Dentsu USA @dentsuUSA
Teaming for growth and good. Meet our champions for meaningful progress. dentsu.com/us Joined August 2017-
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we had the crazy idea to turn Big Game referees into influencers. tune in Sunday to witness the new, never-before seen, Sidekick Salute 🙌
We’re always excited to work with clients across the US in fun and historic locations. Thank you to Louisiana Entertainment for a great shoot. We look forward to many more exciting projects in 2024!
RTO mandates are rubbing some employees the wrong way — especially those who have relocated, face long commutes, or don’t want to spend money on clothing, gas, lunches and other expenses. But some executives are willing to cut their losses. campaignlive.com/article/campai…
Amidst all the societal and economic challenges marketers face, their top concern is the ability to own the customer relationship while third parties hold many of the cards. Download our 2023 CMO Report to discover insights from over 700 global CMOs: dentsucreative.com/news/CMO-repor…
How can you optimize #datamanagement strategies in line with HHS and #HIPAA regulations? Register for the Merkle webinar with Frank Lee & Grace Atherton on Sept 19 at 2pm ET to learn more: ow.ly/QZ7050PJ0It
From pre- to post-pandemic, it’s no surprise customer #prizing preferences have shifted. Discover how to implement enticing #digitalreward options with Merkle’s 2023 Prizing Report: bit.ly/3lObYAR
@dentsuUSA Navigator spoke to 500+ parents of school-aged (Pre-K through college) kids and young adults to learn about the factors driving purchasing behavior during back-to-school season. 🎒 🍎 ✏️ Here’s a look at what marketers might expect: bit.ly/3Lfm4nX
“Gender equality in women is not a one-size fits all strategy, we have to account for the fact that there are different intersectionality’s for different women.” - Yatisha Forde, Sr. Dir. Insights & Thought Leadership, SeeHer, @ the SeeHer x dentsu ANA webinar.
Join us on Wednesday as we uncover our results from a landmark study focusing on global perceptions of gender with @seeher for this @ANAmarketers webinar. ana.net/webinars/show/…
💡In this episode of “Roads to the Metaverse,” @dentsuUSA dives into how brands come to life through social engagements in the #metaverse that resemble human interaction. bit.ly/45RfMTn #digitalmarketing #web3 #technology
Today's shoppers are expecting easy, accessible and quick shopping experiences from every interaction. Brands need to get closer to their customers and deliver the promise of proximity. Learn how in our latest eBook. ow.ly/Z2ny50PCEjC
Happy National Intern Day! Today, we are sharing a #throwback of a networking event where our interns met employees at our NYC office. Thank you to all of our interns; we are so glad to have you with us!
Given the rapid adoption of AI tools, dentsu has concentrated on prioritizing AI in our workflows. With our latest @Microsoft partnership, we're launching enterprise-wide access to Azure OpenAI technologies. Learn more about the partnership here: ow.ly/6hTO50PlZiz
How do consumers view the current state and future of healthcare in the US? We asked 800 consumers on their current opinions on the U.S. healthcare system and where they think it is going in our latest #DentsuNavigator. Read more: ow.ly/62l350OUf1b
As an 8-year veteran at @Merkle & dentsu, @MEKomasinski is ready for the challenge ahead as CEO of dentsu Americas. In an interview with @Digiday ’s @michaelburgi Michael explains his vision for dentsu Americas as an evolving hybrid agency & consultancy. ow.ly/Kju850PfqBK
#MerkleProud to share that Merkle was named a finalist for the 2023 @AgencyAwards as “Innovative Agency of the Year”! Check out the full list here: ow.ly/wsjp50P85Br #GlobalAgencyAwards
'Safe Stories' PSA campaign from @AdCouncil and @dentsuUSA responds to growing gun suicide epidemic. hubs.la/Q01XhZGx0
Yesterday was slurpee day! We kicked it off with some tunes straight out of dentsu creative + 7-eleven. Check out “Anything Flows” with Flo Milli, 2Rare, Maiya the Don & Kari Faux: youtube.com/watch?v=poSeR9…
“Staying current is critical, and using the chat experience to stay current is the best thing we can do as agencies for our clients.”- Alicia Carey, Global Head of Agency and Development, at @Microsoft shared insight on how consumers are embracing the Search Evolution.
“The more we understand about the topics that people are talking about, the more that Snap starts to adjust to the change.” - Rob Wilk, President of the Americas, at @Snapchat, discussed their recent release of the “My AI” feature and more at the #CaratInnovationSummit.
