Joanna Wiebe @copyhackers
The original conversion copywriter and creator of Copyhackers. Old-school copywriting for new-school copywriters. copyhackers.com Very sunny Kelowna, Canada Joined August 2011-
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king shit
Today, we’re releasing our visual workflow builder, that exposes these building blocks to all our customers ✨ While it’s “just” a new presentation layer on existing systems, it’s a huge step forward for Userlist as a product 🚀
this is great fucking writing rollingstone.com/politics/polit…
I was sad to learn that Charlie Munger died today at age 99. What a life. He would likely roll his eyes and argue that none of us should be too surprised, based on the actuarial tables, but we’ve lost one of the 20th century’s greatest investors and businessmen. Chris and I…
Giving a talk to 80 high-performing innovation managers & everyone had tried ChatGPT… but only 2 had used GPT-4. I increasingly see this as the barrier to AI adoption. People use Bard or free ChatGPT & come away with a bit of a shrug. They don’t understand what they are missing
Did you know? I started freelancing straight out of college. And it was great. I set my own hours and was my own boss. It was great until I had a situation I couldn't Google my way out of. I needed advice and wasn't sure who to turn to. That's when freelancing became…
For anyone who's been down to hear more about "money words"... (aka the proven words and phrases that, yup, help you make more money) ...check out *tons* of the research that backs two money words (and one lose-money word) in my new article:
For anyone who's been down to hear more about "money words"... (aka the proven words and phrases that, yup, help you make more money) ...check out *tons* of the research that backs two money words (and one lose-money word) in my new article:
This thread is *wildly* useful.
Katelyn Bourgoin 🧠 @KateBour
130K Followers 997 Following Wanna go from unknown to UNIGNORABLE? I can help. 68,000+ smart people read my buyer psychology newsletter @whywebuyco 🧠Amanda Natividad @amandanat
131K Followers 600 Following Tweets on marketing & creating. VP Marketing @sparktoro. Contributor @adweek. Prev. @growthmachine__ and @fitbit. Former test kitchen cook @latimesfood.Ross Simmonds @TheCoolestCool
70K Followers 2K Following Founder of @FoundationIncCo - We work with some of the top SaaS & Cloud companies in the world | Author of Bestseller “Create Once. Distribute Forever.”Kaleigh Moore @kaleighf
65K Followers 1K Following Freelance content writer for top eCommerce SaaS businesses. Retail journalist @forbes. 1/3 of the Off The Clock podcast: https://t.co/IFvDg8RYCWRand Fishkin (follow .. @randfish
465K Followers 125 Following Co-founder https://t.co/UdbZdchYHD & https://t.co/hWzhpB4Sjz. Rarely on Twitter post-new-ownership. Follow https://t.co/7dqtGzKInf instead.Kat Boogaard @kat_boogaard
25K Followers 439 Following 💡 Tips, resources, and sarcasm for freelancers. ✏️ Writer w/ bylines in @nytimes @QuickBooks @trello @Atlassian @themuse & more.copyblogger @copyblogger
50K Followers 161 Following Words that work for smarter digital marketing and sales.Jay Clouse @jayclouse
47K Followers 4K Following Founder of Creator Science – studying creators, running experiments, and sharing what I learn. 59,000+ readers and counting!Chris Orzechowski @chrisorzy
10K Followers 988 Following Email list: https://t.co/gn4DBEjI5U 𝕏vertising newsletter: https://t.co/I0lNCOSEUhLianna Patch @punchlinecopy
7K Followers 2K Following funny copy that converts for #DTC + #saas at https://t.co/lPmnafu3ey || helping your pets live longer and happier lives at https://t.co/VRQXQ7OgvrRachael Pilcher | Cop.. @MightyFineCopy_
6K Followers 4K Following B2B SaaS Copywriter | Full-time nomad 🔥 Join the Mighty Freelancer SaaS writers' community - https://t.co/v5WRqHtnEw 🔥Aaron Orendorff @AaronOrendorff
