Mahin | Growth Marketer | CRO | GA4 @TheGoodMarketer
Generated Over $200 Million in Revenue | 30+ Brands | Sharing Insights from Startups and Enterprises. linkedin.com/newsletters/71… My Newsletter Joined April 2010-
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Everyone seems paralyzed by the idea of finding the right experiment to improve their web/app conversion rates Ultimately, you'll need the right data no matter what idea you choose. So start by figuring out what to measure and then measure it the right way.
Growth is not about finding the cheap hacks copying what worked for others hoping from one strategy to another It’s about Defining the right audience Finding your North Star metric & Generating revenue from that audience. Avoid “get rich quick” schemes.
@JayMacBiz SEO <> SEM marriage is critical, I guess very few % of marketers are using search console insights to optimize the Google ads campaigns. It's game changing! and that % drops even further when it comes to using Search console and GA insights to optimize FB & insta campaigns.
@NPDigital Agree. To add, One of the critical aspects of a remarketing campaign is to ensure that there is minimal overlap between your audiences to 1 - have tailored communication 2 - have better cost control 3 - gain precise outcome measurement at audience level for future campaigns.
@Nithin0dha This is definitely a good judgment by the Delhi high court. However I am curious what if someone is bidding on Zerodha keyword with an ad that shows comparison between Zerodha and the competitors? Would that still be a violation?
@dickiebush Yes, aptly explained! also 1. Have a user-friendly website/app so that users can explore what we sell 2. Have a performance marketing strategy in place so that we don't waste our hard-earned money 3. Have a good retention strategy to engage with past buyers without spamming!
How not to do influencer marketing on social media.! :) #CelebratingJio
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@TheGoodMarketer 💯 these are the extra insights that help win with search, as you say so few are taking advantage of this data sharing that it's a nice edge!
No one has all 3: 👉 A Saturday night without obligations 👉 A good Netflix series to watch 👉 A sleeping toddler
Data-Driven Indie Hacking: Surveys? Google Forms, Typeform. User behavior? Google Analytics, Hotjar. Check competitors? SimilarWeb, Ahrefs. A/B test ideas? Optimizely, Unbounce. Gather feedback? UserVoice, Canny.
Here's how we quickly find high-impact tests: Look for potential weak points that may hurt conversions on the site visually Then Look at Google Analytics to see if the page where the weak point has an abnormal drop off 2 points of confirmation help solidify the hypothesis.
If you or someone on your team has a hard time getting used to GA4, this link is for them. It's a Looker Studio Report that looks like the classic UA reports we're used to and can be fed your GA4 data. And – it's just fun 🙃 bit.ly/44rtgUv
I still hate it, but I’m kinda glad for GA4. I don’t check analytics as often as I used to. From 6 times a day, to once every 2-3 days. And it’s more than enough. 🤷🏻♂️
Underrated places to find new content ideas: - YouTube titles and thumbnails - The replies to your emails - Reddit Where else?
I recently decided to start giving 5% of my income every month to people who are hungry, have housing insecurity, need job training, and more. First, take care of yourself. Then, give back to others. This is the way.
If you’re an agency owner and want more clients (from my audience), DM me
Pro-Tip: Click “Always Allowed” in the Screentime menu, and you can select which apps never get tuned off. I “Always Allow” maps, home security apps, food tracking and fitness apps etc. Stuff that I don’t mindlessly scroll on.
LEARN WITH OTHER PEOPLES MISTAKES I can't stress this enough Better than reading case studies is reading what they were messing up before getting it right
Your audience’s attention is a limited resource And everyone wants it Want people to pay attention every time you show up in their social media feed or inbox? You must earn their attention You must be un-ignorable
Boom 💥 Exactly what every SEO needs How to find organic landing pages in GA4
Cyrus' tweet was funny but also asks a question a lot of SEOs have - how do I find organic landing pages in GA4? I made a video to answer that. youtu.be/LkRj752-uLI?si…
@TheGoodMarketer Really? Now I’m extra excited
@TheGoodMarketer It sounds reasonable at first, but doesn't work this way.
@TheGoodMarketer It seems to have made accessible data slightly more inaccessible 🙃