U of Digital @UofDigital
Making digital marketing a better industry through credible, digestible and applicable education. Uof.Digital Berkeley, CA Joined January 2018-
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Why doesn't LinkedIn have a simple LLM for search? It's 2026! And they double down on it by blocking external LLMs. They triple down on it by having the shittiest search. Embarrassing.
⚡️Stop Starting With The Tools... Scott Brinker @chiefmartec joins Shiv & Myles to break down why most AI projects fail before they create business value. Most teams start with, “What can this tool do?” Scott says that’s backwards. Start with who your best customers are, what they buy, and where your strongest margins come from, then work backward into the technology. Full Episode Here: 🌐 Spotify: lnkd.in/gxwtRfzN 🍎 Apple: lnkd.in/gya3zP_i 📺 YouTube: lnkd.in/gyRCKa6Z
⚡️AI Agents Don’t Fix Context Problems... Most companies still assume humans will bridge the gaps between systems. A sales rep catches the mistake. A customer service agent explains the missing context. An account manager smooths things over. But as Agents start talking directly to Agents, those human checkpoints are disappearing. Scott Brinker joins Shiv & Myles to break down why context engineering is becoming one of the most important problems in AI infrastructure, marketing ops, and customer experience. 🎧 Full Episode: 🌐 Spotify: open.spotify.com/episode/3Y2EaJ… 🍎 Apple: podcasts.apple.com/us/podcast/the… 📺 YouTube: youtu.be/asLp0P1KJlU
@AaronGoldman @UofDigital @Myles_Younger @geekychic YASSSSSSSSSSSSSSSSSSSSSSSSSSSS
YESSSS!
Well la dee da
Big announcement tomorrow. Your support will be greatly appreciated. 👀🚀
HONOR YOUR GOD!
@UofDigital Please for the love of AdTechGod stop reflecting!
Them’s the rules 🤷♀️
Starting tomorrow, everyone must immediately stop “reflecting” on their time at Possible.
Claude even before Coffee... 🍎 Apple:podcasts.apple.com/us/podcast/the… 🌐 Spotify:open.spotify.com/episode/4SjL9m… 📺YouTube:youtu.be/3xebJ55XUWA
Get Busy Living or Get Busy Dying... Full Episode: 🍎 Apple: podcasts.apple.com/us/podcast/the… 🌐 Spotify: open.spotify.com/episode/4SjL9m… 📺YouTube: youtu.be/3xebJ55XUWA
A message from AdTechGod!
FILL THIS OUT
HOT TAKES!!! Hi everyone, we are back with Hot Takes at Possible and if you’re interested in being interviewed, please fill out the form below. We have a limited number of spots. Once selected we will reach out with scheduling. docs.google.com/forms/d/e/1FAI…
Totally agree @ReeseW! Check out @UofDigital's AI Accelerator! We're offering 20% off right now for the May run. Use promo code EarlyBirdsLearnAI. If you DM me I'll give you an even better discount. uof.digital/ai/accelerator… #KnowledgeIsPower #WomenAheadOfAI
Reese Witherspoon is braving backlash and doubling down on urging women to learn how to use AI tools: “The AI revolution has begun, and I need to learn as much as I possibly can about AI and share it with all of you. Also, FYI: the jobs women hold are 3x more likely to be
People often ask me what it’s like working with @aripap … Here’s a glimpse into my life.
AdTechGod @AdtechGod
22K Followers 3K Following The Lord of RTB. God of Programmatic Prophecy. The Savior of AdTech Sinners. AdTechGod®️ Founder: @theadforum @adtechgodpod CMO at @marketectureTV
Shiv 💡 @airgups23
7K Followers 6K Following digital marketing enthusiast, founder of @UofDigital, brooklyn nets fan https://t.co/EALMBoC2CK
The Last Party Cookie... @humanpropensity
6K Followers 5K Following Adtech discussion both serious and sarcastic. Not actually a meme account.
