Google Analytics @googleanalytics
Get the latest news and product updates on Google Analytics, Tag Manager and the Google tag. Learn more at https://t.co/90zQzLnANJ g.co/marketingplatf… Most places Joined June 2009-
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Evolving privacy regulations demand a re-evaluation of your data strategy. Google Analytics offers powerful controls to help you manage user data and compliance responsibly. Check out this comprehensive Google Analytics Data Controls Guide → goo.gle/49CHoNq
Get a virtual front row seat at Google Marketing Live on May 21, 2024 at 9 a.m. PT to see the newest Ads innovations and learn how you can put Google AI to work for your business. Register now → goo.gle/3xFX6Ko #GML2024
We’re rolling out a recommendation that identifies unlinked Display & Video 360 advertisers and encourages you to link them to Google Analytics. By linking them, you can get more detailed Analytics reports and bid on your Analytics conversions → goo.gle/4au7J1j
To help understand better the difference between key events and conversions, we’ve launched a detailed resource to answer all the questions you might have. Check it out! → goo.gle/4a6mcjQ
Conversions in Google Analytics 4 are now key events in the report and explore workspace. Learn how you can get consistency in your conversion measurement across Google Ads and Analytics! → goo.gle/3viRncH
Vidhya Srinivasan, VP and GM of Ads, shares how AI is shaping the next era of digital advertising. goo.gle/4aEoiYj
Interested in finding out how behavioral modeling works? Check out our resource that walks you through all the details, including how behavioral modeling works with consent mode → goo.gle/3x4WzkE
We're introducing the first version of a new API for @GMktgPlatform. Learn how you can upgrade or downgrade properties between standard and Analytics 360 or link Google Analytics accounts to organizations at scale! → goo.gle/48QvEXd
Consent mode can help you continue to measure performance in this dynamic era of online advertising with consented first party data. Learn how you can get started with this video tutorial ↓ goo.gle/3TrdO8D
Learn five ways to get more useful conversion data in Google Analytics → goo.gle/3T6tkFy 1) Set up your GA4 property correctly 2) Collect the right data 3) Use custom dimensions and metrics 4) Extend your data retention 5) Remove unwanted referrals
We’ve just introduced trend change detection, a new type of insight that surfaces subtle but long-lasting and important changes in your data. It works like anomaly detection since they both detect a change in data. The main difference is that anomaly detection highlights sudden…
For Analytics 360 properties, we've increased the limit on the length of event parameter values collected through the Google Analytics for Firebase SDK for mobile apps from 100 characters to 500 characters → goo.gle/3ODBAf4
We’re rolling out added user-scoped, session-scoped, and event-scoped variations of 8 new platform-agnostic traffic source dimensions. Learn how you can use them! → goo.gle/3SUtBwk
We’ve added the ability to link your subproperties and roll-up properties with Search Ads 360 and Display & Video 360. Learn how you can get more insights about your campaigns! → goo.gle/42zWRfo
Are you measuring an Android app? If you haven’t linked your Play Console to Google Analytics 4, you may see a new recommendation! 🔗 Link them, and you can access in-app purchase and subscription metrics in your reports → goo.gle/48SmBpF
We’ve rolled out a quicker way to access relevant support content as you’re using Google Analytics 4. Learn how you can get detailed guidance or more help in a click! → goo.gle/3ufYfXO
That’s a wrap! Check out all 5 NEW videos about reporting in Google Analytics to learn how you can efficiently draw meaningful insights from your data ↓ goo.gle/3SgFFXm
📣 New video just launched. @kristaseiden shows how to handle these common issues when looking at your Google Analytics reports ↓ goo.gle/3HvFX7V
If you run an ecommerce business, then the monetization reports in Google Analytics are for you. Get to know them in this new video featuring @kristaseiden ↓ goo.gle/4b4WEER
How are people engaging with your website or app? Watch our latest video with @kristaseiden to discover insights with the Engagement and User reports ↓ youtu.be/5-sjA1VSjaA
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Sashee Chandran grew up in a tea-drinking household and wanted to share her love of tea in an impactful way. Launching Tea Drops in 2015, she grew her business using Google Ads. Hear more ↓
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Here’s something to bookmark this #BlackHistoryMonth 🖤 With help from some of our amazing partner organizations, we’ve created an open-access doc with resources for Black founders. Take a look—and check back for updates → goo.gle/32YIjLL #AmplifyBlackVoices
In 2022, searches for “Black in tech” reached a high. For #BlackHistoryMonth, learn how @Google programs like the Black Founders Fund enable startups like @musicbuk to build for the future, while honoring the past → goo.gle/3uh4F6s #FundBlackFounders #AmplifyBlackVoices
Last week, we shared the three priorities that are guiding our roadmap. Learn more about the products we’re working on and how they can help you be ready for what’s next → goo.gle/3gTDXsL
Today we're announcing a new $6 million investment in The Thurgood Marshall College Fund and United Negro College Fund, building on the momentum of our $50 million grant to 10 HBCUs last year. This will support scholarships, faculty programs and more. goo.gle/34Qa2iw
It’s an exciting time to be a marketer, and we’re here to help you on this journey. Learn more about the three priorities that are guiding our roadmap and the product innovations that can help you grow your business in 2022 → goo.gle/3LoRG8Z
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