holfeld @BenHolfeld
89K Followers 32K Following SF AI Studio Lead @Accenture, partnering with @OpenAI @Google @Microsoft. Pianist. German Quantum Physicist. Creator of the Nth Floor. Views are my own. x/acc.
Jack Marshall @JackMarshall
17K Followers 2K Following Co-founder & Editor-in-chief at https://t.co/SwNEsl3nf2 | Reporting & analysis on the future of digital media monetization | Formerly @WSJ @Digiday @Incisive
Brian Halligan @bhalligan
83K Followers 1K Following Co-founder of HubSpot, Co-founder of Propeller Ventures, MIT Sr. Lecturer, author, deadhead. #UnconventionalWisdom
“Boiling Heart’s .. @Angry_Cassie
7K Followers 2K Following Thinkin’ about virtue (dialogue, education, epistemology, ethics, & tech). Philosophy ABD. @CogtweetoSeries w @philoso_foster. Communications Director @platoorg
that stock chick @ausstockchick
10K Followers 132 Following Navigating the ASX & real estate portfolio to financial freedom. Content is general in nature and not financial advice. Assume I’m paid a fee for my tweets.
Jon Matzner @MatznerJon
17K Followers 1K Following Cofounder of the "Costco for Global Talent" - @saganpassport . Used to hunt terrorists for State Department.
MarTech.ai @Martech_ai
104 Followers 223 Following Welcome to 🧠-MarTech.ai-🧠 your new go-to resource for the ever-evolving world of marketing technology from a seasoned professional on the front line.
Phoenix Ha @_phoenixha
2K Followers 513 Following CEO of @Ad_Beacon #firstpartydata Model turned Media Buyer ❤️🔥👩🏻💻 Focused on building great things with high value. Pronouns are #daddy & #father
Grace @kizunanyc
2K Followers 439 Following Fractional CMO・15+yrs brand advisor & content strategist・Speaker ・Community Builder・Founder @hi_kizuna & @the_kstudio・Author & Creative・ Fmr concert pianist
Dave Sutton's free GI.. @3Dgifartist
23K Followers 4K Following Original GIFs GIF creator for Tenor Free 3D animated GIFs. 40 Billion GIF views on Giphy https://t.co/lBmemXvFhI 77-year-old Gigachad boomer
mastertingus @mastertingus
43K Followers 711 Following 100% tingus • Play my strange game Tingus Goose: https://t.co/HnVRyxNnVH
MarTech @martechismktg
198K Followers 979 Following Connecting the content, thought leadership, and event-based education like never before. Sister to @sengineland @smx @martechconf. MarTech is marketing!
Chris Harihar @ChrisHarihar
3K Followers 5K Following EVP at @CrenshawComm, a @Mod_Op_ company. Comms for B2B tech companies. Views are my own.
Etherfield Games @EtherfieldGames
565 Followers 157 Following Etherfield is an indie game development studio located in Budapest, Hungary. #Unity3D #Unity #Pixelart #Voxelart
Mark Korey @markkorey
615 Followers 703 Following #CustomerIntelligence Product Manager @SASsoftware; Tweets on #DigitalMarketing, #Analytics, #Dataviz, #AI, #DataPrivacy, #MarTech | #GaTech | #Raleigh | #SAS
Colleen M. Brady @ColleenMBrady
5K Followers 5K Following Visual tinkerer and builder with #NoCode | Trying to understand creativity in the age of #AI
Emma Lo Russo @EmmaLoRusso
7K Followers 3K Following Passionate CEO & Founder of @Digivizer, Founder of @gotogame, entrepreneur, innovator, speaker, coach & mentor, shares her views & experience...
Ben Guez @bennyguez
886 Followers 581 Following I like tweeting about #adtech #advertising #marketing & #tech | Enterprise Sales @kevelapi | Former @tigers & @brewers
Alan Smith @AlanSmithOz
750 Followers 91 Following Formerly Head of Strategic Business Communications at @Digivizer. Chartered PR Practitioner. Now retired.
Rajiv Ayyangar @rajivayyangar
8K Followers 799 Following CEO @ProductHunt ( @ me if you have questions about launching on ProductHunt) prev cofounder @Tandem 🇵🇭🇮🇳 https://t.co/K1XlPUwAx5
World of Statistics @stats_feed
3.8M Followers 542 Following There are three kinds of lies: lies, damned lies, and statistics. We post statistics, polls, and ask questions. Sister page of @engineers_feed
parthi loganathan @parthi_logan
2K Followers 2K Following founder @letterdropco yc w20 | search @google @columbia
Bronwyn Cook 🇦🇺.. @cook_bj
811 Followers 956 Following Director at B Marketing | Consulting to B2B organisations and agencies | No longer active on this profile - find me on LI
Sall Grover @salltweets
105K Followers 877 Following Founder & CEO of giggle, a female social network - APP CURRENTLY UNDER RENOVATION. RELAUNCH SOON 💗 DM for media comments
Team Reptile @ReptileGames
139K Followers 1K Following Making games with style. Bomb Rush Cyberfunk, Lethal League, Megabyte Punch and Lethal League Blaze https://t.co/hOMNDCXXLl
Natalie Harney @natalieharney
679 Followers 851 Following Service designer at @wearesnook. Illustrator, maker and professional hermit everywhere else. She/her
dr georgie carroll @fansumption
1K Followers 1K Following wrote a phd on taylor swift. comms person. passionate about fandom + caffeine + napping. the loudest woman this town has ever seen.
