Dr. Fou - FouAnalytics @acfou
"see Fou yourself" with FouAnalytics for your digital media fouanalytics.com/?twitter New York, NY Joined March 2007-
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Today's newsletter is the story of how Prabhakar Raghavan, Google's former head of ads - led a coup so that he could run Google Search, and how an email chain from 2019 began a cascade of events that would lead to him running it into the ground. wheresyoured.at/the-men-who-ki…
Microsoft’s VASA-1 can #deepfake a person with 1 photo & 1 audio track YouTube videos of 6K celebrities helped train #AI model to animate photos in real time buff.ly/443s3o1 @benjedwards @arstechnica #MachineLearning Cc @KirkDBorne @Ym78200 @Nicochan33 @Fabriziobustama
what other "errors" should we know about over the last 10 years? DoubleVerify Apologizes for Misreporting X/Twitter’s Brand-Safety Rates DoubleVerify displayed erroneous brand-safety rates for X (aka Twitter); DoubleVerify says it has fixed the error - variety.com/2024/digital/n…
Wrexham secures promotion in front of jubilant owners Ryan Reynolds and Rob McElhenney Source: CNN Sports To read more, click the image below. yhoo.it/49BKOQx
The DOJ has officially charged Shohei Ohtani's former interpreter with bank fraud Insane new details on Ippei: - Placed 19,000 bets - Losses totaled $40 million - Stole $16 million from Ohtani's accounts - Impersonated Ohtani multiple times to move money
A solution for agrivoltaics which will not stunt the development of crops growing below. Translucent #solar 🌞panels generate power with blue side of the solar spectrum, letting through the redder light that many plants prefer.🪴 #wtpEARTH🌎#BlueEarth smithsonianmag.com/innovation/far…
Adalytics has some questions for Forbes…🕵🏻♂️ Wednesday is @UofDigital Newsletter day! This week’s news, deftly compiled & curated to keep your industry expertise sharp. Click the 🔗 for the full 📰. lnkd.in/eqBbCbre ———————————— “We’re not trying to be the smartest…
@aripap "Where were the verifiers?" My biggest question as well - which has seemed to mostly been ignored! "This is an interesting question since it points to a chasm between what these companies promise versus what they actually do." Dead on.
X promoted a trending story on Thursday via its homepage with the headline: “Iran Strikes Tel Aviv with Heavy Missiles” one problem: the story was fake even worse: the headline + story was created by a new feature powered by X’s own AI chatbot, Grok mashable.com/article/elon-m…
Damage of Russian hack of Microsoft is bigger than originally thought. Affects the USG. As I've been saying: we may not think we are at war with Russia, but Russia certainly thinks it is at war with us.
Damage of Russian hack of Microsoft is bigger than originally thought. Affects the USG. As I've been saying: we may not think we are at war with Russia, but Russia certainly thinks it is at war with us.
If you operate a low-traffic website (less than 1000 visitors/day), your #GA4 tracking will be completely screwed if you don't do this. Your tracking will be screwed because of a gradual increase in the lack of consented data in your GA4 property. There are two categories of…
catching affiliate fraud with FouAnalytics linkedin.com/pulse/how-dete…
What happens when you click on the Daily Mail homepage From today's podcast on the cookiepocalypse, attribution and data clean rooms with Tom Smith of @DatapOWA and @Charlie_Boss Features reference to the brilliant work of @acfou
you can't measure "attention" (neither can the attention vendors) but you CAN measure "attentiveness" linkedin.com/pulse/you-cant…
The secret to programmatic success? Turning ad waste into opportunity. ✨ Laurie Sullivan of @MediaPost dives into our game-changing white paper "Once and For All" featuring @jaymfriedman and @acfou — don't miss it: bit.ly/3IVeihb
This is a terrifying read: "Thanks to large language models like ChatGPT, phishing e-mails have grown increasingly sophisticated, too." newyorker.com/science/annals…
How Much Time Are Adults Spending with Media? ow.ly/mjbQ50QOVcy
we will look back at the genocide committed on our watch
AdTechGod 🍪 @AdtechGod
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Ari Paparo @aripap
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Paul Bannister @pbannist
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Les Binet @BinetLes
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Jason Kint @jason_kint
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The Last Party Cookie.. @humanpropensity
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Shiv @airgups23
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Aram Zucker-Scharff |.. @Chronotope
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168 Followers 611 Following Sou pianista-cantor aposentado, blogger... Procuro parcerias para viabilizar um ponto de distribuição de alimento para a população de rua !
