Michael Mulvihill @mulvihill79
Insights & Analytics @foxtv @foxsports @tubi. Los Angeles Joined December 2015-
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Good to see the NFC North account for four of the six top-rated markets for the draft. Gonna be a comeback year for interest in the black-and-blue division.
DreamWorks Animation Dates Big Screen Version Of Netflix Streaming Series 'Gabby's Dollhouse' For Fall 2025 deadline.com/2024/04/gabbys…
I’ll miss the mock drafts and frankly I think people should just keep doing them even after the draft is over. Speculation is more fun than reality.
This was such a poorly done video I think I am even more supportive of the TikTok ban than I was before.
This was such a poorly done video I think I am even more supportive of the TikTok ban than I was before.
This one’s for @jasonbenetti: 444k people watched at least a little bit of both the Ohio St and Michigan spring games, which seems pretty high given that neither game cracked 700k in average viewership. 52k die-hards watched at least an hour of both.
Young men, especially working class, are relentlessly told that they’re the problem…..then we’re shocked when they’re taken in by charlatans and grifters who tell them they can blame someone else.
Young men, especially working class, are relentlessly told that they’re the problem…..then we’re shocked when they’re taken in by charlatans and grifters who tell them they can blame someone else.
Given the obvious link between TV viewership and future player compensation it seems like every platform that carries WNBA games and is set up to get Nielsen ratings should get them. Is there any good reason they shouldn't?
The #UFL's ratings are up +45% over last year's averages of the regular season, per @mulvihill79 906K vs. 611K 👀 Is Spring Football here to stay?
The #UFL's ratings are up +45% over last year's averages of the regular season, per @mulvihill79 906K vs. 611K 👀 Is Spring Football here to stay? https://t.co/1drZqgdXRD
All UFL games on all networks are up +45% over the USFL/XFL average of last year’s entire regular season (906k vs 611k).
All UFL games on all networks are up +45% over the USFL/XFL average of last year’s entire regular season (906k vs 611k).
Gap in total day audience between Disney+ and Tubi, per Nielsen: Aug ‘23 - 0.7% of all TV viewing Sept ‘23 - 0.6% Oct ‘23 - 0.6% Nov ‘23 - 0.5% Dec ‘23 - 0.5% Jan ‘24 - 0.4% Feb ‘24 - 0.2% March ‘24 - 0.1% #Footsteps
Gap in total day audience between Disney+ and Tubi, per Nielsen: Aug ‘23 - 0.7% of all TV viewing Sept ‘23 - 0.6% Oct ‘23 - 0.6% Nov ‘23 - 0.5% Dec ‘23 - 0.5% Jan ‘24 - 0.4% Feb ‘24 - 0.2% March ‘24 - 0.1% #Footsteps
More evidence that thinking in terms of linear/streaming is becoming or is already meaningless. This is a linear experience delivered via the internet. D+ will soon be both a linear and on-demand content provider.
More evidence that thinking in terms of linear/streaming is becoming or is already meaningless. This is a linear experience delivered via the internet. D+ will soon be both a linear and on-demand content provider.
Neal Shipley’s day has to be unique in Augusta history: Play Masters Sunday with the GOAT *knowing* you’ve already got a visit to Butler Cabin locked up at the end of the day. Pretty good for a Pittsburgh Central Catholic Viking!
Neal Shipley’s day has to be unique in Augusta history: Play Masters Sunday with the GOAT *knowing* you’ve already got a visit to Butler Cabin locked up at the end of the day. Pretty good for a Pittsburgh Central Catholic Viking!
Sneer at the crassness of the lower classes while complaining that you haven’t been gifted even more unearned privileges, then call the whole thing beneath your intellect. Why talk to anyone when it’s so much easier to judge?
Sneer at the crassness of the lower classes while complaining that you haven’t been gifted even more unearned privileges, then call the whole thing beneath your intellect. Why talk to anyone when it’s so much easier to judge?
Co-sign this. Overdue conversation to be had about 18-49 in entertainment and median age in sports. Both overemphasized.
Co-sign this. Overdue conversation to be had about 18-49 in entertainment and median age in sports. Both overemphasized.
