Edison Research @edisonresearch
Consumer and market researchers. Sole providers of the U.S. Election Exit Polls. Media, market, and social media research and insights. edisonresearch.com Somerville, NJ Joined February 2012-
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The latest findings from The #InfiniteDial 2024 unveil how platforms like Instagram, TikTok, and Facebook are also sources for discovering music: buff.ly/49RJHwd
Among parents of kids age 6-12 who haven't listened to a podcast in the last month, 60% say their kids might be interested in podcasts if they easily fit into their kid's daily routines. Learn more with the #KidsPodReport: buff.ly/3KjdZ0R
Join Edison Research Co-founder & VP @JoeLenski and VP @rob_farbman at an exclusive @Reuters webinar: The 2024 U.S. Presidential Elections: Ask the Experts on 4/30 at 10am EDT. Register now: buff.ly/4cQZCgO
According to Edison Research, 16 of the top 30 podcasts in the final quarter of 2023 — more than half — were available as filmed videos, compared with just seven of the top 30 from that same period two years earlier @nytimes: buff.ly/3Uj5UgM
Join an exclusive @Reuters webinar: The 2024 U.S. Presidential Elections: Ask the Experts on 4/30 at 10 ET to explore how @Reuters can support you in providing your audience with fast election results & trusted, fact-checked coverage. Register now: buff.ly/4cQZCgO
According to The #InfiniteDial 2024, among those who say it is “very” or “somewhat” important to keep up to date with music, 40% use Instagram to find out about music, followed by TikTok at 36%, and Facebook at 32%. Learn more in our latest Weekly Insight: buff.ly/49RJHwd
With in-car listening and listening among younger people both hotly debated topics at the 2024 @NABShow, @edisonresearch’s latest Share of Ear report has some surprising news #Audio #Radio #Audience #EdisonResearch #ShareOfEar #NABShow redtech.pro/edison-researc…
Co-founder and Vice President of Edison Research, @JoeLenski, notes that while pre-election polls that asked voters about third-party candidates by name tended to inflate their support, those that omitted them often underestimated it @CNN cnn.com/2024/04/22/pol…
Discover Sound Data: an exploration that will reshape your understanding of audio in ways you may not have anticipated. Shop now! buff.ly/3TT2iUe
According to #ShareofEar, for ALL model year cars, the time spent with “radio” is essentially the same – 74-75% of the total daily in-car audio time: buff.ly/3TPykQx
Sports fans consume nearly six-and-a-half hours of audio content daily — two-plus hours more than the average American audio consumer according to the Sports Audio Report from @SiriusXMMedia, @GroupMWorldwide & Edison Research buff.ly/449QGiG
.@SiriusXMMedia, @GroupMWorldwide, & Edison Research collaborated on the Sports Audio Report, which explores the depth of sports fandom in the US and how radio, podcasts, and satellite content participates @Radio_Ink buff.ly/4aN7eQi
According to Edison Research's latest #ShareofEar report, radio reaches 53% of America’s 13-34 year olds at some point every day @RedTech_News buff.ly/3QeDl2P
Smart speaker ownership appears to have plateaued, but the number of smart speakers per owner continues to rise with nearly half of smart speaker owners (43%) own three or more of the devices. Download The #InfiniteDial 2024 report to discover more: buff.ly/3TDaeHr
90% of those age 12-34 and 85% of those age 35-54 have listened to online audio in the last month. Download the complete #InfiniteDial 2024 report for more insights: buff.ly/3TDaeHr
Sports fans spend six hours and 26 minutes with audio content each day—that’s over two hours more than the average American spends listening to audio according to Sports Audio Report from @SiriusXMMedia, @GroupMWorldwide, and Edison Research @BSMStaff: buff.ly/4d7jFI0
About two in three sports audio listeners said they trust the products and services used by the athletes they like, according to stats from @SiriusXMMedia, @GroupMWorldwide, and Edison Research @MarketingBrew: buff.ly/49F2qeo
Edison Research Moms and Media 2021 report shows 58% of moms believe technology helped their children interact with friends and cope during the pandemic @ATT: buff.ly/4cXJlqJ
Edison Research #ShareofEar data shows the car remains one of the best places to reach young listeners @InsideRadio buff.ly/4d5fyMA
According to Edison Research, 42 million individuals in the United States tuned in to podcasts in 2023 and @joeroganhq seems to be taking a huge portion of the overall podcast audience for the U.S. @routenote buff.ly/4cYOZZx
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A new study compiled by @SIRIUSXM, @GroupMWorldwide and @edisonresearch has highlighted some key statistics which reflect the power of podcasting. Our Director of Sport @Mr_Jimbob takes a look at what the research teaches us 👇🏻 eu1.hubs.ly/H08Jbrl0
.@edisonresearch's most recent “Share of Ear” study shows that AM/FM radio still reigns supreme in the ad-supported audio market, maintaining a steady 66% share of listeners. Despite digital advancements, traditional radio proves its enduring appeal. audacyinc.com/insights/am-fm…
.@edisonresearch did a report that determined which podcasts have the highest portion of its audience listening exclusively to that show. @DirtyMoMedia's @DaleJr Download was in the top 5.