35K Followers 907 Following VP of Growth at (🤔) ... “so/so at best” → @MacCoyMerkley | Previous Editor in Chief of @ShopifyPlus & VP of Marketing at @CommnThreadCo + RecartKaitlyn Arford — Fr.. @kaitarford
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13K Followers 1K Following B2B SaaS Buyer Personas Best Buyer PersonaTaylor Holiday @TaylorHoliday
42K Followers 5K Following Building bridges between marketing and finance Agency CEO https://t.co/P2SGpbrqS5 Brand Partner https://t.co/HPP7oDqTy0 Software Founder https://t.co/deDUAEqJcE DM's open!Val Geisler @lovevalgeisler
19K Followers 3K Following extroverted introvert | director of retention & lifecycle marketing @byheartbaby | ex @klaviyo | advisor @octaneai | #emailgeek 💌 🖤🏳️🌈she/herAlice Lemée 🌱 @alicellemee
22K Followers 515 Following tweets on digital minimalism, writing, and nomadism • freelance writer for @zapier, @themissexcel, @mattdavella, @every @fastcompany • https://t.co/IeTuz17fIl •Cee-von @Ceevon6
7 Followers 10 Following I'm a copywriter, storyteller and content writer. I can help you elevate your brands by writing irresitable and intriguing copies for you. With my experiences.Ameer Aiman @aimancopy
7 Followers 46 Following I assist businesses in achieving growth through digital marketing. DM Me for a FREE initial consultation.MeisiCopy @Meisicraftcopy
2 Followers 71 Following The Emotion Architect | Crafting sales copy that tugs at heartstrings and opens wallets for health & wellness brands. Powered by coffee and gratitudeSaif M. Quraishi @saifmquraishi
8 Followers 67 Following Founder of the AR Newsletter - Below The Lens | Get Smarter about AR in just a 5 min. read.Sammar Ellahi @SammarEllahi
5 Followers 15 FollowingAbram @fylazcopysthat
0 Followers 95 FollowingJor Francis @JorTerzungwe
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19 Followers 354 Following 20 🙏✝️ Proverbs 21:31 🚀 Helping biz ops, finance and business coaches gain revenue ✍️ With email marketing and sales funnelsUmair Sulehri | CopyW.. @MUmairS_CW
10 Followers 160 FollowingMasha Zheglova @MashaZheglova
74 Followers 118 Following Talking about hating and loving the struggles, and how to deal with them in general. Love to hear your opinion: join the discussion in the comments 👇🏻Rebeca @tbecao
1 Followers 17 Following Welcome to my poetry garden. Bem vindo ao meu jardim de palavras. ✏️🌹Saint inno @Saintinno01
69 Followers 305 Following “life is not what you see but what you create” proudly; Àgbàfiáns 💯💯. A poet writer,an author, and HR consultantCopyNinjaMan | Web Co.. @CopyNinjaMan
24 Followers 21 Following Obsessed with crafting high-converting sales pages that make your ideal clients screaming 'HELL YES!' to your amazing offers. let's get this sh*t done! 😉💫Andres Urdaneta @dev_astador
176 Followers 555 Following Ruby On Rails Software Developer — I explore my interests through writing, trial & error.Yordan Stoyanov @y_stoyanov
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41 Followers 32 FollowingFelicia Ester @F_e_licia_
0 Followers 5 FollowingRodrigo Bressane @bressane
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196 Followers 225 Following 25+ years working between IT and Business | Streamlining operations and working with leaders to identify what needs to change to support the vision.Malik Ramzan Isra @MalikRamzanIsra
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28 Followers 346 Following Managing Seven𝕏accounts while running management software for businesses🛸Helping Creators find their Niche, Grow, Create n 🛫 Editing → Ecom → NotionMithun mia @KhatunYamim
44 Followers 177 Following Hello I am MITHUN, the SEO wizard you've been looking for With a proven track record of 3+ years in SEO and Digital Marketing, I've helped numerous clients doShobha Kumari @shobha233kumari
0 Followers 7 Following Writer Positivity comes from mindset & being compassionateAvetik GM Grigoryan @GmAvetik
