TrinityP3 @TrinityP3
Global Marketing Management Consultants - we solve major challenges in marketing & media performance, agency & roster optimisation, digital & tech integration linktr.ee/TrinityP3 Planet Earth Joined October 2009-
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Explore crucial insights from "The State of the Pitch" report, revealing key trends in Australia's advertising pitches. Essential for marketers and agencies aiming to enhance their pitch strategies. hubs.la/Q02vlvcj0
This Month, in his Woolley Marketing column, TrinityP3 Founder and CEO Darren Woolley looks at the Young Guns vs. the Old Guard and asks if this means the advertising industry has a problem with ageism or if the career simply doesn't age well? bit.ly/3UmwRQL
TrinityP3's Business Director, Ellie Angell, emphasizes "Agencies, Be Unique – Stop Using The Word "Unique!" in this article for B&T. Ellie shares examples of what not to say and provides 5 suggestions on how to be unique in a compelling and relevant way. bit.ly/4ai8V7j
Tune in as James Greet, co-founder of The Payback Project, discusses the ethical challenges in advertising and its impact on the climate crisis. Discover how content creation can drive positive change towards net zero. hubs.la/Q02vlBGn0
This week on the Managing Marketing Podcast, host Darren Woolley talks with Jenni Dill, the CMO of Arnott’s Group, Imogen Hewitt, Publicis Groupe Chief Media Officer and Toby Aldred, Saatchi & Saatchi MD and Chief Client Officer of The Neighbourhood apple.co/3WiL6Zz
Navigating agency fee models just got easier! Discover the best options for your needs with the Agency Fee Decision Tree. Explore various models and their pros and cons to tailor your choice. hubs.la/Q02vklB70
Discover the future of retail marketing with Matt Newell, CEO of The General Store. Learn how today's retail strategies go beyond traditional ads to create immersive brand destinations. Listen now! hubs.la/Q02sZFgV0
This week on the Managing Marketing Podcast, host Darren Woolley talks with Stephen Wright, TrinityP3’s Media Business Director. For more than a decade, Wright has managed and facilitated some of this country's most high-profile media pitches. apple.co/4aIirRY
Unlock the secrets to high-performing client-agency relationships with our Leadership Guide for Agencies. Learn how to pivot from service to leadership for long-term success. hubs.la/Q02sZBvX0
Join Nathan Hodges of TrinityP3 as he explores the evolution of bespoke agencies in the digital age. Discover the shift from traditional AoRs to dynamic, specialised teams. Listen today! hubs.la/Q02sZvsX0
This week on the Managing Marketing Podcast, host Darren Woolley talks with TrinityP3 Consultants Kylie Ridler Dutton, Lydia Feely, Ellie Angell, Anton Buchner, and Nathan Hodges about the State of the Pitch in Australia. Report download link in notes. apple.co/3Q34PIA
Explore the evolution of advertising agency fees and the strategic shift towards fair and performance-based remuneration models with our latest guide. Learn more here. hubs.la/Q02sZDsd0
This week on the Managing Marketing Podcasts, host Darren Woolley talks with James Greet, the co-founder of The Payback Project Australia, a specialist advisory working with Marketers, Agencies and Media owners to help plan a path to net zero. apple.co/3Jl7OIE
Dive into the tech transformation in marketing with Anton Buchner, the 'ROI Guy'. Explore the MarTech revolution, the challenge of proving tech's value to customers, and solutions for untangling the tech mess in organisations. A must-listen for leaders! hubs.la/Q02rM5_90
Unlock the secrets to selecting the perfect agency with our Pitch Consultant’s Guide. Dive into expert insights and streamline your selection process for a partnership that elevates your brand. Empower your marketing decisions with our definitive guide hubs.la/Q02rLNyB0
TrinityP3's Global CEO, Darren Woolley, spoke with LBB’s Casey Martin on finding the right agencies, rather than the ‘best’ ones and why Agencies need to get their swagger back’ | LBBOnline bit.ly/3U2HuJs
