Rory Sutherland @rorysutherland
Vice Chairman, Ogilvy Group The Spectator's Wiki Man. spectator.co.uk/author/rory-su… Sevenoaks and Deal, Kent Joined February 2007-
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Following10K
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"Online ads as a whole are getting costlier due to what marketers say are increased inefficiencies, which automation has only made worse" buff.ly/3Wj3Bx2
Thank you @AirCanada for upgrading me to economy class. z the cargo hold is getting tiring!
@rorysutherland is all in on electric cars. The tiktok comments on this were wild, what do you think? CamBro Conversations Episode 245 is available on Apple Podcasts & Spotify Spotify linked here - spoti.fi/3UgP8A2
In a nod to pre-covid and remote working times, I am about to set off on a 6 hour round trip drive for a 45 minute meeting. That said, I once flew from Singapore to Mumbai for a meeting that a client forgot. Ah, nostalgia.
Make comedy legal again!
Chaired by @g_m_hodgson, the latest webinar recording of Darwin Club for Social Science, @RandyNesse's fascinating perspective on evolutionary pyschiatry, is avaialble here. youtu.be/SrqYDod1z40
‘I couldn’t afford loo roll’: Bruce Robinson on being skint, Zeffirelli’s advances and Withnail’s return spectator.co.uk/article/i-coul…
Most of you will have worked out that I no longer ordinarily tweet. But Monday's Forecasting Eye from @Cebr_uk is the first ever study of the full economic cost of potholes. As it involves both economics and cars I decided that my fingerprints would show so it's in my own name!
Good news for marketers in @HarvardBiz , but surprising current stats #board #leadership #marketing cc @rorysutherland
@rorysutherland 👏 @rorysutherland, a great read - "this is why the property market needs to be taxed. Never mind inter-generational fairness, it’s simply a stupid, rivalrous, un-innovative, rent-seeking repository for people’s money" - well said!
Interested in housing markets and policy? My book, The Great Housing Hijack, is available to pre-order (out 27th Feb) It makes sense of the economic and political forces in property, debunks myths that hijack debates and offers workable policy options fresheconomicthinking.com/p/the-great-ho…
In a similar vein to George's "Strategic Ignorance," my mom always accused me of "Selective Underperformance" when I was faced with things I didn't want to do.
In a similar vein to George's "Strategic Ignorance," my mom always accused me of "Selective Underperformance" when I was faced with things I didn't want to do.
How TfL's simple pop-up message led to a significant drop in paper ticket sales ➡️ ianvisits.co.uk/articles/how-t… Transport for London (TfL) has seen a drop in the sale of paper tickets after it made a small change to the ticket machines in London Underground stations.
When that tweet you just posted starts taking off but then you notice the the typo.
Mimetic desire: If you want people to desire your product, make them think others desire it HT @rorysutherland
Listen to @g__j interview with @rorysutherland on the @alfinsight. Fascinating and powerful. On my 3rd listen.
Louis XIV would envy your life: My Wiki Man this week. spectator.co.uk/article/louis-…
Zoe Scaman @zoescaman
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One of you must know why Apple puts the 'stop' button in one place for alarms, and opposite place for timers. It must have been a deliberate decision that I cannot for the life of me make any sense of.
Thank you @AirCanada for upgrading me to economy class. z the cargo hold is getting tiring!
@HenryGJeffreys "6 bottles of Latour '45 and a double jeroboam of Champagne. Just the 6 crates of Brown ale. " Mr Creasote, Meaning of Life
@HenryGJeffreys Port and lemon in Coronation St. Always used to intrigue me as a child. Just did a deep dive into booze in Bond for a thing. Quite the dipso. I also have a funny/sad story about Joan Collins and the Cinzano ads.
@HenryGJeffreys Carlsberg beer in Ice Cold in Alex
@HenryGJeffreys That pint at the end of Ice Cold in Alex.
@ColCambro @rorysutherland I think he wants to consume all the oil on his salad.
I make a very simple point here: the fact that something does not work through a known and logical mechanism should not make us unwilling to adopt it. We used aspirin to reduce pain for a century without having the faintest idea of why it worked. - @rorysutherland
Diet, gym, supplements, or maybe it is all in your mind? A systematic review and meta-analysis of studies on placebo and nocebo effects in weight loss in adults pubmed.ncbi.nlm.nih.gov/37950372/
@DrMichaelSagner @rorysutherland Lol, it can't be true. There's at least a basic vicious circle: Shit food -> suboptimal hormones -> metabolic disorder -> underactivity -> weight gain -> fatigue -> lack of exercise tolerance...
@rorysutherland A moment of triumph was when I spotted a village in the Lake District called Blennerhasset (‘call the police, Miss Blennerhasset, and tell them there’s a couple of hooligans in the Penrith Tearooms’)
"We don’t choose brands because we think they are great, we choose them because we think they are definitely not terrible.” @rorysutherland #Branding #Marketing
@siddaniagi @rabbit_hmi Remove "Let me take a look" and it's 5 seconds to reply once your finger is off button. What they've done is what @rorysutherland talks about all the time for success: Reduce Uncertainty.
This is fantastic career advice and one I wish I knew earlier in my career and one I have shared with my Daughters. @rorysutherland
"order isn't a special case of randomness, but randomness merely the limit case of order, which is the universal norm. Indeed, true randomness is a theoretical construct that doesn't exist." I'd love to see Feynman talking about it with @nntaleb+@rorysutherland who likes the book
@rorysutherland Love the way it's written. "Dickens regarded Shakespeare as ‘an unspeakable source of delight’. ‘I adore him too, but if I go to the theatre and the actors are acting Shakespeare and not the character, I just can’t stand it and I’m out of there.’"
@elonmusk + It's never been easier to consume content on your own, out of sync with everyone you spend time with IRL. So not only is mass-produced comedy less funny, there's less audience for it too, and you never have the morning after conversation about last night's Seinfeld episode.