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In just 12 days, we’lll be back at Cannes 🦁🏖️ From mainstage moments at Sport Beach to the catch ups along the Croisette, the GALE team is ready to explore all things creativity, tech, and the future of marketing. See you there?
GALE and MilkPEP turned a viral reality TV meltdown into a milk-forward moment 🥛 In @REEL360news, read how our “Carl’s Not a Mess” campaign seamlessly wove dairy milk into the cultural conversation: reel360.com/article/gale-x…
Another win for 194구 🏆 The campaign took home Silver for Best Partnership & Collaboration at @TheDrum Awards, recognizing Don Julio and Peggy Gou’s authentic partnership that brought culture, creativity and engagement to a global audience. Congrats to all involved!
GALE CEO Andrew Noel joined @MarketingDive to break down what the Preference Economy means for brands, and the CMOs leading them. Noel shares what it takes to earn real loyalty, and how to avoid getting filtered out as AI reshapes consumer behavior: marketingdive.com/news/why-marke…
#ByTheNumbers: Social media isn’t new, but its ability to capture attention keeps growing. In 2026, active users are expected to spend an average of 2 hours per day on social networks. (via: @Digiday) digiday.com/marketing/as-f…
Consumer loyalty is being rewritten. AI is becoming a new filter between brands and customers, shaping what people see, choose, and buy. GALE’s new report explores this shift, and what brands can do about it. Read more: reports.gale.agency/the-preference…
🌶️ Congrats to @Chilis on earning a spot on @USATODAY Best Loyalty & Rewards Programs 2026, as voted on directly by consumers who use it. As Chili’s CRM agency, GALE helps shape connected customer experiences that support the entire loyalty ecosystem. usatoday.com/story/money/20…
In sports, activity gets mistaken for loyalty all the time. In a whitepaper from @Braze, GALE’s Jason McCann explains the difference and what keeps fans loyal, even during losing seasons. Read here: braze.com/resources/repo…
#ByTheNumbers: Even as major brands enter TikTok Shop, small businesses still find room to grow. U.S. small businesses on the platform increased sales by 66% in 2025 compared to 2024. (via: @modernretail) modernretail.co/operations/tik…
The internet said Carl’s a mess; we set the record straight GALE, @GonnaNeedMilk & @carlradke hosted “Carl’s Not a Mess,” a culture-first IRL & social campaign that put milk right at the center of one of the most talked-about reality TV moments of the year gale.agency/blog-posts/gal…
#ByTheNumbers: Despite the podcast industry entering its video era, audience behavior is still hybrid. Research shows only 7% of listeners consume video-only podcasts, while 80% consume both audio and video podcasts. (via @digiday) digiday.com/media/amazon-b…
Culture is a party that you are invited to. Brands need an authentic reason to be welcomed in. GALE’s Geoff Edwards joined @dandad's Jury Insight session to discuss how brands can build credibility, move fast and create real cultural impact. Read more: lbbonline.com/news/d-and-ad-…
Don Julio 194구 was named top Global Campaign at the 2026 #ShortyAwards! 🏆 A product drop turned global cultural moment, recognized for creative and effective marketing across digital and social. Congrats to all involved on the well deserved win.
What’s shaping taste right now? Tomorrow, GALE’s Geoff Edwards joins the Culture Club Insight Session at @dandad Festival 2026 to unpack emerging trends and juried work driving cultural influence.
#ByTheNumbers: OpenAI’s ad pilot generated $100M in annual recurring revenue in under two months, fueling projections of $2.5B in ad revenue in 2026 and $100B by 2030. (via @axios) axios.com/2026/04/09/ope…
NEW SESSION ANNOUNCED — GamesBeat Summit 2026 Feat. @GALEPartners's Max Bass, @PublicisMedia's Samantha Lim & @thekineticmgmt's Justin Miclat. Moderated by Alex Lee. Five days left. May 18–19 | LA → events.gamesbeat.com/summit26
For over a decade, GALE has brought strategic advisory and best-in-class creative to clients globally. Today, we’ve launched a dedicated hub in London to support growing remits, expanding our footprint across EMEA. Read more: lbbonline.com/news/GALE-Esta…
Next week at @GamesBeat Summit 26, GALE’s VP of Emerging Connections, Max Bass, joins @alexleewastaken and others to discuss how brands can tap into gaming to build more impactful campaigns. If you’re in LA, don’t miss it.