Amber ham @AmberHam39039
1 Followers 37 Following I am here for fun and also looking for a serious relationship I mean a man that will take care of me and not show me fake love 🥰😢
🍑🗳✏️😷⚖.. @CandigirlATL68
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James Bertram @jamesrbertram
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paraskumar27 @paraskumar27
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سياف @say0yaf
619 Followers 2K Following إن قامت على أحدكم القيامة وفي يده فسيلة فليغرسها - إياك نعبد وإياك نستعين فبلغنا ثأرنا
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rya @w3nRya
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Tom Stanbury @tomstanbury
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DGM Learner @OSINT_Learner
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453 Followers 3K Following Ad tech, Data analyst, Sports enthusiast, FPL player! Views my own.
Gergana Kirovska @GeriKirovska
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Garyvee(parody accoun.. @garyveecult
182 Followers 911 Following Lotame/Horizon media stole my startups w/Gary V then took 2 buddymedia & cloned, was “GIVEN” stock by @lazerow 4 when he NOBODY. FRAUD! horizon won BM ad bid ;)
Stefania Apostol @StefaniaAp27
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Amy @Sonata1077430
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Yakir Perlin @yakirbipbip
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eCommerce Marketing P.. @emarketpodcast
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AdTechGod 🍪 @AdtechGod
18K Followers 5K Following The Lord of RTB. God of Programmatic Prophecy. The Savior of AdTech Sinners. AdTechGod(™️)
Ari Paparo @aripap
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Paul Bannister @pbannist
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Les Binet @BinetLes
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Jason Kint @jason_kint
71K Followers 3K Following CEO DCN. Media strategy, streaming, antitrust, privacy. @wustl, Sporting News, CBS Sports alum. #HoldTheLine #IStandwithEvan #PressFreedom Hear more at @dcnorg
The Last Party Cookie.. @humanpropensity
5K Followers 5K Following Just an AdTech PM trying to pay attention. Husband and father. MLIS. 🍕 🍕 🍕 Views are mine all mine! Love talking adtech, strategy, Star Wars and video games.
Myles Younger @Myles_Younger
4K Followers 935 Following Head of Innovation + Insights @UofDigital. Fmr @MeetTheMonks @S4Capital @MightyHive. Built @CannedBanners DCO platform. #adtech explainer guy.
ADWEAK @adweak
103K Followers 0 Following Want us to help promote your brand, new campaign, or whatever? Let's do it. email paul @ https://t.co/4VoxIeIIGJ
Shiv @airgups23
6K Followers 5K Following digital marketing enthusiast, founder of @UofDigital, brooklyn nets fan https://t.co/EALMBoC2CK
Aram Zucker-Scharff |.. @Chronotope
16K Followers 8K Following AramZS. he/him. Privacy Engineer. Tech for journalism. Ad Tech. Prev: Fullstack, strategy, econ/game journo, storytelling, altac. Views are only my own
Ryan Wallman @Dr_Draper
24K Followers 10K Following Creative Director and Head of Copy @wellmark_health. Non-practising doctor. Author of Delusions of Brandeur. Contributor to Eat Your Greens.