TrinityP3 CEO Darren Woolley joined Innocean's Jasmin Bedir, industry leader Liam Walsh, and Unmade's Cat McGinn on this podcast to discuss why, despite much virtue signalling, the communications industry remains a hostile workplace for many women. bit.ly/4cFHyX5
Discover Jemma Downey's path from agency to Asahi Beverages' Group Head of Commercial Excellence, discussing transitions, in-house agency evolution, and marketing effectiveness. Plus, a unique stint in Bermuda! Tune in for career insights and strategies hubs.la/Q02rM5yX0
This week in the Managing Marketing Podcast, host Darren Woolley talks with Matt Newell, a partner and CEO of The General Store. This retail specialist agency deals with strategy, brand identity, advertising, store design, and technology. apple.co/4aAKa6H
This month in Woolley Marketing for Mediaweek Australia, TrinityP3 CEO and Editor-At_Large, Darren Woolley asks: Has FOMO become FOFO for marketers and their media buys? bit.ly/3VEmxGb
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10K Followers 0 Following Unofficial share counts calculator that counts the number of times a URL was shared on Twitter - Not affiliated with TwitterMore great insight from our friends at @TrinityP3. This time #DavidAngell lifts the lid on good pitch scorecards. If only all pitches were run with such diligence and integrity. Well worth the read. #newbusiness #businessdevelopment #pitching #pitch #trinityp3 #tgpc
In agency pitching, scorecards are important to ensure proper evaluation. But how can you make these fit for purpose? Read more on how your scorecard can create informed decisions for agency pitches. hubs.la/Q01CWw5w0
I applaud @darrenp3 @TrinityP3's taking a principled stand and tangible action on this issue, to demonstrate from the client side that very bad behavior in our industry translates directly into being very bad for business. @LinkedIn linkedin.com/pulse/why-trin… #TimesUp #StopHimNow
Thrilled to see @TrinityP3 leading this initiative. Long overdue for the advertising industry. mumbrella.com.au/trinity-p3-to-…
@TrinityP3 teamed up with @Campaignmag to create cost-of-pitching calculators. They estimate 900-1000 #adagency hrs. required for a media or creative pitch. Notably, procurement-managed pitches are estimated to increase demands on agency resources by ~50%. hubs.ly/Q01b10cm0
Is pitching broken? Why it needs reform @ISBAsays @LeoBurnettLDN @team_IPGMedia @dentsuUK @HavasMediaUK @WonderhoodHQ @darrenp3 @WavemakerUK @saramarincoholt buff.ly/3FsgwSI
The role of procurement and marketing. #marketing #procurement #consciouscapitalism #adlandtalk @darrenp3 @TrinityP3 @m8ttperfect bit.ly/3njAGqe
@Aazarshad Check out @TrinityP3 podcast too. Worth a listen.
Episode: Ethical Pitch Practices. Interview with @TrinityP3 Global CEO Darren Woolley on best practice pitching @darrenp3 #adlandtalk buff.ly/2LNJ4Pp
@Dr_Draper It reminds me of this one you did a few years ago. My absolute favourite!
How content marketing has helped @darrenp3 expand his company @TrinityP3 into overseas markets. Interview snippet from Brand Builders on the @tickertvau digital news network.
I recently had the pleasure of chatting with the esteemed @darrenp3 for his 'Managing Marketing' podcast. We discussed the crucial role of creativity and writing, particularly in highly regulated categories like healthcare. podcasts.apple.com/au/podcast/rya…
Some good thoughts here @TrinityP3 Questions to ask and answer when an agency loses a pitch campaignasia.com/article/questi… @agencyselection
@grightford That said, we've found @TrinityP3's content consistently helpful.
@TrinityP3 We are seeing real people - their kids, their pets, zoom bombing by partners. Makes me smile.
Smaller Agencies are a Safer Bet for Larger Clients trinityp3.com/2020/04/smalle… via @TrinityP3
@TrinityP3 @AmecOrg I’ve written about that in this how to guide on business acumen poppulo.com/resources/busi…
Global President of #BusinessIntelligence, @brianwieser, sat down with Darren Woolley on @TrinityP3 to discuss the state of the fragile global economy and the impact of an economic deceleration on the #advertising and #marketing category. soundcloud.com/managing-marke…
Lovely to catch up with @naomi_troni and @MullenLoweLDN fab times always #adforumsummit
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