Ari Paparo @aripap
27K Followers 4K Following Ad Tech influencer, @marketecturetv Author: Yield. How Google bought, built, and Bullied Its Way to Advertising Dominance https://t.co/tmvieZIMsl
Eric Seufert @eric_seufert
48K Followers 2K Following Analyst, Mobile Dev Memo: https://t.co/Mqcl48dRM7 | Author, Freemium Economics (Elsevier) | Developer, Theseus: https://t.co/gW7TUlA8Le. Per commercium virtus.
Myles Younger 💡 @Myles_Younger
4K Followers 926 Following Head of Innovation + Insights @UofDigital. Fmr @MeetTheMonks @S4Capital @MightyHive. Built @CannedBanners DCO platform. #adtech explainer guy.
Aram Zucker-Scharff |... @Chronotope
16K Followers 8K Following AramZS. he/him. Privacy Engineer. Tech for journalism. Ad Tech. Prev: Fullstack, strategy, econ/game journo, storytelling, altac. Views are only my own
Lou Paskalis 🇺🇦... @LouPas
28K Followers 11K Following I primarily post on LinkedIn. l help marketers connect their efforts to the enterprise growth agenda and tech companies hone their narratives. #F1 fan!
Ryan Barwick @Ryanbarwick
6K Followers 6K Following Deals reporter @axios @axiospro Signal and DMs always open.
shoshana wodinsky (sh... @swodinsky
21K Followers 8K Following frmr fed // views are my own, but that keyboard sure isn’t
Ben Guez @bennyguez
1K Followers 695 Following I like tweeting about #adtech #advertising #marketing & #tech | Sales @kevelapi | Former @tigers & @brewers
Brian Morrissey @bmorrissey
43K Followers 3K Following Writing about sustainable modern media businesses at The Rebooting.
Jason Kint @jason_kint
78K Followers 3K Following #HoldTheLine #PressFreedom Analyze, convene, media strategy (AI, discovery, subs, policy) CEO of @dcnorg work to advance future of trusted news & entertainment.
-jt @jtot415
892 Followers 400 Following adops nerd. marketing jock. beer consumer. drenched in sarcasm. uncomfortable. {"opinions": ["frequently mine", "sometimes other's", "never the employer's"]}
Dr. Fou - FouAnalytic... @acfou
12K Followers 9K Following "see Fou yourself" with FouAnalytics for your digital media
Gregory Kennedy @gregorykennedy
14K Followers 3K Following Marketer | Tech Bro | Meme Maxxer | PhD in Vibes | Host @gregoryandpaul show | Not on Forbes 30u30 | Run the BEST Startup Pitch Competition in SF
duncan w craig @duncanwc
2K Followers 8K Following adtech+media / writing and publicity https://t.co/NVfQ7Ruyzm https://t.co/CjgcdHKe7u
ßrAdTech @BradAT
2K Followers 593 Following AdTech leader who cares about customers and product. Annoyingly Curious. Views mine but often change with more data.
digital_chadvertising... @digi_chad42069
4K Followers 516 Following Brand Safety Evangelist. Meme Strategist. Retail Investor. Thot Leader. Suffers from BDS.
Emmamoon 🌙 @mhemma585
63 Followers 485 Following stardust soul with secondhand anxiety ⭐ follow back
kelligail @kelligail
615 Followers 4K Following Tech PR/Comms Consultant; Book reviewer for Publishers Weekly. NYU MFA non-fiction grad; Go Birds
Swift Missive @swiftmissive
78 Followers 3K Following
Corey Ferengul @cferengul
528 Followers 434 Following CEO Magnetic. Investor & adviser. Digital media and sports junkie. Former CEO of @AccessUndertone, member of @HydeParkAngels. @IllinoisStateU Alum.
Matt Rocha @MattRochaLI
576 Followers 2K Following SE/SC - I land large SaaS planes Building internal AI solutions (down to jam)
caitlin hassinger @caitlindoubled
13 Followers 325 Following
Andy Plesser @Beet_TV
10K Followers 1K Following This is the voice of https://t.co/imIZCp5Qyi, mostly its founder Andy Plesser. Even if you don't like beets, hope you enjoy the show.
