Kayla // Copywriter @kayla_hollatz
Copywriter for entrepreneurs & their favorite SaaS tools. Tweets about freelancing, writing & bookish things. Probably drinking hot chocolate. ☕️ kaylahollatz.com Minneapolis, MN Joined May 2012-
Tweets58K
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Followers12K
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Following70
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Likes3K
Want to book more projects you love? Make sure your portfolio is ONLY displaying the types of projects you want MORE of.
I never know how to use this downtime either!
I never know how to use this downtime either!
Nothing will halt your productivity + focus as a writer quite like getting a song stuck in your head. Today's is the Veggie Tale's theme song...
Honestly, I'd still choose writing. 🙂
You know what sucks? Writing. You know what I love? Writing. You know what I wanna do? Write. You know what I don't wanna do? Write.
What you *think* makes a good freelance writer: ⭕ Fancy website ⭕ Always available ⭕ Broad range of services What *actually* makes a good freelance writer: ✅ Strong client process ✅ Boundaries ✅ Excellence at 1-2 things for a specific type of client What else?
Really insightful breakdown worth reading!
Why is it so hard to consistently take lunch breaks as a freelancer? I'm 7 years in and still struggle with it. 😂
📢Stop burying the link to your company blog in your footer or deep in a drop-down menu📢
This makes me so happy! *high-five*
This makes me so happy! *high-five*
I'm not in a season of making *big* decisions, so I've been jotting down my ideas in a notebook. It allows me to preserve new ideas without the temptation to urgently decide which ones to pursue. I'm obsessed.
Rinse and repeat for every hobby ever. 😂
I don't think it's an accident that some of my most challenging projects have produced my best work. The challenge isn't there to scare you; it's there to inspire you.
She's donating the fee to an animal shelter. 😭🥺 Go take her up on this!
She's donating the fee to an animal shelter. 😭🥺 Go take her up on this!
For freelance writer friends who have a passion for food!
For freelance writer friends who have a passion for food!
TFW you come up with an idea for a client that you want to use for your own brand. 😂 The struggle!
Write 1 piece of content every day Read 1 page of book every day Network with 1 person every day Learn 1 new aspect of a skill every day Baby steps compound over time to translate your smallest of efforts into results. Don’t underestimate them.
Why all articles on SERP look like each other ♲
Sometimes being a writer includes getting paid to learn stuff. I get wiggly-in-my-seat excited for those moments. 🤓
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I don't know who God thinks is worth saving. Li Young-Lee, "Love Succeeding"
@lovevalgeisler From the day I place the order. As a customer, I don’t actually care about the package’s journey. I care about when I can expect it at my door. Better yet, skip that language and just tell me when it will arrive.
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Nobody has ever had a better glow up than the word "disruptive."
My writing process is to get too interested in the topic and write way too much about it while telling myself, "It's okay, I can cut a bunch later" but then not actually be able to cut anything out later and eventually submit it with a note that says, "SORRY THIS IS LONG." 🤷🏻♀️
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Clients after hiring a talented, industry-expert freelancer
Product managers jumping into the Figma file to add comments for the designers
I’M GOING TO BE A PUBLISHED AUTHOR THIS YEAR!! 🥳🎉📖
So, I’m a micro farmer now (growing ~30 crops in a small space 🥬) and I’m pre-warning everyone—when I harvest my first bit of tatsoi or kale that I see sprouting through right now, the whole of the Internet won’t be able to tell me nothin, okay. Nuh-teen.
Freelance writers! If a potential client ever tells you... “Why are your rates so high? You live in [insert country here]!” ...leave the conversation and look for better clients.
“Don’t just write words. Write music.” — Gary Provost: zpr.io/f3GvqQWmYh3F
A little update: super excited about adding GoDaddy to my client list. This is a major step for my design studio which grew beyond my imagination in the last 2-3 years. My commitment to keeping it small and maintaining the high quality of design pays off!
October will be my first ever 7-figure month in my business. No VC. No paid ads. And at the end of this year, I release my debut book, which is already a bestseller in pre-order.
My hatred for writing introductions increases each time I write an article
omg thanks for ending the meeting 4 minutes early and "giving me some time back" -- now I can finally pursue my passions
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