3K Followers 92 Following Chess International Grandmaster | Helping chess lovers to win their "chess" & "life" games | Creator of 50+ courses and author of 100+ articles. Learn more⤵️Grit2099 @GritXXX9
7 Followers 144 Following I love physics and Mathematics even though I suck at themSaytue Saye @MixtureOfArts
71 Followers 96 Following Mixture of Arts with Saytue Saye is a creative mixture of topics & diversity of music show. Tuesdays at 1am est. http://t.co/ZS4PK7jYe6Jess🥀| Utopian �.. @Jes_carh
27 Followers 126 Following aspiring copywriter ✍️.....but I'm human firstAmber Kristine @byamberkri
88 Followers 488 Following I'm Amber 👋🌈 | freelance writer | graphic designer | marketing assistant | mom blogger | cozy gamer ✨️🎮 | AuDHD | DM me to work together! 💻✏️🩷Steve Peterson @NomadCopywriter
29 Followers 68 Following Direct Response Copywriter, Marketing Consultant, and Mentor https://t.co/8ZDrWwmdIG https://t.co/vgNWTDlQ1PThe Sproto Five @RunEvensen
64 Followers 518 FollowingPriscilla Nakirayi @pr21749
9 Followers 70 Following Skincare Content Writer for hire. Proficient in crafting engaging beauty content, backed by a background in skincare science. DMs open for collaborations ✨📝Himanshu Saxena @YogaVeeraHS
191 Followers 500 Following Growth & Product | TEDx Organiser | I can sell and tell you how to sell | Studied Psychology so I know what you are thinking right now| I am Hiring 🚀Sharon @SharonK_O
2 Followers 39 FollowingFifehanmi🦋🦋 @21Fifehanmi
87 Followers 225 FollowingMarta Marco Romero @MartaMarco22
0 Followers 71 FollowingMartin Sayers @CopyArms
287 Followers 2K Following 20+ years selling with words. Showing copywriters how to boost copy and career. Join the hordes in my virtual pub, The Copy Arms - https://t.co/hdkYEmSyasRainier Sidoo @Rainiermotion
6 Followers 27 Following all things sales & marketing ✌️ Biz Development @ MotionVinay Sharma @vinaysharma79
310 Followers 505 Following Excited about #Digital #AI #MarketingAutomation #MachineLearning #BlockChain #Travel #PersonalGrowthKatelyn Bourgoin 🧠 @KateBour
130K Followers 997 Following Wanna go from unknown to UNIGNORABLE? I can help. 68,000+ smart people read my buyer psychology newsletter @whywebuyco 🧠Amanda Natividad @amandanat
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70K Followers 2K Following Founder of @FoundationIncCo - We work with some of the top SaaS & Cloud companies in the world | Author of Bestseller “Create Once. Distribute Forever.”Kaleigh Moore @kaleighf
65K Followers 1K Following Freelance content writer for top eCommerce SaaS businesses. Retail journalist @forbes. 1/3 of the Off The Clock podcast: https://t.co/IFvDg8RYCWRand Fishkin (follow .. @randfish
465K Followers 125 Following Co-founder https://t.co/UdbZdchYHD & https://t.co/hWzhpB4Sjz. Rarely on Twitter post-new-ownership. Follow https://t.co/7dqtGzKInf instead.Pe:p Laja @peeplaja
47K Followers 1K Following You should test your messaging. CEO @wynter_com. Founder @cxldotcom @speero_agency. Host of How to Win podcast.Neville Medhora @nevmed
40K Followers 192 Following Copywriting at https://t.co/We7lb3P6Ue, collecting marketing at https://t.co/5yeDldWjAP, occasional investor (hmu if I’d be a fit), and meeting cool new people!copyblogger @copyblogger
50K Followers 161 Following Words that work for smarter digital marketing and sales.Lianna Patch @punchlinecopy
7K Followers 2K Following funny copy that converts for #DTC + #saas at https://t.co/lPmnafu3ey || helping your pets live longer and happier lives at https://t.co/VRQXQ7OgvrAndrew Gould @AndrewWriteCopy
34K Followers 121 Following Freelance copywriter since 2009 | Sales page and VSL specialist | Sharing what I learned along the wayAaron Orendorff @AaronOrendorff
35K Followers 907 Following VP of Growth at (🤔) ... “so/so at best” → @MacCoyMerkley | Previous Editor in Chief of @ShopifyPlus & VP of Marketing at @CommnThreadCo + RecartMichelle Garrett | B2.. @PRisUs