Javier G. Recuenco @Recuenco
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38K Followers 1K Following Founder @ Bodacious, a strategy studio ⚡️💬 fandoms, creators, brands, emerging technologies + entertainment
shoshana wodinsky (sh.. @swodinsky
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Nick Ellis @Nickhalo01
7K Followers 1K Following Creative Partner & Founder of @halostudio_love / Certified B Corp / brand strategist / creative director / speaker / https://t.co/Jr80J29bHf
Will Humphrey - @left.. @Will_Humphrey
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Privacy Matters @PrivacyMatters
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Ed Zitron @edzitron
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Bwog @bwog
9K Followers 307 Following Independent news blog at Columbia University. Send tips to [email protected] or Tweet at us!
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Tami Cannizzaro @tamicann
43K Followers 27K Following Passionate advocate for social and digital business. Chief Marketing Officer. Forbes Top 100 Must-Follow Marketing Minds. Opinions are my own.
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922 Followers 648 Following I tweet about energy, adtech and random things that come to mind. All tweets are mine alone and do not express the views of Shell Oil.
Chris Handsome @ChrisHa91780763
52 Followers 48 Following One hot man fighting the dark world of sexual predators and pedophilia.
foster kamer. @weareyourfek
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Maggie Harrison Dupr�.. @mags_h11
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Corgi @corg_e
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Laphonza Butler @LaphonzaB
51K Followers 1K Following Mother. Partner. Believer. Organizer. Prev: @SEIU2015 @KamalaHarris @emilyslist #ElectWomen #UnionStrong
jim haigh @jmhaigh
2K Followers 4K Following advocate for small business & local media issues: #journalism #shoplocal #privacy #consumerchoice #sustainability opinions my own & not necessarily my clients’
Giulio del Bufalo @buffalogiu
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LST @LongShortTrader
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rob haile @RTHaile
811 Followers 589 Following ad tech. CT by way of NYC, transplanted southerner. currently work at TTD. formerly Beeswax, Freewheel, Sizmek etc. but my thoughts certainly are my own.
GPC Support Bot @gpcsup
142 Followers 1 Following Daily summaries of sites that declare support for @globalprivctrl. Check if a site declares support at https://t.co/vUGJ8rgT4i. Built by @braedon.
Rubén Saiz @rubenchu
589 Followers 1K Following Medios y estrategia digital. Apasionado de Internet y el marketing digital, aprendiendo cosas nuevas cada día.
Rick Abell @mixmasterrick
475 Followers 1K Following Helping brands find better ad inventory and move beyond legacy ad metrics. Ex-Partner UofD, SVP Supply at Exponential. Tweets about: adtech, user experience.
The Product Guy @A_ProductGuy
219 Followers 92 Following Building Scalable and engaging Products. online advertising | Programmatic | AdTech | OTT | DAI | CTV | Headerbidding expert, ex MX| condenast | carwale
Mike Hauptman @HauptmanMichael
569 Followers 376 Following AdTech • Building & Advising Startups • Bootstrapped to 8 Figures • Founder, @AdLibDSP📈 The Entire Programmatic Universe, Unlocked.
Cybersecurity and Inf.. @CISAgov
279K Followers 109 Following America's Cyber Defense Agency and National Coordinator for critical infrastructure security & resilience. Likes, RTs, follows ≠ endorsements.
Women In Security and.. @wisporg
14K Followers 2K Following Women In Security and Privacy (WISP) — Advancing women to lead the future of security & privacy | 501 (c)(3) non-profit
Xavier Litt @xlitt
1K Followers 1K Following 8+ years of experience in AI-powered Advertising Technologies. Co-founded @ad360media the Omnichannel AdTech Platform powered by AI.
KSJ at MIT @KSJatMIT
8K Followers 1K Following The Knight Science Journalism Program at MIT. Directed by @deborahblum. We run the world's best science journalism fellowship program and publish @undarkmag.
Martin Tobias (Pre-Se.. @MartinGTobias
27K Followers 1K Following Entrepreneur, Investor, Father to 3 daughters, cyclist, surfer, poker player, and life hacker. Pre-seed up to $500K. pitch me: https://t.co/pat53we2xs
Kayleigh Barber @KayleighJBarber
1K Followers 850 Following Media Editor @Digiday & co-host of the Digiday Podcast | [email protected]wow. super interesting data point on impact to Google's revenues from 3rd party cookie blocking (aka privacy)... connecting dots. Left: Google's redacted estimate of impact on blocking 3rd party tracking cookies in Chrome's private mode (aka Incognito). Right: unsealed today.