Patrick Berzai @patrickberzai
314 Followers 2K Following Stories, Stats & Systems | Marketing, GTM & Ad Slinger | 📖 “Creditworthy: A Ledger Theory of History” due out later this year
_14o ¿? 🔞 I t... @_140z
0 Followers 1K Following Hi! I'm Heik0$ Maria Trader 👄 Mrs. works as a gym administrator and I am working hard to become a personal trader 💪 I love sports, tradingbooks, and cats
Ayyasamy Ramalingam @AyyasamyRa24624
0 Followers 241 Following
Jose Diaz @josemdjr
180 Followers 1K Following Cybersecurity @SecureWithHUMAN | Advising @joinSubSuite | Non-Alc B2B Newsletter @JustMockit | Aspire to Save Quality Journalism
Tuple @TupleAds
59 Followers 102 Following A next-gen buying platform for sophisticated marketers providing comprehensive, unduplicated access, absolute transparency, & pinpoint control
Dan Maluchnik @DanMaluchnik
12 Followers 169 Following Marketing and Communications professional | Western Michigan class of 2026 | Avid sports fan #OnePride #DetroitBasketball #DNMW #LGRW #GoBlue
Mimmo Palmieri @mimmpalmieri
6 Followers 44 Following
Talented Learning @TalentedLearn
8K Followers 9K Following Independent #learning #technology research/blog, helping organizations choose the best #LMS + #elearning tools for internal/external training. @JohnLeh CEO
Trae Nickelson @traenick
243 Followers 838 Following Startup founder and CEO @Qadabra_Qorp. AI-Improved Phoenix/Elixir hack. Passionate about data-driven growth, consumer data privacy, and ad/media tech. Go zero!
Josę Ramon Carias @Ca42360Jos
48 Followers 901 Following Estamos já na nova era do trabalho, flexível, digital, sem papel, seguro e em todos lugares, entregando soluçoes em produtos serviços e ferramentas de software.
Craig Aron @anangeloperator
340 Followers 2K Following Corp Strategy & BD @Bidtellect; Early startup employee (angel operator); Applying strategic thinking to company building; Podcast junkie; https://t.co/qnrg08GB8M
Benjamin Pashman @benpashman
280 Followers 990 Following Do not dwell in the past, do not dream of the future, concentrate the mind on the present moment.
FanFlareAds @FanFlareAds
0 Followers 20 Following
Justin Federico @JustinFederico
539 Followers 565 Following Sr. Director of Programmatic Activation @Freewheel (Comcast). Thoughts on ad tech, programmatic trends, and media innovation. Views are my own.
Plarpim @Plarpim600130
4 Followers 773 Following
Makeawishstar @Makeawishstar58
14 Followers 463 Following
Vijay @Veejay_ram
359 Followers 2K Following
Henk van Biljon @Henkvanbiljon1
38 Followers 421 Following Building InsurTech AI @ Fount | Marketing Economics | Actuary | 🇺🇸🇿🇦
BROgrammatic @Brogrammatic_
26 Followers 244 Following Just an Ad Tech Bro. You gonna be at Possible?Hitting up Connies. Happy Hour outside GroupM. Currently doing some drop offs, brah.
𝘿𝙧𝙚𝙬 𝙋... @Jett7337
459 Followers 3K Following Blockchain & Investment #BNB #ETH #TRX #CRO #AVEX #TUST #Bitcoin #USDC #Erc #bep20 #pol NFT collector
Thomas Germain @thomasgermain
5K Followers 1K Following Tech columnist for the @BBC and co-host of The Interface podcast. I cover how we use technology, and how technology uses us
Thrad AI @Thrad_ai
136 Followers 118 Following Generate revenue from your AI chatbot. Our API integrates directly with your existing LLM to deliver contextual and relevant ads that enhance the UX.
Dappier @DappierAI
333 Followers 76 Following Make money from AI. Launch AI search & copilots, monetized with conversational ads & LLM data syndication.