#ByTheNumbers: Meta’s net worldwide ad revenue is forecast to hit $243.46B this year, accounting for 26.8% of global ad spending. It’s also expected to surpass Google in digital ad revenue for the first time. (via: @marketingdive) marketingdive.com/news/meta-to-s…
Congratulations to GALE Chief Brand & Experience Officer Winston Binch on being appointed to the Brand Experience & Activation Shortlisting Jury at Cannes Lions 2026. We’re proud to see Winston help recognize the standout work shaping the future of brand experience.
ADWEEK @Adweek
664K Followers 24K Following All the news, insights and inspiration you need to know in advertising, marketing and media.
Samyak Shah @SamyakShah_18
8K Followers 7K Following Engineering @toddle_edu | previous 4x internships | 3x products launched | Cats are meow 😻 | BTech'25 | Documenting my life here
Phil Dobinson @phildobinson
267 Followers 2K Following Graphic designer. Likes: Cycling, Screenprinting, Arsenal, Photography, Music, Basketball, Swimming, Random trivia and statistics. Dislikes: Celery.
Corina Frankie @CorinaFrankie
2 Followers 20 Following I took one of the most boring, thankless industries (event staffing) and built @BrandBesties - Americas most influential field force of brand talent.
Jason Rhymer @jasonrhymer
324 Followers 451 Following Making a Difference Through Fitness and Faith! Youth Leader, Trainer, Actor, Writer, Spartan Racer, F3er (Byron), Blessed Father and Husband
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Icey @Iceypooo
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iQLAN @iQLAN_
4 Followers 70 Following Kami adalah perusahaan transformasi kreatif. Kami menggunakan kekuatan kreativitas untuk membangun masa depan yang lebih baik bagi tim kami, klien, komunitas.
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Maggie @maggieastley
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Melissa M. Daniels @melissamdaniels
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James Wright @JamesWright_UK
3K Followers 3K Following @wwe2kTools Creator. Ex @GinxTV / @DailyStar gaming guy. @Ridgeway_FC coach. Dad of two. Long-suffering Arsenal & LA Rams fan.
Sinithee @Sinitheeh1v
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Chandu V S @Chandu_3107
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chill guy @hifiveaustin
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yanhong xie @yanhongxie59354
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Nick @NickVellaMMKG
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Content Strategist & ... @createwithhalle
7K Followers 583 Following Building the CannesCreatorCollective✨ Powerhouse creator/strategist, empowering creators to be masters of their craft ✨[email protected]
Gillian @gillianfollett
836 Followers 3K Following social media & influencer marketing reporter @adage ✍️ | she/her | send tips to [email protected] 🧚
brandrank.ai @brandrankai
61 Followers 336 Following We help Brands measure, protect, and grow trust through the power of AI-driven search and discovery.
Symitri @Symitri_Inc
58 Followers 174 Following The world’s first integrated privacy firewall and real-time cleanroom for the open web—learn more at https://t.co/cqDVHMiYZV. Parent company of @TrustXads.
Matt Pensinger @pensinger
536 Followers 841 Following Interested in brands, marketing, experiences, people and sports. Managing Director at Jack Morton Worldwide in Chicago. Views are my own.
Jorge Huazano @jorgehuazanoo
295 Followers 1K Following Dónde estoy Yo, está la suerte 🍀✨ ¡Amo mi México! 🇲🇽 🌵 🌽 🌱 💚
IAB @iab
99K Followers 3K Following #IAB empowers the media and marketing industries to thrive in the digital economy.