@JamesHercher @ChrisHarihar I appreciate the Qs being asked. I think @ChrisHarihar's thesis that this is PR & lead gen for an adtech company is obviously correct, and wounded publishers are all too eager to print bombshells. However, I agree with @JamesHercher that the reports seem legit & substantive.
@ChrisHarihar When I cover the reports and echo Adalytics take on the scale of the issue and how serious we should take the findings, it's always because brand marketers they work with are corroborating very passionately.
@ChrisHarihar I think you're off on a bunch of stuff here. Personally, Ive brought high scrutiny to Adalytics. KF provides access to his experts and methodology for extensive factchecking on background. Also, if he were to quantify $ numbers by advertisers, he'd be bound in NDAs.
@acfou Hidden ads behind porn sites was one of the largest generator of traffic for years and no one caught it or maybe cared to
Adalytics has some questions for Forbes…🕵🏻♂️ Wednesday is @UofDigital Newsletter day! This week’s news, deftly compiled & curated to keep your industry expertise sharp. Click the 🔗 for the full 📰. lnkd.in/eqBbCbre ———————————— “We’re not trying to be the smartest…
Is 'User-provided data' really not relevant to #GA4? Google documentation clearly mentions that user-provided data is not relevant to Google Analytics (check the screenshot below). However, another piece of Google documentation, '[GA4] User-provided data collection,' mentions…
Okay my review is: Unfortunately, it's really great. The exhibits are beautifully curated, the texts are thoughtful, expansive and progressive, it's avant-garde without being alienating, you are forced to think. Much smaller than the Stockholm HQ but that makes it easier to get…
What happens when you click on the Daily Mail homepage From today's podcast on the cookiepocalypse, attribution and data clean rooms with Tom Smith of @DatapOWA and @Charlie_Boss Features reference to the brilliant work of @acfou
3rd generation click farm fraud involves mobile device servers, centralised and operated by one.
How Much Time Are Adults Spending with Media? ow.ly/mjbQ50QOVcy
@acfou @BrendanEich @realhamed Hi Augustine, was thinking of your tweet and the value of web apps ... I wondered what your thoughts are on Apple removing the web app feature from iOS in the EU?x.com/privacymatters…
If you're a biz or dev concerned about Apple removing the web app feature from iOS cos they argue it's necessary to comply with the #DMA, then I would suggest you: - sign the open letter to Tim Cook - speak out publicly - raise your concerns directly with the @EU_Competition
This week on our podcast, we hosted @acfou to talk everything analytics and ad fraud online. He's been in the space since the 90s and seen many market cycles and trends play out. Spotify: open.spotify.com/episode/36iYT4… Apple: podcasts.apple.com/us/podcast/dr-… YouTube: youtu.be/XmUKt4Te758?si…
HP Wolf Security: Criminals have adopted ad tech tools to make their social engineering attacks more effective. FYI @acfou theregister.com/2024/02/15/mal…
@acfou @AtomicAdMan I always try to have controls and still I shut it down once in a while and watch the results. It can really suprise you and reveal new test directions...
@AtomicAdMan “Pause “ tests should be run with some regularity. I believe @acfou recommends this as well. The results are often surprising
Seduced by Temu? Don’t budge til you’ve read… scrippsnews.com/stories/is-tem… Props @acfou
After dropping $1.2bn on meta ads last year, Temu kicked off their telly debut with THREE of these in superbowl last night
@Mechani_Kong @acfou Teaching July-August. Vacation in May.
@bruceclarkprof I know! I'm just back on the West Coast now for a couple of months. I'm going to try to plan better. I have a dream of having you and @acfou over at the lake for laughs and arguments. Do you have any classes over the Summer? Symposiums? Residencies?
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