Paul Bannister @pbannist
@WeAreRaptive CSO and co-founder. Talk about digital advertising, privacy, adtech, and occasionally video games. Views are mine. linkedin.com/in/pauljbannis… New York, NY Joined March 2008-
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IMO, @dmarti wins tweet of the week
My contribution to the third-party cookie delay news. 😅 🍪 To @kateritchie, @Myles_Younger, @dmarti, @reidjjackson, @pbannist, @stevenchoi, @aexm, @brave and @AdtechGod – thank you for your service. 🫡 adexchanger.com/online-adverti…
In #adtech we all have opinions. People like @pbannist, @jwrosewell and @garjoh_canuck have the kinds of opinions you’ll really want to listen to when it comes to Google and #privacysandbox
In #adtech we all have opinions. People like @pbannist, @jwrosewell and @garjoh_canuck have the kinds of opinions you’ll really want to listen to when it comes to Google and #privacysandbox
Prescient analysis from @pbannist this morning!
So, it seems like I should be buying a lot of lottery tickets today. privacysandbox.com/intl/en_us/new…
So, it seems like I should be buying a lot of lottery tickets today. privacysandbox.com/intl/en_us/new…
🎧 @eric_seufert & @pbannist giving me more insight into how the ecosystem sees Privacy Sandbox and 3P cookies. Solid mix of low-level API detail & industry motivation. Minor disappointment no-one's calling any of these segments "Spill the TEE" yet. mobiledevmemo.com/podcast-cookie…
Highly recommend re privacy sandbox. @eric_seufert interviews @pbannist. The dreaded "trusted server" (ie TEE) makes an appearance. 😬 Was always going to be very, very difficult to make this work without a TEE running in the cloud. mobiledevmemo.com/podcast-cookie…
Can EU publishers run house ads against users who opt out that reminds those users on every pageview that their opt-out is making it so that publisher can't pay their writers and the user is effectively stealing their content? So not a paywall, but a "shamewall".
In this week’s episode of the @MobileDevMemo podcast, I speak with @pbannist, the CSO of Raptive, about the current state of third-party cookie deprecation on Chrome and Google’s Privacy Sandbox. mobiledevmemo.com/podcast-cookie…
Eric Seufert @eric_seufert
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3K Followers 443 Following Brand Safety Evangelist. Meme Strategist. Retail Investor. Thot Leader. Suffers from BDS.@AdtechGod @Myles_Younger @mikeryanretail @aexm @kateritchie @dmarti @reidjjackson @pbannist @stevenchoi @brave @aripap @adexchanger It’s my favorite typo of all time. As I recall, however, as pointed out by @aexm, “Papari” is simply the plural of “Paparo.”
@AdtechGod @Myles_Younger @mikeryanretail @aexm @kateritchie @dmarti @reidjjackson @pbannist @stevenchoi @brave @aripap @adexchanger I claim 100% responsibility for that 🫠
@Myles_Younger @mikeryanretail @aexm @OSchiffey @kateritchie @dmarti @reidjjackson @pbannist @stevenchoi @brave Never forget: @aripap aka Ari Papari. Right @adexchanger ?
@aexm @mikeryanretail @OSchiffey @kateritchie @Myles_Younger @dmarti @reidjjackson @pbannist @stevenchoi @brave Ok ok everyone. We can move on now. 😂
@AdtechGod @aexm @OSchiffey @kateritchie @Myles_Younger @dmarti @reidjjackson @pbannist @stevenchoi @brave ⏩ 25-year reunion: “Hey remember that time Adtech God said ‘The AdExchanger’”
@mikeryanretail @AdtechGod @aexm @OSchiffey @kateritchie @dmarti @reidjjackson @pbannist @stevenchoi @brave "Classic Adtechgod. Now CHUG!" 🤣🤣
The year is 10,191, the 57th year of the reign of the Padishah Emperor Shaddam IV. Google bravely deprecates another 0.001% of 3P cookies, with only about 90% left to go. Studies about how full deprecation will affect CPMs are still coming out at the rate of about two per hour.
The year is 10,191, the 57th year of the reign of the Padishah Emperor Shaddam IV. Mentats from across the Imperium gather to celebrate the Postponement of the End of the Third-Party Cookie, the last ritual remaining from the forbidden thinking machines of old
The year is 10,191, the 57th year of the reign of the Padishah Emperor Shaddam IV. Mentats from across the Imperium gather to celebrate the Postponement of the End of the Third-Party Cookie, the last ritual remaining from the forbidden thinking machines of old
@aexm @mikeryanretail @OSchiffey @AdtechGod @kateritchie @dmarti @reidjjackson @pbannist @stevenchoi @brave yeah I was gonna say, the canon already has a superhero
@OSchiffey @AdtechGod @kateritchie @Myles_Younger @dmarti @reidjjackson @pbannist @stevenchoi @aexm @brave I was thinking more like The Batman
@broadsheetcomms client @pbannist at @weareraptive discussed the impact of Google 's postponed cookie phase-out on online advertising. Now set for 2025 pending approval, Bannister highlights the balance between consumer privacy and revenue for creators. bit.ly/4aQkjYN
@pknegten @OSchiffey @kateritchie @Myles_Younger @dmarti @reidjjackson @pbannist @stevenchoi @aexm @brave @AdtechGod Hahaha someone recognize my plight!!
@OSchiffey @kateritchie @Myles_Younger @reidjjackson @pbannist @stevenchoi @aexm @brave @AdtechGod thank you (and just looking at Google's latest report to the CMA they seem to have spent Q1 of this year "acknowledging concerns" and "welcoming feedback" but not changing much, at this rate I'll see you next year x.com/dmarti/status/… )
Q: how do you say "yes, it is, thank you for noticing" in corporate speak? A: (see col. 3) #GoogleChrome #CMA
@OSchiffey @kateritchie @Myles_Younger @dmarti @reidjjackson @pbannist @stevenchoi @aexm @brave @AdtechGod Crushed that my tweet about my AI writing assistant killing me in 2034 for instructing it to write another cookie byline didn’t make it. I have to write them. You have to read them 😭