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13K Followers 1K Following B2B SaaS Buyer Personas Best Buyer PersonaHenneke Duistermaat @HennekeD
12K Followers 2K Following Irreverent writer on a mission to stamp out gobbledygookAmy Hoy @amyhoy
25K Followers 2K Following Learn to read your customers' minds for: Products that sell | Launches that sell | Content that sellsCorey Haines @coreyhainesco
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8K Followers 3K Following Founder of The Content Studio Formerly Global Editor-in-Chief @QuickBooks | @ShopifyPlus | @CXLdotcomJohn Doherty 👍 @dohertyjf
34K Followers 647 Following Dad x2, founder x3. Founder @_editorninja ✍️ & Credo (acq). Cohost WorkingSessions. Ski, travel, whiskey, & German cars. EditorNinja helps you scale content 👇Aazar Shad @Aazarshad
31K Followers 1K Following Paid Growth Marketing Consultant (D2C Tech).Grown several tech companies from 0 to 8 figures. Learn from the BEST performance marketers:https://t.co/eBleXnRmbpJanel Comeau @VeryBadLlama
47K Followers 2K Following Writer, comedian, illustrator, and international woman of mystery. Co-host of @fatfrenchfab. Sworn enemy of the Swedish Yule Goat. Words: @cracked @TheBeavertonRandeep Sidhu @mr_randers
471 Followers 407 Following Movie loving London boy. Trustee @THTorguk. Health Tech and AI specialist - Former Director of NHS C19 app (he/him)Jodi Barnard (She/Her.. @notbrainscience
684 Followers 829 Following MRC-DTP 🧠 Molecular Neuroscience | PhD in neuron-glia interaction in neurodegeneration | Science Writer | SciComm IG @notbrainscience | Podcast @theacadeministMichael Girdley @girdley
214K Followers 2K Following CEO of an 11-business, 600-person holding company. Fireworks, software, +9 more. Writing about holding co's, starting businesses, life, and leading.Eithiriel (Nichole El.. @EithirielDeMere
311 Followers 1K Following 🏴🏳️🌈 They/them. 500+ product launches 🚀, language-market fit, community-led growth. GTM Product Marketer & B2B SaaS Consultant. Personal: @NikkiElizDeMereRightMessage @rightmessageapp
848 Followers 120 Following RightMessage works alongside the tools you already use to personalize what your visitors, subscribers, and customers see on your site.Geraldine Just Follow.. @everywhereist
120K Followers 611 Following Writer. Feminist. Snack-enthusiast. James Beard Award-winning weirdo. Author, IF YOU CAN'T TAKE THE HEAT (March 2024). She/Her.trevor devooght @devtrevjournals
115 Followers 144 Following dadding | copywriting | endurance running | marathons completed : 3Chris Goodfellow @ChrisInkwell
3K Followers 2K Following CEO of @inkwell_agency. We create beautiful content and run @the_pitch.Sheridan Voysey @sheridanvoysey
5K Followers 1K Following Writer, speaker & broadcaster. Author of The Making of Us, Resurrection Year + more. BBC Radio 2's Pause for Thought. Founder of https://t.co/mD6iScgJijJen Adams @writerontheroam
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272 Followers 595 Following value prop → homepage messaging for B2B SaaSAlex Cattoni @AlexCattoni
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14K Followers 409 Following SaaS Growth Advisor • Helping startups build their growth engines to scale • Grown startups from 0 to 8 figures & scaled products to 8MM+ usersNicola Moors @NicolaJMoors
497 Followers 205 Following Launch copywriter & brand voice expert. Feat in Entrepreneur, Digital Marketer & Copyhackers. Wanna mimic your client's voice? Join Brand Voice BallerTuring Fest @turingfest
4K Followers 1K Following Where product, growth, and leadership connect 🤝 Connecting founders and leaders in engineering, product, & growth to build better tech. https://t.co/MB6bCYf1UuScott Hurff @scotthurff
6K Followers 2K Following Founder, CPO @churnkey. Founding team @CasaHODL. Designed Super Like @tinder. Wrote Designing Products People Love (https://t.co/l190dFc6ou). Taos Toolbox '19.Doug Casement @dougcasement
