Karen J. Marchetti, Author "The Results Obsession" @ResponseCoach
Get consistently better results from your digital marketing with continuous testing, correctly diagnosing progress, and focusing on traffic, leads, and sales. ResponseFX.com Joined October 2009-
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@ExpatriateBaker I had heard of riding horses on the beach, but I had never ridden a horse while the horse was swimming in the Mediterranean Sea. theexpatriatebaker.com/back-in-the-sa…
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Check out my latest article: What You Still Need to Know When You Outsource All of Your Marketing, Part 1: PPC linkedin.com/pulse/what-you… via @LinkedIn
The "strategy vs execution" knowledge gap in Marketing. It starts in the business schools . . . responsefx.com/what-they-dont…
"What do your prospects want?" Is that the focus of your website? Or are you focusing on what you want to sell?
Do you paint a picture for prospects of what life will be like with your product or solution? sddirect.org/crafting-a-str…
Ryan Sigler from Eboost Consulting shares his 10-years-in-the-making secrets for making Facebook ads work. eventbrite.com/e/lead-generat…
We're covering what the top 1% of Amazon sellers know in our 4-session workshop, starting April 12 sddirect.org/amazon-video/
Secrets the Top 1% of Amazon Sellers Know: SD Direct's great webinar yesterday. Here's the replay: sddirect.org/secrets-to-sel…
I am attending eventbrite.com/e/ultimate-cop…
When you need a stronger brand message -- and improved website and email results – but you don’t know how to get there . . . the Story Approach to copywriting can help. Join us on Tuesday, January 18 at noon for a free webinar. Reserve your spot: eventbrite.com/e/take-your-di…
What's Hot -- and What's Not -- in Websites? Here's our 2021 list, as well as a look back at websites 15 years ago. responsefx.com/whats-hot-and-… #resultsobsession
How are you testing your copy? PPC is a fast way to do it. responsefx.com/are-you-using-…
When you write or review your website copy, do you consider how to draw the reader in visually? responsefx.com/visual-issues-…
COPY CHALLENGE #1: Encapsulate your "why should I buy yours" statement, using these steps. responsefx.com/copy-challenge…
What is too much website copy? The question keeps popping up . . .responsefx.com/do-you-think-t… #ResultsObsession
How to avoid the 3 most common digital marketing budget disasters responsefx.com/the-3-most-com…
We've got a poll going today about crafting the winning Lead Generation Offer for a software solution. Join us in The Results Obsession to vote. facebook.com/groups/theresu…
COPYWRITING CHALLENGE: Most USEFUL comments win, today in The Results Obsession Facebook group. Join us: facebook.com/groups/theresu…
My new ebook is on Amazon's "Hot New Releases" list: amazon.com/Stop-Wasting-D…
Where do most digital marketing budget disasters happen? Usually the website, followed by SEO and PPC. This new ebook helps you select better solutions and resources, so you get more from your budget. amazon.com/Stop-Wasting-D…
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