Devashish Chandra @DevChanndra
Mobile app growth, everything from onboarding, activation to monetization and retention. linkedin.com/in/devashish-cโฆ Cambridge, MA Joined June 2010-
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๐ง๐ต๐ฒ ๐ฝ๐ฎ๐๐ผ๐ณ๐ณ: ๐ต๐ฉ๐ฆ ๐ฎ๐ฐ๐ณ๐ฆ ๐ฆ๐น๐ฑ๐ฆ๐ณ๐ช๐ฎ๐ฆ๐ฏ๐ต๐ด ๐บ๐ฐ๐ถ ๐ด๐ฉ๐ช๐ฑ, ๐ต๐ฉ๐ฆ ๐ฎ๐ฐ๐ณ๐ฆ ๐บ๐ฐ๐ถ ๐๐๐ฃ ๐ด๐ฉ๐ช๐ฑ. ๐๐ฉ๐ฆ ๐ฎ๐ฐ๐ณ๐ฆ ๐ธ๐ช๐ฏ๐ด ๐บ๐ฐ๐ถ ๐จ๐ฆ๐ต, ๐ต๐ฉ๐ฆ ๐ฎ๐ฐ๐ณ๐ฆ ๐ธ๐ช๐ฏ๐ด ๐บ๐ฐ๐ถ ๐ฌ๐๐ก๐ก ๐จ๐ฆ๐ต.
Do regular retros on every experiment you ship. Have a step-by-step analytical process. Look at results by segment, by cohort, by user behavior. Truly understand ๐๐ต๐ it worked or didn't. That's where the next hypothesis lives.
Most growth teams obsess over what to ship next. The best ones obsess over ๐ฉ๐ฐ๐ธ ๐ต๐ฉ๐ฆ๐บ ๐จ๐ฆ๐ฏ๐ฆ๐ณ๐ข๐ต๐ฆ ๐ฉ๐บ๐ฑ๐ฐ๐ต๐ฉ๐ฆ๐ด๐ฆ๐ด. Here's a simple mental model: ๐ฃ๐ฟ๐ผ๐ฑ๐๐ฐ๐ ๐ด๐ฟ๐ผ๐๐๐ต = ๐๐ ๐ฝ๐ฒ๐ฟ๐ถ๐บ๐ฒ๐ป๐๐ฎ๐น ๐๐ฒ๐น๐ผ๐ฐ๐ถ๐๐ ร ๐ช๐ถ๐ป ๐ฟ๐ฎ๐๐ฒ
At $4M/month, even a 3โ5% lift compounds fast. Full breakdown + conversation link here : youtu.be/oe7ts32-6fM
This time, we went deeper: identifying friction points, mapping monetization gaps, brainstorming structural improvements, and ๐ฉ๐ซ๐จ๐ญ๐จ๐ญ๐ฒ๐ฉ๐ข๐ง๐ ๐ฆ๐ฎ๐ฅ๐ญ๐ข๐ฉ๐ฅ๐ ๐ง๐๐ฐ ๐ฉ๐๐ฒ๐ฐ๐๐ฅ๐ฅ ๐ฏ๐๐ซ๐ข๐๐ง๐ญ๐ฌ ๐ฎ๐ฌ๐ข๐ง๐ ๐๐ฅ๐๐ฎ๐๐ + ๐๐จ๐ฏ๐๐๐๐ฅ๐.
๐๐ฉ๐๐๐ค ๐๐จ๐๐ฌ $๐๐/๐ฆ๐จ๐ง๐ญ๐ก ๐จ๐ง ๐ข๐๐. Weโd reviewed their onboarding before and found some strong patterns.
Just spent an hour reviewing Speak's onboarding flow, and building prototypes to test out growth levers. We jammed on paywall copy and packaging. New episode dropping soon ๐
Or is it that bigger brands care too much about the branding and QR codes make them look less premium? Thoughts?
All the bigger, known and perhaps more premium brands did not have a QR code or a clear redirection. I wonder why? Is it because smaller brands are more disciplined (or have to be) about measurement and attribution and bigger brands dont care?
I was boarding a flight from Terminal 3 Delhi airport yesterday, and started looking at the billboard advertisements. Couldnโt help but notice that whenever there was a QR code or number included, it was always from a brand that I did not know much about.
Full session recording + prototype ๐ ๐บ YouTube: youtube.com/watch?v=eQLBa3โฆ ๐ค Loveable Prototype: ladder-wrap-it.lovable.app
What we learned: โก AI = parallel execution (3 directions at once) ๐ฏ Strong context > perfect prompts ๐งญ You still own taste & judgment AI doesn't replace product sense. It's a speed tool.
We built this Spotify Wrapped feature for a fitness app in one AI session. Here's how ๐
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