713 Followers 2K Following A picture is worth a 1,000 words? Only if it's the right picture and the words are rubbish. I provide great words to create the picture you're trying to paint.Todd Herman 👓 @todd_herman
27K Followers 360 Following Sharp perspectives on coaching, growth, & mindset. WSJ Bestseller The Alter Ego Effect. Built largest peak performance company (2M+ clients). Inc. 500 list.Ella Cockerill @cockerill_ella
264 Followers 106 Following Trying to write more than I’m wrong ✍️|English Lit Grad 📚Jason Cohen @asmartbear
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24K Followers 829 Following CEO @ Lomi & Pela Case -- Founded 4 companies. 1 great exit, 1 meh exit. co-Host of Operators Podcast. -- I like to write about the journey in my weekly email.Trung Phan @TrungTPhan
699K Followers 4K Following Write on business with @workweekinc. Co-host @niapodcast. Building an AI research app: https://t.co/fZ5ObIyBGIRishi Rawat, the Shop.. @BetterRetail
3K Followers 2K Following A 20% lift in 90-days isn't easy; but not impossible — https://t.co/ztiYVqiLi2Chris Silvestri @SilvestriChris
423 Followers 121 Following Message-market fit for B2B SaaS | Writing about copywriting, UX, CRO, AI | Host @ The Message-Market Fit podcastoliverb @oliver__b1
41K Followers 581 Following i sell sex chocolate | building 8 figure businesses on the internet and open-sourcing every bit 👇bayuamus @bayuamus
4K Followers 454 Following Helping businesses create delightful user experiences, and designers advance their careers. Tips, talks, and references on UX & product design. Follow for more.Dr. Chris Ngo @DrChrisNgo
627 Followers 121 Following Charge more without compromising your values. Charging more allows you to serve more people. | Doctor turned business owner | Politely question everythingGiles Thomas @acquireconvert
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1K Followers 3K Following All things DTC and startups | Founder at ColdBru Digital, Relentless DTC operators without the fluffGreta Thunberg @GretaThunberg
5.6M Followers 3K Following Autistic climate justice activist Born at 375 ppmJimmy Winskowski @itsjimmyw
969 Followers 169 Following Latter-day Saint. Helping brands reach more customers. Aspiring retiree.Kat Garcia @heykatgarcia
1K Followers 461 Following eCommerce Email & SMS | Building https://t.co/Q9HYCGCeYv |Gino Gangai @GangaiGino
276 Followers 594 Following Father to a silly, wonderful 8 year old and a one of a kind dog. I make puns. Sometimes they are funny. Fan of Boston sports, Marvel and WrestlingKayleigh McHale @kayleigh_mchale
2K Followers 2K Following founder & messaging strategist @lovelacedigi 🌱 psychology, connection & conscious business ✏️Miss Abby @BunmiInfo2033
822 Followers 1K Following I can put up fascinating content for your brand. #copywriting.ActiveCampaign @ActiveCampaign
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3K Followers 600 Following Fractional Content Manager | Content Marketing Advisor Created The LEMA framework | Spoke @TEDx Newsletter: https://t.co/FOWbHlmSMdLucy Heskins @lucy_heskins
2K Followers 944 Following The Early-Stage Startup Marketer. I help founders + marketers focus on the things that validate products, capture demand, and drive revenue.Kamphey, Google Sheet.. @Kamphey
14K Followers 703 Following Building the best spreadsheet tools, templates, and tutorials for Google Sheets, for Google Sheets users Featured in @Mashable @Starter_Story @BusinessInsiderMaryam @thecopylane
58 Followers 104 Following 🧕🏽Muslim copywriter 👋🏽I'm an email strategist & copywriter for eCommerce & personal development brands 🎉Let's talk? DM me :)Dana Thao @copywriterdana
81 Followers 85 Following Email Strategist & Copywriter for eCommerce Brands I also geek out about emails ❤️ Need help with your email strategy and copy? 👇she's got big hair and big opinions folks
Big welcome to our incredible emcee for #microconfus24, @punchlinecopy!