Aaron Matys @AaronMatys
806 Followers 3K Following
Human Supremacy Book @JoelMatthews100
92 Followers 185 Following Author of Human Supremacy: The Domination & Destruction of Sentient Life 📖 📕 IG:human_supremacy_book. 🌱💚🏳️⚧️🏳️🌈✌🏻✌🏼✌🏽✌🏾✌🏿 🌍
𝐼𝓈𝓈𝒶 𝑀... @issa_miller8
80 Followers 2K Following ×͜×🔞Artist🔞×͜× I draw Anime/Cartoonish, Furry/Anthro, Realistic, and many more💫 Creativity can't be studied or copied✨ Wanna get yourself a commission?🤝💕
Kara Gelber @KaraGelber
554 Followers 1K Following comms @stagwell // avid people-watcher // proud @newhousesu grad // @girlswritenow mentor
Al Mercuro @Al_Mercuro
2K Followers 5K Following Tradeshow & Experiential Specialist at Genesis Exhibits w/Sustainability in mind & Board Member of Outpost in the Burbs, The Right Tech at the Right Time
Sergio Heiber @HeiberSergio
89 Followers 55 Following
JK @JackKrabbe
169 Followers 644 Following Baltimore Native Hampden Local | Former Executive of @Ravens @Orioles and @UMTerps
Naveen @NaveenKann
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Adams Mclean @scottHutch25181
74 Followers 982 Following I am a rea estate investor and owner on lending company.
Mark McFarlane @_mrkmcf
71 Followers 2K Following Digital Marketing Strategist | Content Marketer | AI-Driven Ops | NY-based | Dog dad
Antoinette Siu @antoinettesiu
2K Followers 799 Following Journalist covering creator economy @digiday. @Cal @NewhouseSU alumna. | [email protected].
Puneet Kumar @IntendedPUNeet
388 Followers 395 Following Curious. Grateful. Passionate Amateur. Sports @TheSportsBox1 & Reflections @At1Breath
Kristen Wagner @Kristen58272258
6 Followers 74 Following
Revamped Modeling Age... @RMA_Modeling
1 Followers 14 Following Scouting via [email protected] // An extension of @revampedllc
ADWEEK @Adweek
664K Followers 24K Following All the news, insights and inspiration you need to know in advertising, marketing and media.
Tiffany Moustakas @tiffmoustakas
4K Followers 2K Following "Journalist" for "hire." Formerly @ap, @wwd, @linkedin, @adweek, @riverdalepress Constantly! Communicating! In! Exclamation! Points!!!
Antoinette Siu @antoinettesiu
2K Followers 799 Following Journalist covering creator economy @digiday. @Cal @NewhouseSU alumna. | [email protected].
Marketing Week @MarketingWeekEd
238K Followers 633 Following Cutting through the nonsense: Marketing Week provides essential news, analysis and insight for marketers.
Queen Latifah @IAMQUEENLATIFAH
6.5M Followers 810 Following Actor/Rapper/Singer/Producer https://t.co/4aZi8oFsPN https://t.co/j2UZaEzJRM https://t.co/XebeJrYUE8
The ADCC @TheADCC
3K Followers 301 Following The Advertising & Design Club of Canada (ADCC) is a non-profit group dedicated to encouraging excellence in Canadian advertising & design.
Cotton Incorporated @CottonInc
7K Followers 254 Following The not-for-profit research and marketing company representing U.S. upland cotton.
Contagious @contagious
65K Followers 2K Following Creative and strategic intelligence for brands and agencies.