Val Vacante @valvacante
4K Followers 3K Following Top 25 Women in Tech. @dentsuUSA. @SXSW Advisory Board. @FastCoBoard. Writer @VRScout. @Collabsco. Fan of tech, culture, design + running slightly fast✨AdTechGod 🍪 @AdtechGod
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25 Followers 646 FollowingAd Age @adage
977K Followers 69K Following Breaking news, trends and analysis—on advertising, marketing, commercials, agencies, tech and data. More brand innovation @creativitymag.Mike Shields @digitalshields
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4K Followers 3K Following Top 25 Women in Tech. @dentsuUSA. @SXSW Advisory Board. @FastCoBoard. Writer @VRScout. @Collabsco. Fan of tech, culture, design + running slightly fast✨🇺🇦 David Griner.. @griner
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Co-creation. Co-creation. Co-creation. A powerful way to engage brand fans is to build together. For 7-Eleven, that's meant making space for posting people's car selfies in front of stores + even vote into being a tricked out Model 711 car with Slurpee gearshift. #ANAActivate
RTO mandates are rubbing some employees the wrong way — especially those who have relocated, face long commutes, or don’t want to spend money on clothing, gas, lunches and other expenses. But some executives are willing to cut their losses. campaignlive.com/article/campai…
We are proud to announce that we won two medals at Effie Colombia! 🥈🥇 #EffieColombia2023 #CaratColombia #Priceless
Amidst all the societal and economic challenges marketers face, their top concern is the ability to own the customer relationship while third parties hold many of the cards. Download our 2023 CMO Report to discover insights from over 700 global CMOs: dentsucreative.com/news/CMO-repor…
How can you optimize #datamanagement strategies in line with HHS and #HIPAA regulations? Register for the Merkle webinar with Frank Lee & Grace Atherton on Sept 19 at 2pm ET to learn more: ow.ly/QZ7050PJ0It
Do you know the difference between bundled and unbundled #CDPs? Stay ahead of the competition with our report: ow.ly/jxAT50PGz6G
Ready for a can’t-miss session on Brand to Demand with Merkle, @intel, @Workday, and @Lenovo experts? Request an invite to join us in our San Francisco office on Sept 13: ow.ly/uYrG50PGzmC
From pre- to post-pandemic, it’s no surprise customer #prizing preferences have shifted. Discover how to implement enticing #digitalreward options with Merkle’s 2023 Prizing Report: bit.ly/3lObYAR
ATTN! #Audio ads outperform visuals. -> bit.ly/3qQpFSe @dentsuUSA @the_ARF #Audioads #brandrecall #audienceattention
@dentsuUSA Navigator spoke to 500+ parents of school-aged (Pre-K through college) kids and young adults to learn about the factors driving purchasing behavior during back-to-school season. 🎒 🍎 ✏️ Here’s a look at what marketers might expect: bit.ly/3Lfm4nX
Alexsandra Guerra (@nori), @digitaldeva (@dentsuUSA), #IAB’s @angelinaeng, and the #IABConnectedCommerce Summit attendees explore the synergies between data-driven sustainability, circular economy practices in CPGs, and #RetailMedia’s role in decarbonizing advertising.
💡In this episode of “Roads to the Metaverse,” @dentsuUSA dives into how brands come to life through social engagements in the #metaverse that resemble human interaction. bit.ly/45RfMTn #digitalmarketing #web3 #technology
New CEO of @dentsuUSA Michael Komasinski plans to activate and accelerate growth across assets in media, tech, data, and creative. Read his interview with @Digiday for an inside scoop: bit.ly/3Qt7hsY
Calling all retailers and brands – here are the secrets to building successful partnerships and driving growth. Don’t miss our #RetailMedia Research Report: bit.ly/3TOjIPP
#MerkleProud to share that Merkle was named a finalist for the 2023 @AgencyAwards as “Innovative Agency of the Year”! Check out the full list here: ow.ly/wsjp50P85Br #GlobalAgencyAwards
'Safe Stories' PSA campaign from @AdCouncil and @dentsuUSA responds to growing gun suicide epidemic. hubs.la/Q01XhZGx0
“Staying current is critical, and using the chat experience to stay current is the best thing we can do as agencies for our clients.”- Alicia Carey, Global Head of Agency and Development, at @Microsoft shared insight on how consumers are embracing the Search Evolution.
"AI Is something that has been transforming our industry and will continue to transform our industry for a long time" - Dave Surgan, Experience Lead, Emerging Technology, @Meta, joined our #CaratInnovationSummit today to discuss Metas commitment to developing AI responsibly.
“The more we understand about the topics that people are talking about, the more that Snap starts to adjust to the change.” - Rob Wilk, President of the Americas, at @Snapchat, discussed their recent release of the “My AI” feature and more at the #CaratInnovationSummit.