ilya cherepakhin @digital_future
Digital transformation and change management expert passionate about organizational design and all things marketing searchenginejournal.com/author/ilya-ch… Los Angeles, CA Joined March 2009-
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Sometimes something simple is actually difficult to do. The #process might be quite different from what you think and needs better #documentation. Regardless of how much you like #peanutbutterjellysandwich, you’ll have fun watching this! #processmanagement linkedin.com/posts/activity…
Start the year with a more productive you! Improve your #projectmanagement, save time and take #collaboration to the next level with 10 #slack #productivity at tips. searchenginejournal.com/how-to-use-sla… via @digital_future, @sejournal
#competitiveintelligence for #paidsearch just got easier. No need to use third party #ppc research tools. @GoogleAds now lets you see competitor #sem ads. Learn more and get bonus advice on ad creative analysis! searchenginejournal.com/google-new-ad-… via @digital_future, @sejournal
What is your strategy for #seo and #sem synergy? With latest changes from @Google, rethink your approach to #searchengineoptimization and synergy. Learn about 6 steps for a balanced and cost effective approach: searchenginejournal.com/holistic-searc… via @digital_future, @sejournal
Planning a #remarketing campaign? Remember these 6 key considerations to avoid common pitfalls when launching #retargeting be it for #ppc, #paidsocial or #programmatic efforts. searchenginejournal.com/remarketing-mi… via @digital_future, @sejournal
Get ready for new #Facebook targeting in #2022 . Jan 19 marks deprecation of several #FacebookAds settings. Learn more about how @Meta is responding to #privacy concerns: searchenginejournal.com/meta-facebook-… via @digital_future, @sejournal
Thankful for this community and chance to share ideas on #DigitalMarketing with leading experts: 2022 predictions on #socialtrends2022 and #semtrends. bit.ly/3COHwsN, bit.ly/3nKBLYO @sejournal @gregjarboe @Juxtacognition @timothyjjensen @justinlugbill @Hoffman8
When running @Facebook ads, should you also opt into @Instagram? Consider these 6 #socialmediastrategy tips to pick the best approach for your #DigitalMarketing goals. searchenginejournal.com/facebook-or-in… via @sejournal
This is a big shift. This is a *major* investment by Google that will greatly decrease JS-based client-side tracking, exploits, and fingerprinting. Once *legitimate* data capture has moved server-side , Google can clamp down further on abuse of Chrome features.
Server-side Tagging in #GoogleTagManager is now officially out of Beta. blog.google/products/marke…
#TVadvertising is poised for a comeback with DTC brands are using TV to drive customer retention modernretail.co/sponsored/how-…
Still wondering how navigate #TikTok and include it in your #digitalstrategy? Here are 8 great tips for #TikTokadvertising. searchenginejournal.com/tiktok-power-f… via @digital_future, @sejournal
@Google now shows why it ranked a specific #searchengine result: searchengineland.com/google-now-sho…
@TikTok launches 'Spark' Ads . Brands can now tap into trending #Organic #Content. An important step for #paidandorganic synergy: socialmediatoday.com/news/tiktok-la… via @socialmedia2day
Content creation, is it art or science?
The results are in on Apple’s iOS #14.5Update: #FacebookAds are shifting to Android Devices via @MetricTheory metrictheory.com/blog/apple-ios…
@YouTube is taking on @tiktok with #youtubeshorts . Will the new offering take off? adage.com/article/bloomb…
@amazon to launch its own identifier for the post #cookie world: digiday-com.cdn.ampproject.org/c/s/digiday.co… via @Digiday
The future of AR, as laid out by @Snapchat socialmediatoday.com/news/snapchat-…
Did you know the key 23 @Pinterest statistics that matter to marketers in 2021 ? Learn more: go.shr.lc/2SgoMjC - @Hootsuite
Look out advertisers: @tiktok_us launched #leadgen ads allowing brands to collect #audience insights: socialmediatoday.com/news/tiktok-la… via socialmedia2day
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