Dustin Cha @DustinCha_
21 Followers 90 Following Co-founder and Co-CEO of Ad-Shield — measuring and monetizing dark traffic for publishers.
adtechpizza @adtechpizza
4 Followers 15 Following Evangelizing meeting for a slice to replace getting coffee or a drink in adtech.
Megan Sheng @megshen9
10 Followers 249 Following
Jen Topping @toppage
2K Followers 3K Following Join 5k TV producers subscribing to my newsletter. Consultant helping TV, film, & digital leaders grow their businesses & manage change. ex C4, BBC, Xbox.
Sigma/シグマ @sigma7863
85 Followers 7K Following
George Lintott @glintott
83 Followers 804 Following Eating, drinking, watching sport and doing some media
AdTechGod @AdtechGod
22K Followers 3K Following The Lord of RTB. God of Programmatic Prophecy. The Savior of AdTech Sinners. AdTechGod®️ Founder: @theadforum @adtechgodpod CMO at @marketectureTV
Shiv 💡 @airgups23
7K Followers 6K Following digital marketing enthusiast, founder of @UofDigital, brooklyn nets fan https://t.co/EALMBoC2CK
Terence Kawaja @tkawaja
37K Followers 1K Following media/tech advisor, banker, contrarian, comedian - often all of the above.
The Last Party Cookie... @humanpropensity
6K Followers 5K Following Adtech discussion both serious and sarcastic. Not actually a meme account.
Ari Paparo @aripap
27K Followers 4K Following Ad Tech influencer, @marketecturetv Author: Yield. How Google bought, built, and Bullied Its Way to Advertising Dominance https://t.co/tmvieZIMsl
Eric Seufert @eric_seufert
48K Followers 2K Following Analyst, Mobile Dev Memo: https://t.co/Mqcl48dRM7 | Author, Freemium Economics (Elsevier) | Developer, Theseus: https://t.co/gW7TUlA8Le. Per commercium virtus.
Paul Bannister @pbannist
8K Followers 502 Following @WeAreRaptive CSO and co-founder. Talk about digital advertising, privacy, adtech, and occasionally video games. Views are mine.
Myles Younger 💡 @Myles_Younger
4K Followers 926 Following Head of Innovation + Insights @UofDigital. Fmr @MeetTheMonks @S4Capital @MightyHive. Built @CannedBanners DCO platform. #adtech explainer guy.
Aram Zucker-Scharff |... @Chronotope
16K Followers 8K Following AramZS. he/him. Privacy Engineer. Tech for journalism. Ad Tech. Prev: Fullstack, strategy, econ/game journo, storytelling, altac. Views are only my own
Alex Cone @alextcone
4K Followers 946 Following I like to read history and travel. Opinions are my own.
Kara Swisher @karaswisher
1.6M Followers 2K Following “Vitriolic” and now “shrill”media lady, though dogs can hear me loud and clear
ADWEAK @adweak
101K Followers 0 Following The wonderful world of marketing mockery [email protected]
Lou Paskalis 🇺🇦... @LouPas
28K Followers 11K Following I primarily post on LinkedIn. l help marketers connect their efforts to the enterprise growth agenda and tech companies hone their narratives. #F1 fan!
Ryan Barwick @Ryanbarwick
6K Followers 6K Following Deals reporter @axios @axiospro Signal and DMs always open.
shoshana wodinsky (sh... @swodinsky
21K Followers 8K Following frmr fed // views are my own, but that keyboard sure isn’t
Ben Guez @bennyguez
1K Followers 695 Following I like tweeting about #adtech #advertising #marketing & #tech | Sales @kevelapi | Former @tigers & @brewers
Brian Morrissey @bmorrissey
43K Followers 3K Following Writing about sustainable modern media businesses at The Rebooting.
