Alexa Phillips @alexacphillips
Helping creative entrepreneurs build and market their brands | Chief Brand Architect @ https://t.co/NknMLOgiAJ | Author of Creatives Anonymous creativesanonymous.beehiiv.com/subscribe Seattle, WA Joined January 2012-
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THE ACCURACY OF THIS
I've been itching to dabble into other forms of content creation like audio (podcast) and video (video essays) to explore storytelling in these mediums versus just writing. I've done a little transmedia storytelling in college and would love to do it again!
Millennials are leading the charge for life design, switching jobs and careers in favor of ones that offer work-life balance and more fulfilling (and often more creative) work. I'm talking about it in my newsletter tomorrow. Subscribe 👇creativesanonymous.beehiiv.com/subscribe
Is there something I’m missing with @Uber? I got charged a booking and a reservation fee for a ride I took last night and was charged $25 more than what I was quoted for the ride…
Red eyes are all fun and games until you have to figure out what to do to kill time waiting to leave for the airport
I’m very convinced that the tempo of the music you listen to when you write determines how fast you actually write
If you have trouble building habits around your creative practice, it's not because you're lazy; it's because you're passionate. In this week's issue of Creative Anonymous, I talk about what it means to be a "chaotically passionate" person. 👇 creativesanonymous.beehiiv.com/subscribe
Seattle just went from "Iced Coffee" to "Hot Chocolate" in less than an hour.
This was a bad week for a media hangover. Between finishing Ted Lasso and Iron Flame I am WIPED
For any new creative project, we need to approach it with a beginner's mindset and let ourselves have fun in creating. I wrote about it in this week's issue of Creatives Anonymous. creativesanonymous.beehiiv.com/p/first-pancake
I just learned that “sailgating” (tailgating but on a boat) is a thing here and now I really wanna go
Not all writing needs to be SEO-driven. I became a writer to share my thoughts, ideas, and perspectives, not to feed Google’s algorithm.
With creativity, we have to expect to fail. A lot. That's where the power of the "first pancake" and having a beginner's mindset come into play. Subscribe to tomorrow's issue of Creatives Anonymous for more 👇 creativesanonymous.beehiiv.com/subscribe
Update almost done with the second season and I must say it’s one of the best character-driven shows I’ve seen. The plot’s not that exciting, giving the characters really time to shine and develop throughout the series
Update almost done with the second season and I must say it’s one of the best character-driven shows I’ve seen. The plot’s not that exciting, giving the characters really time to shine and develop throughout the series
Girl math is justifying new purchases by knowing you’re getting $$ back from the returns
Where’s everyone shopping these days? I’m having such a hard time finding *cute* but interesting clothes. Bonus points for good midsize options
S/O to my upstairs neighbor who has been practicing the cello daily. It's a nice little soundtrack for my day
Brooklin Nash @realBrookNash
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maybe once I have this baby I'll finally feel confident calling myself a creator
Girlies who used Picnik in middle or high school now have marketing careers fueled by Canva
all my final grades for this semester are officially in!! and now after six years, I'm taking a step back from teaching to focus on becoming a mom next month 🥹 it feels like my entire identity is changing and it's scary 🫣
@anniemaisocial I’m not a full-fledged SMM but as a contractor for an agency, I will say that those “boring” industries are surprisingly fun to write content for. They’re the businesses you never really think about Think of yourself as part of their audience and enjoy learning more about them
I… uh… can’t build my business alone. I’ll put my strategic & creative chops against the best, but I’m useless operationally. That’s why I’m so pleased (relieved?) to introduce my new Operations Manager, Tara Knight (@goodknightops)… who you can hire, too. I’m all the…
Say it with me: There is nothing wrong with how I'm functioning today. Sometimes my creativity shows up as a need to putz around. I am allowed to be productive in a non-linear way.
One more pic from an emotional day. 🥲 When Hayden graduated from high school in the spring of 2020, there was no ceremony because of COVID. So when I saw him enter the auditorium today in his cap and gown, I *felt* it. 💕 So grateful I got to see him take that walk today. 😌
@alexacphillips @zanmerusteff Yeah that totally aligns with what I’m reading. Thanks for your help!
Hayden graduates TOMORROW! 🧑🎓 Toasting to the grads tonight @Otterbein 🥂
Elon pivots more than Pied Piper.
Conferences on 𝕏 are coming soon! You'll be able to host meetings just like on Zoom, Google Meet, or Microsoft Teams.
The weekend before Greek Easter is filled with phone calls from your aunts and mom calling you to confirm your favorite desserts and meals. Might there be excess ekmek kataifi? Baklava a plenty? 😉
Yesterday I caused mass chaos on X for saying I prefer quick chats. The comments were insane, but they all boiled down to one thing — service-based freelancer work isn’t about the client anymore. It’s become a race to the top dollar by doing the absolute least.…
clapping back without being a bitch is such an under appreciated art form
It shows how broken the journalism industry is that @Columbia J School students have to call out that mainstream publications aren’t offering them fair compensation for their photographs, on-the-ground reporting, or “fixer” work such as connecting the pub with sources.
You know what never lets me down? Toast. No snacks in the cupboard? How about toast! Vaguely nauseated but need to eat something? Toast for dinner! I love toast. 🍞
Creative strategy MUST be done in phases: PHASE 1 - brand messaging. PHASE 2 - emotional resonance. PHASE 3 - demographic behavior. PHASE 4 - trending content. Skipping a phase will result in an incomplete understanding of your audience and broken data.
I’m often tempted to use this in reverse. “Please can you confirm why the budget is this low? Kindly suggest a higher rate.”
@alexacphillips Yes right?!! I’m so into it, it’s what I naively imagined id be doing when I was in J school 🫠