Greg Sterling 🇺🇦 @gsterling
Living and breathing local for 20+ years. Co-founder @nearmediaco and co-host of Near Memo podcast. Recovered lawyer. nearmedia.co SF Bay Area Joined March 2007-
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Near Memo Ep 155: To Google GA4 Analytics Hell & Back Again In this edition, we interview Dana DiTomaso on all things GA4; what its good for, what it isn't and how to make sense of the madness as well as alternative paths that you might want to consider nearmedia.co/ep-155/
ByteDance will shut TikTok down if it can’t win In court. reuters.com/technology/byt…
SCOTUS clearly trying to help Trump without appearing partisan. politico.com/news/2024/04/2…
Today's newsletter: Is Prabhakar Raghavan responsible for Google's decline?; overcoming meh content; handicapping the 'TikTok ban' nearmedia.co/googles-revenu…
Google beats on earnings and revenue. cnbc.com/2024/04/25/alp…
Congratualions to @gsterling @mblumenthal and @davidmihm of Near Media for making this list. Your analysis in local is the best in the biz!
Congratualions to @gsterling @mblumenthal and @davidmihm of Near Media for making this list. Your analysis in local is the best in the biz!
Per @Tinuiti Google CPCs were up 13% in Q1 but clicks were down 4%. So increasing prices are sustaining revenue growth. We'll see what Google reports today.
This is the future in Europe: search rankings tank, file a DMA complaint. reuters.com/technology/goo…
This is a story about individuals but it's also a story of culture, macroeconomic pressures and Wall Street short-term thinking -- so not just about individuals. wheresyoured.at/the-men-who-ki…
The Search ("enshittification") article of the moment, comparable in impact to @ajkohn's excellent "goog enough" piece earlier. wheresyoured.at/the-men-who-ki…
The AI backlash has begun in earnest. axios.com/2024/04/24/gen…
Biden signs the TikTok divesture legislation. Game on. npr.org/2024/04/24/124…
The "TikTok ban" is going to pass. TikTok's legal strategy to attack the legislation as unconstitutional on 1A grounds will fail. Questions: who can afford to buy TikTok (Really Big Tech) but will the DOJ/FTC let them? That will be interesting to watch. axios.com/2024/04/23/tik…
The sleazy story of how GM manipulated people into allowing their driving to be tracked so that their insurance rates could be raised, for which GM got a kickback from the data broker. Only journalism and public shaming has caused them to back down. nytimes.com/2024/04/23/tec…
Perplexity raises $63M more. So far: ~$200M.
Perplexity raises $63M more. So far: ~$200M.
Will the forthcoming GPT 5 usher in the era of autonomous agents? tomsguide.com/ai/chatgpt/ope…
Competition (read: AI) and the DMA putting significant pressure on Google. Leading to ... potentially higher demands on employees = burnout. cnbc.com/2024/04/23/goo…
Near Media's Tuesday newsletter focuses on how Meta.ai might get Facebook back into (local) search; data on Home Services and Local SEO; Social Media has peaked. nearmedia.co/meta-ai-search…
Is the "dead internet" (bots/AI) coming true? fastcompany.com/91092650/dead-…
Lily Ray 😏 @lilyraynyc
93K Followers 1K Following SEO by day | DJ by night | related to @artistmanrayMarie Haynes @Marie_Haynes
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25K Followers 2K Following Founder at https://t.co/O85LpcMbvf | Researcher, speaker and writer on local SEO. (He/Him)Joy Hawkins @JoyanneHawkins
21K Followers 475 Following Google My Business Product Expert. Speaker at Mozcon & Pubcon. Owner of @SterlingSkyInc, @localsearchlink, and @localuniv. Mom of 3. Christian.Mike Blumenthal @mblumenthal
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276K Followers 11K Following Online visibility management SaaS platform that has been used by over 10,000,000 marketers worldwide 🔥Claire Carlile 🕊�.. @clairecarlile
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776 Followers 189 Following Like inbound marketing, SEO, jam bands, #BBN , @ClanMacTavish , fishing, birding, stargazing, photography, @Rent_It_Today, https://t.co/BCeFVug04FSalah Ladjelate @chikalako26
85 Followers 274 Following ChatGPT and I are hosting a party, and you're invited! Visit gptpluginz for all things AI and GPTs.Brady Madden @bmadden12
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19 Followers 2K FollowingHomam Alojail | هُ�.. @homamalojail
377 Followers 1K Following Creative & Managing Director at BrandwillBlair MacGregor @blairmacgregor
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9K Followers 929 FollowingIsbelt @isbeltmg
115 Followers 294 Following Todos me dicen que estoy loco y eso me indica que soy la persona más cuerda que conozco. Michael Scott.Jon Livingston @jonlivingston
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517 Followers 2K Following Missed class @IIMKozhikode Current: @Birdeye_ Previous: @oyorooms @HTC @compass @proptiger #IndieHacker #SEO #SaaS #MicroSaaS #D2C #Investor𝐀𝐛𝐡𝐢𝐬�.. @khurrrrrana