i swear i wasn't threatening him
@punchlinecopy demands accountability from @benchestnut for obscure vintage Mailchimp self help advice. 🤣
I turned 30 today! Not as a human (I wish!), but as a software entrepreneur. 30 years ago today I started my first company and have been doing software startups ever since. And yes, I started my first company on April Fool's Day. I was 24 years old and completely clueless. Fun…
The SEO game is a strange one. We created some blog posts a couple of years ago that 1. ranked well; and 2. got lots of traffic; but 3. didn't convert to trials or customers. We concluded that the posts were too far removed from our problem space, and were a failed experiment.…
Holy moly! Gregg Abbott HATES this abortion ad, one of the most powerful ads ever made. RT and use the hashtag #VoteDemRestoreRoe to send it far and wide!
@BomberryJames He died of cancer, but he was able to die at home with me and our youngest son at his side when he passed away. He led a very full and fulfilling life—nearly 50 years with me. Lots of hikes!
My husband passed away peacefully last night. His last, long hike to the highest summit. I told him to hike on ahead & that I would catch up with him later. A good man who lived a full life of service to others.
@copyhackers Great read 👍 … “The CopyHacker” That was what I typed on my Google this evening, hoping to see my name come up… But no, it didn’t. Instead, what I saw was… “Jonna Wiebe” And that was how I started following you here on X. I look forward to learning from you ma’am.
How I made money in high school by convincing companies to pay me big bucks for copywriting copyhackers.com/?p=29866 via @copyhackers
@KodyNordquist 3 courses I swear by (THE best investments) by @samarowais @copyhackers & @francis_nayan
For the love of Romeo, channel your inner Shakespeare and shun industry jargon like the plague. 🎭 Get some of @copyhackers' Joanna Wiebe's best copywriting tips on the BoS blog. #BoSUSA #copywriting #softwareindustry #startups #techcommunity buff.ly/3RG7S9M
4/ Strip “and” out of all your headlines “If we’re going to add words to the page — and risk losing a conversion each time — we’d better use words that are not going to double-down on interference. Any word on the page needs to earn its place.” - @copyhackers Example below:
Two of the best blogs to read on copywriting: 1. Enchanted Marketing: To strengthen the artistic side of your writing. By @HennekeD 2. Copyhackers: To strengthen the logical side of your writing. By @copyhackers My favorites. You won't regret it.
@brianbeutler Anyway, this went on longer than I intended and I should shut up now. My one, futile plea to everyone is simply: before you jump in with an opinion on the discourse of the day, ask yourself *why* it is the discourse of the day and whose interests the discourse is serving.
@brianbeutler This exact same kind of cycle has now happened so many times that I frankly can't believe anyone is unaware of how it works. It really looks like everyone -- right, journalists, pundits -- is happy with their role in these things. They feather everyone's nest quite nicely.
@brianbeutler And so here we are, all of us, talking about what the right wants us to talk about, actively doing its bidding, actively helping it destroy higher education & smear black scholarship & distract from its institutional antisemitism. We are all Rufo's bitches.
For as long as I've been alive, left pundits like @brianbeutler have been begging & pleading with Dems to do what the right is doing: take control of the discourse. Create controversies that focus attention where they want it. Create moments, create memes. Do politics FFS!
Equally maddening is the fact that the left, broadly speaking, and the D Party in particular, are also just as passive! They've watched this go on for decades, one fake scandal after another, one BS distraction after another, & they seem utterly helpless to do anything about it.
I guess we have to talk about the "border crisis" now. I guess we have to talk about trans people in girls' high school sports now. I guess we have to talk about Bud Light and Target now. I guess we have to talk about whatever the fuck they want to talk about. [shrug]
A book club that meets to read books - not discuss them. I don't want to talk to anyone - just sit together and quietly read and sip tea - that's my idea of a book club.