Marketing Brew ☕️ @MarketingBrew
27K Followers 947 Following The most important news in the marketing industry, 5x a week in your inbox. Powered by @MorningBrew. Subscribe ⬇️
Jess Zafarris 📚 @JessZafarris
8K Followers 2K Following Author of WORDS FROM HELL + ONCE UPON A WORD + USELESS ETYMOLOGY | @uselessety | Cohost of Words Unravelled | TikToker @jesszafarris
Ellen Ormesher @ellen__ormesher
694 Followers 1K Following Journalist and researcher specialising in climate change accountability. Rarely post on X anymore, get me on LinkedIn.
kathryn lundstrom @klundster
3K Followers 4K Following commerce and sustainability editor @adweek | she/her tips 👉🏻 [email protected] or on signal @klundstrom.17
Clean Creatives @cleancreatives
6K Followers 1K Following It's time for advertisers, marketers, and PR professionals to cut ties with fossil fuels. The future of creativity is clean. Sign the pledge ✍️
Chase Griffin @ChaseQB11
50K Followers 11K Following Child of God | Sports & Media Capital - UC Investments | @UCLA QB Alum | 2× NIL Athlete of the Year| Front Office Sports Rising 25| Clio Rising Star | #BE11EVE
Ben Lyons @iamBenLyons
63K Followers 2K Following Storyteller + Producer. Go Knicks Go Liberty Go Blue 📺📻🎙️
Protect Our Winters @ProtectWinters
26K Followers 749 Following POW helps passionate outdoor people protect the places and experiences they love from climate change.
YETI @YETICoolers
127K Followers 1K Following We make gear that helps you stay out longer, travel farther, and live harder. #BuiltForTheWild
Indiana Fever @IndianaFever
265K Followers 1K Following Official home of the Indiana Fever | 2012 WNBA Champions 🏆 | #NowYouKnow
Carmelo Anthony @carmeloanthony
7.8M Followers 439 Following Official Page of Carmelo Anthony. #STAYME7O
Hayden Field @haydenfield
17K Followers 5K Following Senior AI reporter @Verge. 6 years covering the AI industry's power dynamics & societal implications. Formerly @CNBC. DM me off-record on Signal: haydenfield.11
CourageInc @courageideas
65 Followers 56 Following An independent creative agency where people and brands can find their courage.
Jack Neff @jackneff
5K Followers 3K Following Views here are my own, except for retweets and sarcasm. I have no NFTs to sell you.
Shannon Miller @ShannonL_Miller
9K Followers 2K Following shannonmillereditorial(.)com | Former Managing Editor, Creativity, Creator Economy and DEI @Adweek, @TheAVClub
Terry Stanley @TLStanleyLA
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Will Cady @willcady
3K Followers 249 Following Fmr Global Brand Ambassador Founding Head of Creative Strategy @reddit // Maker // Marketer // Mystic // Obviously not a golfer // Order my book at the link
Meg Graham @megancgraham
13K Followers 941 Following Advertising/marketing reporter at the Wall Street Journal, half-Canuck, Chicago girl 4eva. Tips? DM for my Signal (no pitches, please)
Collision Conf @CollisionHQ
27K Followers 559 Following "The Olympics of tech" - Politico Thank you, Toronto. It’s been an incredible 6 years. Join us at @WebSummit Vancouver in May 2025 🇨🇦 #linkinbio for info
Liquid Death @LiquidDeath
53K Followers 174 Following Don’t be scared. It's just a better-for-you beverage company. #MurderYourThirst #DeathToPlasticBottles
Northwell Health @NorthwellHealth
24K Followers 534 Following We are more than a health system — We are 104,000+ people looking at #healthcare differently and working to #RaiseHealth for all. 💪
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lindsay rittenhouse @kitten_mouse
5K Followers 2K Following Just here trying to record history. Senior reporter @adage formerly @businessinsider, @Adweek, @thestreet, @njdotcom.
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6K Followers 3K Following Host of the BeanCast Marketing Podcast. Creator of custom podcasts. Consultant to brands. Professor to students. Dodger of tourists. Guest in your feed.
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1K Followers 145 Following I used to wash dishes in a convent. Now, somehow, I'm a journalist and writer.
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577K Followers 2K Following Everything you need to know about the world of business and the business of the world. ☕️
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