2K Followers 6K Following 💞 ᴀᷜ𝓚𝓱𝓾𝓻𝓪𝓷𝓪࿐...मैं_भीड़_से_ज्यादा_ अकेला.. चलने _में_विस्वास_ रखता_हूँ..!!!Jumpy @jumpychris24
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143 Followers 659 FollowingLily Ray 😏 @lilyraynyc
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81K Followers 2K Following I like learning about Google (a lot more fun with ChatGPT and Bard/Gemini✨) Book soon. SEO In the Gemini Era: The Story of how AI changed Google Search.Darren Shaw @DarrenShaw_
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18K Followers 953 Following Head of SEO Brand @Wix Husband/Dad/Steelers Fan! Host: SERP's Up Podcast @SEORant @EdgeWebRadio News #SEOChat |Opinions are my own (As opposed to?)|Cindy Krum 📱 @Suzzicks
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5K Followers 2K Following - Marketing Consultant - Runner Up Digital Innovator - Freelancer of the Year Finalist - @SearchLDN & SearchBCN Organizer - Co-Host SEO Office Hours - Mentorvoicebot.ai @voicebotai
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6K Followers 2K Following Sr. Director of Organic and Brand @agentsync_io | #SEO Nerd | Packer fan in Colorado | SEO Speaker 🌈Krystal Taing @krystal_taing
3K Followers 2K Following (she/her) | VP, Solutions @getuberall | @GoogleMyBiz Platinum PE | Passionate about emojis 💫🤷🏽♀️💃🏾🪅Oakland Firefighters @OaklandFireLive
16K Followers 5 Following Live news feed from the front lines of Oakland Fire --- ok to use posted media, please credit @Oaklandfirelive ---Near Memo Ep 155: To Google GA4 Analytics Hell & Back Again In this edition, we interview Dana DiTomaso on all things GA4; what its good for, what it isn't and how to make sense of the madness as well as alternative paths that you might want to consider nearmedia.co/ep-155/
Today's newsletter: Is Prabhakar Raghavan responsible for Google's decline?; overcoming meh content; handicapping the 'TikTok ban' nearmedia.co/googles-revenu…
Congratualions to @gsterling @mblumenthal and @davidmihm of Near Media for making this list. Your analysis in local is the best in the biz!
Top 17 SEO Podcasts For 2024. via @martinibuster: searchenginejournal.com/top-seo-podcas… #SEO
I wish the DOJ would stop spending time on anti-trust cases against Apple and focus on the real culprit, Ticketmaster
@gsterling Yep, he taught at Pepperdine. His Wikipedia gets it wrong -- well, it's incomplete. In the late '80s, he co-taught a class Cari and I took called Communications & Culture.
Pretty happy with this photo from last week. I hadn't planned on matching the color scheme of the stage, but...ok. LOL
Who do I petition to make "enshittification" the official word for 2024? @MerriamWebster - can you help?
The Search ("enshittification") article of the moment, comparable in impact to @ajkohn's excellent "goog enough" piece earlier. wheresyoured.at/the-men-who-ki…
I was reading up on Prabhakar Raghavan's warnings to Googler's this morning, when I saw this wildly inaccurate statement from @BusinessInsider. Is the writer still somehow able to access a 2004 SERP? Changed LITTLE? Someone hasn't been paying attention for 20 years. #seo
No surprise, but finally proof. As a father myself, I couldn't support banning phones from schools more.
New paper from Norway: Banning smartphones in school - significantly decreased doctors visits for psychological symptoms and diseases among girls - reduced bullying among both genders - improved girls’ GPA and attendance rates - largest effect sizes were among the poorest kids
Reddit has surpassed Facebook to become the 5th biggest site, in terms of @sistrix SEO visibility on Google U.S., in the past week. As a reminder, Reddit was close to position ~70 on this list in July 2023, with ~77 visibility index points at the time. A 1,390% increase.
Our research indicates that in some verticals this messaging has very strong impact
Google Ads with "Established In" extensions seroundtable.com/google-ads-est… via @brodieseo
These videos from @SterlingSkyInc are so valuable. The kind of thing you'll be glad you come across when issues like this one come up (and they always come up at some point!): youtube.com/watch?v=zGaWAN…
Near Media's Tuesday newsletter focuses on how Meta.ai might get Facebook back into (local) search; data on Home Services and Local SEO; Social Media has peaked. nearmedia.co/meta-ai-search…
Me consuming the last bits of bread before Passover
I'm a fan of the imagery of the Ouroboros - the snake eating it's tail. I haven't been able to effectively render one with AI -- pretty ironic.
Is the "dead internet" (bots/AI) coming true? fastcompany.com/91092650/dead-…
@gsterling Interesting, Greg! Thanks for sharing this one.
@rustybrick @gsterling I have just the person nearmedia.co/seattle-surgeo…