Y'all want business results from your organic social marketing efforts after 3 months. The best adtech posters have been doing it for 15 years. And they go viral by making fun of children's education brand logos. This is what peak performance looks like.
I’ve been tweeting for over fifteen years and this is the one that goes mega viral.
@thetafferboy Impressive to get nearly as many comments as the original post 😎
What's a good simple CMS or no-code thingy for making a customer-facing knowledge base / help site / wiki / portal? (So...not the core customer app/site but more of a support site) Notion? Google Sites?
imagine running a “one man design agency” and all you post about is how much money you make / what cars you have bought. then also imagine this same “design agency” selling courses on how to make as much money as you do. then imagine being pseudoanonymous. not a grift at all
Has anyone done a dive into the ways that MARTECH might benefit from Privacy Sandbox APIs? The discourse is always adtech, adtech, adtech, but these APIs are all about 1P / 0P data...broadly more aligned with martech. Just a thought. @alextcone?
I have it on good authority that the "SG" (see the cufflinks) is none other than @UofDigital's @airgups23
Inside Facebook's secret deal with Network Ten, negotiated as the News Media Bargaining Code came in. Onerous requirements for the broadcaster to share some 18,000 videos and threats to tear up the $14 million contract if the tech giant was designated. afr.com/companies/medi…
Big day in the history of our company. We have survived and thrived for many years, being a trusted partner to our clients, and for delivering value. At #Lotame we are a "sherpa of sorts" - as we maintain the corporate motto, #BuilttoLast in a rapidly changing, and often…
Today marks a significant milestone for @Lotame as we proudly announce our global entry into the data collaboration category with our Spherical platform. 🌟 🔍 Why does it matter? Read more here 👇 @andymonfried lotame.com/a-new-chapter-…
Web analytics is badly broken buff.ly/3SkLQtp says @JU4NMEND0Z4 via @martechismktg.
@adoseofjohn @JU4NMEND0Z4 good podcast on why you don’t need Martech. Mostly it becomes a vanity for many. This is the best example e-com invested into 360 got no value where performance declined, positive correlation. Also if you say £150k year x 7 years shit load of cash wasted
Attribution became the sole focus when using Google Analytics (GA3) 360 which became a bottleneck causing mistrust in the data and the poor use of data to generate insights dipeshshah.com/the-2-year-pla…
@mrdipeshashah @colinalewis I use it sparingly. I think it was @JU4NMEND0Z4 who got me to install it. I think I just see it as a foreign thing. I'm good with texting in 99.9% of cases. Irrational, but that's the general feeling I have.
No one will take Privacy Sandbox seriously until someone hacks it to play Doom.
I say "content diarrhea" to describe what I think AI will do to adtech in the short term. Tune in!
NEW PODCAST: Join us for an insightful videocast and podcast featuring industry experts Shiv Gupta, Founder of U of Digital, Paul Knegten, Former CMO of Outbrain and Marketing Guru, and Josh Mortensen, Post Cookie Prodigy. Youtube: youtube.com/watch?v=sRtWEP…… @airgups23 @pknegten…
The way that (some) agency types conduct themselves and do business is perplexing. Behavior displayed consistently I've never seen with anyone else, as if being distant from others you're supposed to be in touch with, and thus non-responsive, is a flex that serves them somehow?
🥂5 Predictions: 2024 Customer Data 🎉 If you thought 2023 was crazy just wait until 2024! First-party customer data is fast being woven into business operations. Marketing, Advertising, Product, Merchandising, Finance all benefit..not to mention AI. jonathanmendezblog.com/2023/12/18/5-p…
Another 2,000 apps were added in the last 6 months and there are now over 13,000 solutions on the #martechmap. #GenAI propelled about 73% of the rapid increase. It's interesting to see the categories with the biggest increase in new #AI tools!
Major trends in martech for 2024: the real changes underway in a 99% platitude-free report chiefmartec.com/2023/12/major-… #martech Including — yes — and update on the still rapidly evolving martech landscape.
👀 “Martech for 2024” youtu.be/Icf6LLat3r8?si… via @YouTube
Trends for United States
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