Antonio García Mart�... @antoniogm
224K Followers 16K Following Director, @base growth. Founder @spindl_xyz (acq. @coinbase). Wrote bestseller 'Chaos Monkeys'. גם זה יעבור 🇺🇸🇪🇸
Michael Burns @mikeyburnsie
239 Followers 13 Following Co-founder @SignalTapAI (fka Mavern Media). Built / sold some tech companies. A Philly sober guy as well
Justin Pearse @justinpearse
10K Followers 5K Following Partner at @BluestripeGroup. Editor New Digital Age, (@NewDigitalAge1). Formerly Digiday, The Drum, New Media Age
Joe Zawadzki @JoeZawadzki
2K Followers 2K Following
Dappier @DappierAI
333 Followers 76 Following Make money from AI. Launch AI search & copilots, monetized with conversational ads & LLM data syndication.
adtechpizza @adtechpizza
4 Followers 15 Following Evangelizing meeting for a slice to replace getting coffee or a drink in adtech.
Vurvey @vurvey
861 Followers 41 Following Vurvey’s Co-Creation Platform™ helps brands launch new products with customers and improve success rates.
Nik Sharma @mrsharma
186K Followers 4K Following "The DTC Guy" | Sold @SharmaBrands | Creator @workweekinc | Get smarter with my free weekly DTC newsletter (100k+ readers): https://t.co/Cwelb6KArO
Zach Stuck @zachmstuck
69K Followers 1K Following Founder of Homestead Studio (acquired). Now building @mengotomars and @hollowalpaca
Ashley R. Cummings @ashleyrcummings
20K Followers 901 Following SaaS content marketer, writer, & B2B content creator. 👉 Subscribe to Content Connect, the #1 newsletter for top content pros: https://t.co/JxauFI8CNP
Kaitlyn Arford — Fr... @kaitarford
27K Followers 7K Following I’m a freelance writer who would love to share your stories. Work w/ me: kaitlyn.arford(at)gmail Creator of @freelance_opps
Ross Simmonds @TheCoolestCool
73K Followers 2K Following Founder of @FoundationIncCo + https://t.co/kiPTom1dLi - We work with some of the top SaaS & Cloud companies in the world | “Create Once. Distribute Forever.”
Eli Weiss @eliweisss
33K Followers 496 Following VP Advocacy @Yotpo. Ex @jonesroadbeauty and @drinkOLIPOP. 39 countries and counting.
Nick Shackelford @iamshackelford
74K Followers 3K Following founder https://t.co/vGbiAJBoLb, https://t.co/dCJwOnEL8h, https://t.co/VMPEREecXW partner https://t.co/Rmc9IRLIPs https://t.co/AgU4TcHFWV, https://t.co/ftLrt3ysCz Paid / Subs / Growth
Cody Plofker @codyplof
69K Followers 2K Following CEO @jonesroadbeauty. I write a weekly newsletter that will make you a better marketer. Sign Up: https://t.co/gG8NCklM27
Alex @heyitsalexP
24K Followers 1K Following Creative strategy, merchandising & lifecycle marketing for 7-8 figure brands: https://t.co/kIyKSdSSQ1
Kaleigh Moore @kaleighf
64K Followers 2K Following I help B2B SaaS get cited by LLMs | Grad student @Harvard. I write Context Window, a newsletter on AI search.
Rahul Mathur @Rahul_J_Mathur
117K Followers 2K Following Now: Pre-Seed Investor @DeVC_Global || Prev: Founder @VerakInsurance (acq. by ID) || Views are my own
Shreyas Doshi @shreyas
342K Followers 1K Following Led a couple of Stripe's most successful products from early days. Prev Twitter, Google, Yahoo. Now advising & teaching. Tweets useful for some—not for everyone
KP @thisiskp_
70K Followers 3K Following The "Build In Public" Guy. Head of Community at @Netlify. Vibe Coder. Prev: @PaddleHQ @joinODF
Tanay Jaipuria @tanayj
75K Followers 4K Following partner @wing_vc investing in AI applications and infra. opinions, analysis, and banter on technology and business
Romeen Sheth @RomeenSheth
169K Followers 2K Following Having fun building Workstreet - the security and compliance partner for 1,000+ startups. Exited my last company to PE / angel investor in ~100 startups.
