Henrique Cruz @HenrM_Cruz
Tweets on how we're building @RowsHQ, books, stories and numbers on climate, marketing and other stuff I find interesting. henriquecruz.co Oporto, Portugal Joined September 2011-
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Following813
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I love the application of our brand guidelines across all our marketing assets. These seemingly small things really tie the brand together and have spillover effects on how people perceive the product.
These are the 6 books that most influenced me growing @RowsHQ in no particular order: 1/ High Output Management, Andy Grove This is probably the best leadership book I've ever read. More than anything, it instilled in me the idea that a manager's job is to create a…
As a marketer, my ultimate goal is to name a product as brilliantly as the guy who convinced the world that a small portable oven should be called an "air fryer."
New Notion x Rows tutorial in the making
This is the Engagement graph from a Youtube video of a podcast episode. Marketing trivia question: What does that bump represent?
I’ve been looking for a good book on post-Mao China. Got this one from @BertrandEditora today. On to page 1.
Don’t know if it counts as European Accelerationism but this is a wonderful, emotive ad from the European Parlament that every European should watch.
Free lifetime Rows subscription to whoever builds this
Free lifetime Rows subscription to whoever builds this
New @NotionHQ automation ⚙️ Social media tracker dashboard in Notion 📊 The 3 steps: 1. Install this Social media followers tracker Template rows.com/templates/trac… 2. Configure the tracker → Connect the integrations → Add the name of your Facebook, Instagram, Youtube…
👂Overheard at a customer's office: ★ 'You have an hour to qualify these 75 leads: LinkedIn URL, number of employees, and address.' ★ 'I only need 39 seconds.'
Ordering a burger while insisting on a plastic-free straw to reduce emissions is peak environmental ignorance.
Palm oil crop yields are 10x those of olive/coconut oils
The SEO gift that keeps on giving - rows.com/calculators They are now receiving over 2,000 clicks per week, with the average position rapidly decreasing from around 27 to about 18. Several calculators are receiving over 20 clicks per day. We're investing in several…
The reviews for Rows 3.0 are in. Everyone loves it.
A few days ago, I asked people for book recommendations for our Growth team. These were the 15 suggestions: → The Growth Handbook, Elad Gil → Thinking in Bets, Annie Duke → 100M$ Leads, Alex Hormozi → From Impossible To Inevitable, Aaron Ross & Jason Lemkin → The Hard…
Humberto @patife
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Rows @RowsHQ
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Red Flag deals @DealHacks_
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yanvhcpydhmuu9 @i625qldbikync5
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Not that Elon. 🍆�.. @Eggplant_Elon
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Reincoder (IPinfo Dev.. @reincdr
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Rows @RowsHQ
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that ipad ad missed the mark I use it to make music but I still play our piano I use it to draw but I still use a pencil I use it to read but I still buy books I use it to take notes but I carry a notepad film 1min of objects jumping out of the ipad, not get crushed into one
@tim_cook I think the ad would work much better if it was reversed. All the objects should be expanding out of the iPad rather than being crushed into it made this edited version in five minutes (thanks iMovie!)
@tim_cook Take a look at our ad from a few years ago. It's the same concept but more positive: x.com/riversidedotfm…
First in the world to launch this 🚀 Today we are launching our iPhone app: Record in HD from your phone WHILE uploading to the cloud. Check it out: Riverside.fm/mobile
@HenrM_Cruz @RowsHQ Great list! Will definitely add a couple of them to my bookshelf.
📅 A quick recap of our April product release. This month, we've made it easier to build and discover Marketing reports: 1 › New LinkedIn Post functions We've boosted the GET_POSTS_LINKEDIN function to include post insights, so now you can easily see a combined table of posts…
100! @sketch 100! Not just a milestone, but a massive update that improves every single part of Sketch performance & Experience If you're designing, you owe it to yourself to check all the good stuff (and all the great things we added and improved since the last time you…
@dennisknodt @dennisknodt essentially it was a convo between me and @HenrM_Cruz trying to come up with a new tag line for our social accounts. and we were bullying each other through it.
@humza_j has routines.club - it's genius. Of course people are searching for things like "tim ferriss morning routine" Looks like he gets affiliate revenue by posting his own affiliate links to businesses those celebs mention
The surprise in the comments is great. It’s funny how, despite these numbers, Canva still flies under the radar cause our HQ isn’t in SF 😄
TIL: Canva is a much bigger business than Figma. ~$26B valuation vs. $10B, respectively.
I know some of the placebo affect papers don't replicate, but boy does putting a band-aid on a toddler fix them right up
AI is creative Yes, you need a human to prompt but the result is surprising and creative too The genius is outside the box, there's no way to put it back in
The Niceaunties AI Video Grant, Part 3🔥 At Fellowship, we believe in creating an environment for experimentation and the development of ideas. That is why, when @niceaunties proposed a 6-month grant program for mentorship and the creation of AI videos, we immediately said yes.…
the good thing about great jokes and twisted humor is that I laugh so hard, that I can skip gym day
@HenrM_Cruz Yeah, that's what I meant, people skip the ads. But in all fairness, it depends on how the ad is presented. @ShaanVP and @djrosent + @gilbert do a really good job with theirs, for example.
🚀 Dive into your blog's SEO performance with our new @googlesearchc Blog Traffic Report template 📈 ■ Uncover the best performing pages ■ See which are closest to ranking ■ Compare branded vs non-branded traffic ■ Identify pages to focus on → rows.com/templates/goog…
@HenrM_Cruz An ad 😅 Also, I always thought this was labeled as "replays" because people click on those timestamps at a higher frequency but in reality they represent "skips". Am I wrong?
The BA posters feel particularly appropriate today
@HenrM_Cruz @ink_iro Oh I like it! Will A/B test it on LinkedIn now before changing on the website. Thank you!
Padel session with friends of the pod @FounderTalesPod 🙌
@paulogabrielsa_ @paulg Well it seems like this tweet is getting some traction. For the ones who want to print @paulg essays, take this link: docs.google.com/document/d/1x_… It contains *most* essays. I excluded a few that didn't resonate as much with me. Couldn't recommend these essays enough.
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