A first! And undoubtedly….a last. Challenge accepted @jasonbenetti. When the Michigan numbers come in we’ll see how many watched both.
A first! And undoubtedly….a last. Challenge accepted @jasonbenetti. When the Michigan numbers come in we’ll see how many watched both.
In what demos did the women's NCAA final beat the men by the most? Females 12-17 +202% Boys 2-11 +108% Girls 2-11 +97% Women 65+ +81% In which demos did the men's final beat the women by the most? Men 18-34 +40% Men 35-49 +7%
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6K Followers 795 Following Partner at LightShed⚡️GP at LightShed Ventures@mulvihill79 Now comes the Mock Final Rosters, but not before the Mock Schedules
@mulvihill79 I am going to do a 2023 and 2022 mock draft shortly
@mulvihill79 I think you’re nostalgic for Batman vibes in Gotham
Most people aren’t looking to do a lot of work when trying to watch something fun that’s supposed to help them get away from, you know, work. Mike’s right. Easy wins…
This business will pay a heavy price for making sports fandom more complex and more expensive. Young people will gravitate to the cheap and easy as they always do.
Early this a m at Palm Beach Downs Fla. D winner Fierceness looked terrific in penultimate Ky Derby work 5/8 36.63 100.35 out 113.57 cruising throughout under Johnny V while much the best with Agate Road. Both rider and trainer Todd P singing his praises afterwards.
@mulvihill79 An expected outcome. The consolidation in pushing a higher percentage of games to top-level networks is driving an increase for the UFL. The quality of play and the overall broadcasts has enhanced as a result of the USFL-XFL merger.
@mulvihill79 i think many younger reporters (and media observers) have been fed these narratives their entire lives and simply accept them as fact. 1849/median age have always been business metrics (not measures of popularity)…and the business has clearly changed.
My version of this is nearly flying off the handle over what people do and do not qualify as 'nationally televised'
Linear and streaming is a faulty way of thinking about TV. There’s only linear and on-demand. When sports is viewed live, that’s linear; the delivery mechanism doesn’t matter. When a TV channel is delivered 24 hours a day via a cable or via internet it’s the *same thing*
Immensely proud of what our @BNKonFOX team has accomplished in such a brief time.
The #SportsEmmys Nominees for Studio Show – Weekly are: - @CollegeGameDay (@espn) - FOX CFB: Big Noon Kickoff @CFBONFOX (@FS1 @FOXSports) - FOX NFL Sunday @NFLonFOX (@FOXSports) - Inside the NBA on TNT (@TNTSportsUS) - The NFL Today (@CBSSports)
Heavens yes. This semantic “false map” is especially annoying in the “FAST” category. A linear (pre-scheduled) programming thread not the same as a random-access/on demand menu. “Streaming” is superfluous here.
Linear and streaming is a faulty way of thinking about TV. There’s only linear and on-demand. When sports is viewed live, that’s linear; the delivery mechanism doesn’t matter. When a TV channel is delivered 24 hours a day via a cable or via internet it’s the *same thing*
@mulvihill79 @fangsbites At the very least, Seton Hall should’ve been in this Big Dance. St. John’s perhaps as well.
Surprised we aren't seeing more Hannah Stuelke.
@mulvihill79 @Ourand_Puck That’s a darn shame. 😂 let’s go Bucs 🏴☠️
Late afternoon on Sunday -- between 4-6 PM -- is probably the best TV window in sports. NFL knows it (4:25 PM window), CBS knows it (top tourney games always lead into "60 Minutes"). Only reason we have a 3 PM start today is that ABC refuses to risk preempting Sunday primetime.
The NYC earthquake registered 4.8....but only 2.6 in the coveted 19-34 demographic.
Congratulations to '23 @USHWA_ Dan Patch President's Award/Sam McKee Broadcasting Award recipients on '24 @TheNYRA @FOXSports 🇺🇸's Day at the Races dates @TheMeadowlands. Team includes @JessicaOtten1 (NJ chapter), @acacia_clement + '15 Breakthrough Award winner @gabe_prewitt.