Ritesh Banglani @banglani
67K Followers 3K Following Startups, jokes, kids and cricket (my cricket tweets are tagged #Cricket, so please mute that if you don't like the sport)
Ankur Nagpal @ankurnagpal
133K Followers 997 Following GP https://t.co/cvXKvUFfbd. Founder of @carryhq_ (sold to @AngelList). Founded @teachable (sold to @hotmart). Not financial advice, views are personal.
Erik Torenberg @eriktorenberg
157K Followers 4K Following General Partner @a16z. Positive-sum. Striving for a thousand year heart.
Lenny Rachitsky @lennysan
367K Followers 3K Following Deeply researched product, growth, and career advice
Gagan Biyani 🏛 @gaganbiyani
109K Followers 3K Following Co-Founder @udemy. CEO @MavenHQ. Fighting for Oakland via https://t.co/gKEElNlpMH
Josh Cariveau @joshcarve
208 Followers 398 Following
Marcus @ad_shone
40 Followers 123 Following AdTech Dad. Building quality custom YouTube targeting that stops waste and reduces ads served to kids.
Jon Holm 🍪 @jonholm
1K Followers 5K Following Media strategy/biz dev guy passionately driving actions, sentiment & sales for brands. Love advertising, tech, @Seahawks, & Palm Springs pools. Views are mine.
Jonathan Penn @jonpenn7
765 Followers 2K Following Blessed father, wanna be golfer, tweets are my own
Richard K Howe @RichardKHowe
413 Followers 113 Following Board member, @Inuvo | Transformational and Change Leadership | Focused on the Future of Advertising & AI, Customer Intelligence, and Consumer Privacy
Chris Pirrone @Chris_Pirrone
3K Followers 3K Following Living at the intersection of media and sports, usually over a beer and wings. Media owner of @thebiglead @SCN_Pod @motor_biscuit. Views are my own.
David Alfio Nicotra @DavidNicotra
45 Followers 142 Following Ad Tech | Theology & Koine Greek | Vibe Coding | https://t.co/ojMYYmgksS
Richard Raddon @RichRaddon
9K Followers 890 Following co-founder/co-CEO of @ZEFRinc ensuring brand safety on @tiktok_us @YouTube @Meta. helping brands harness the power of these global platforms. Proud Dad of 3.
Header Bidding @Adtechfather
212 Followers 708 Following AdTech - Request response, Timeout, Revenue per second. Tweets are my personal opinion
paidads.io @paidadsio
230 Followers 4K Following We do paid ads. We're made for ambitious businesses. Increase your sales 💰 Grow your brand 🚀
Nick Venezia @DataNick
5K Followers 3K Following Self Proclaimed #BotKiller | FOUNDER || #BigData Cruncher / #AdTech, “Data Royalties™”, LLM white paper connoisseur, and on a mission to Keep Data Human.
Jeff @mediawhiz
1K Followers 3K Following Husband, Dad. Ad Guy, AI Expert, Podcast Host, Media Analyst, Digital Media Pioneer. Practical Futurist. Sushi Fanatic. Music Lover. VR Enthusiast.
Ashish Datta @adatta02
5K Followers 2K Following Partner at @setfive where we build B2B software (and AI) tools. @TuftsUniversity alum
Steven Liss @This_Liss
1K Followers 672 Following 2x founder. Serve the ads you want to see in the world. CEO @ https://t.co/VYSTlTptmC 📍NYC
Doug Lauretano @douglauretano
502 Followers 137 Following Founder & CEO @TupleAds. Tweeting about ads, technology & data...with food & sports sprinkled in
Bob Bress @Bob_Bress
305 Followers 833 Following Head of Data Science at Freewheel, A Comcast Company
Rob Smith @rob_smth
180 Followers 247 Following access adtech | partnerships director | media consultant | working dad | sports & podcasts
jd42 @jdonovan42
530 Followers 1K Following


