Despite challenges to the industry, @edisonresearch‘s Infinite Dial 2024 says podcast listening is more popular than ever. Supported by @Audacy, @CumulusMedia and @SIRIUSXM, the report was unveiled at @PodcastMovement last week #Audio #Radio #Podcasting redtech.pro/u-s-podcast-li…
Thank you to @edisonresearch for publishing the 2024 Infinite Dial Report! The data shows that 47% of the U.S. population (12+) have listened to a podcast in the last month, and this number has increased 12% year over year. Read the report here: buff.ly/3TDaeHr
The latest iteration of the Infinite Dial from @edisonresearch shows 100 million Americans are weekly podcast listeners.. Still, President Larry Rosin doesn't think the format has hit its peak.
In case you missed yesterday's webinar recapping The Infinite Dial 2024, here are four key takeaways from SVP of Research and Insights Idil Cakim and @edisonresearch founder and President Larry Rosin. insideradio.com/free/the-four-…
Per the Infinite Dial 2024 📈 🎧 48% of Americans (18-34) listen to podcasts weekly 📺 50% watch live and time-shifted TV weekly 👑📻 77% listen to AM/FM radio weekly (h/t @edisonresearch)
Join us today at 2:00 p.m. ET as @Audacy SVP/Head of Research & Insights @idilcakim & @edisonresearch President Larry Rosin break down The Infinite Dial 2024, including listening habits, podcast trends, insights & more. Register: audacyinc.com/insights/the-i…
Online #audio listening hits an all-time high: 76% of the U.S. age 12+ have listened in the last month - roughly 218 million. 💥 Every week, 70% of the 12+ population (201M) tunes in. Also, @edisonresearch says 38% (109M) ever listened to an #audiobook last year. #growth
New data from @edisonresearch : Podcast 18-34 Reach Is Now Equal To TV in the USA. I suspect the presence of BBC Sounds could skew the UK data but however you slice it, podcasting is still getting bigger. westwoodone.com/blog/2024/04/0…
The @edisonresearch US Infinite Dial 2024 report is out, and #podcast listenership has reached record highs, fueled by large increases in female listenership. 45% of women aged 12 and older have tuned into a podcast in the past month, up 15% from 2023. bit.ly/3xeS6vT
Join us for our next webinar on April 3 at 2:00 p.m. ET as @Audacy SVP/Head of Research & Insights @idilcakim & @edisonresearch President Larry Rosin break down The Infinite Dial 2024, including listening habits, podcast trends, insights & more. Register: audacyinc.com/insights/the-i…
WATCH: @edisonresearch's Gabe Soto explains why, like LeBron, sports radio is still King despite the headlines. Stream his session "5 Great Stories Sports Radio Can Tell Right Now" via an on-demand ticket to the 2024 BSM Summit. barrettsportsmedia.com/summit/watch-t… (📽️ @stonevoiceovers)
THIS IS HUGE!
34% of those in the U.S. age 12+ own a smart speaker; 60% own a radio in their home #InfiniteDial
Spoilers!!! Watching @Meg_Laz from @edisonresearch unveil the Infinite Dial. Numbers in Podnews tomorrow, obv.
Update those slide decks! Brand new data from @edisonresearch and US podcast listening has grown once more.
Great job by @edisonresearch on another outstanding Infinite Dial report. Many thanks for this valuable and insightful info. We appreciate you guys! #Advertising
We're proud to join @edisonresearch in the presentation of The Infinite Dial 2024 today at @PodcastMovement. The study provides usage & behavior metrics around streaming audio, podcasting, radio, smart audio, social media, & more. Register to stream: eventbrite.com/e/the-infinite…
Trends for United States
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