Dan Calin @dancalinjr
Meathead. Bookworm. Hater of drama. Been growing online education businesses for 12+ yrs. DanCalin.com Joined October 2011-
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"Men are moved by two levers only: fear and self interest." - Napoleon Bonaparte
Do cool shit. Talk about it. There. That's your content strategy.
It may not be your fault. But it is your responsibility.
If someone celebrates your wins instead of talking about one of theirs from 3 yrs ago, that's a friend. Keep them close.
You’ll feel better once you get started.
Be honest: How much of your time is spent consuming things other people made versus making your own? Consume less, create more! This post is a self-reminder.
It's ok to hustle. It's ok not to hustle. Don't let anyone tell you otherwise.
Was there a documentary or book that radically changed the way you see something?
I rarely recommend general business books. Why? There's two types of learning: just-in-time & just-in-case. Reading for the sake of it falls in the latter. You get value by reading specific books when tackling specific issues. #intentionalreading
It's never too early to start sharing your knowledge. Not because it serves others. Although it can. But because it schools you.
"Formal education vs Self education" As someone who's invested heavily(ish) in both, I can tell you it's all self education. Thing is, everything can work if you apply yourself. Your effort makes the difference. The delivery mechanism is irrelevant.
The market is saturated. Everyone is swamped. No one needs that much content. Shoot for less, but better. People will appreciate a lean approach to learning something of value. You don't need 18 video modules to teach something. Position yourself as the antidote to overwhelm.
Note to self: if a decision is reversible, the biggest risk is moving too slow.
Hacking the system is not the goal. The goal is the goal. Most times shortcuts turn into detours.
Approach whatever you’re studying with a clear purpose in your mind. If you're reading a book just to say you read it, you're missing the point. Education is not a checklist. If anything, it's a vehicle.
Most often you don't need more time. You need a deadline. It's amazing how productive you become when 'later' is no longer an option.
True professionals don't get distracted by outrageous news. They’re busy dealing with their own craft and problems. Their focus remains unwavering, immersed in the tasks at hand. Don't let yourself be derailed by other people's priorities. Stay true to your life's work.
"People sometimes doubt what they hear, but never what they conclude." That's why storytelling trumps all in marketing.
It's easy to set big audacious goals. It's hard to simplify them down to simple daily tasks.
Don't spend $10,000 building it if you're not willing to spend $10,000 promoting it.
Real Marsha Wright® @marshawright
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An interesting thing as a reader is that you have no idea which whole chapter the author wrote effortlessly or which single sentence caused a month of aggravation.
Since I've been doing it successfully for decades, people often ask me how to get started in copywriting. Well, New Year's Day being a time for new starts, it seems like a good time to answer. So here goes...
“If you’re paying attention, the whole world is a classroom.” @JeffBezos
"Learn enough from history to bear reality patiently, and respect one another's delusions." - Will Durant, one of my favorite lines.
8 out of 10 people start their sales calls wrong And get objections and sales resistance I just dropped a new video with a simple and elegant way to take control No hard frames No "rapport" No awkward stares Comment START and I'll send you the vid + scripts
RIP, Charlie Munger One of the last authentics. WSJ, Mark Spitznagel, founder, Universa Investments: "Munger was a guiding light that taught a generation (or two, or three) of investors, including me, how to think—what to focus on, what not to focus on, the importance of mental…
This could transform your writing... Do you know how to write from your heart as well as from your intellect? If you write from your intellect your prospects may well respond from theirs: "Hmmm... I think this sounds like it could be a good thing to do." But when you write…
Munger lived such an incredible life, mainly because he did whatever he wanted and said whatever he wanted without fear of others disagreeing. "I did not intend to get rich. I just wanted to get independent." x.com/exec_sum/statu…
"There is only one success -- to be able to spend your life in your own way." - Christopher Morley
Action is expensive. Inaction costs a fortune.
KEY Strategy When Objection Handling
Guaranteed 80% show-up rates? If you want the step-by step sequence I use to get 80%+ of people to show UP... So I waste zero time on no-shows or ad dollars... Drop 80 below and you'll get the video + templates
My new book, Same As Ever, is out today! 23 stories about what never changes in a changing world. I hope you enjoy reading it as much as I enjoyed writing it. Amazon: amazon.com/gp/product/059… India: amazon.in/Same-Ever-Time… UK: amazon.co.uk/Same-Ever-Time… 34 languages coming.