Tom Davis @DataminingGuru
CTO and data scientist at a small startup company, helping clients get actionable insights from #bigdata bit.ly/30LvcYi Arlington, TX Joined May 2017-
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We investigate whether UGC has differential impacts on stock performance for B2B and B2C firms. We collect a #bigdatas of 84 million tweets from 20.3 million Twitter accounts and 8 years of stock data for 407 companies from the S&P500 index: doi.org/10.1016/j.indm…
Analyzing the impact of user-generated content on B2B Firms' stock performance: Big data analysis with machine learning methods: doi.org/10.1016/j.indm…
CEO Ginni Rometty discusses the importance of building relevant skills in an era where technology will affect every job: cnb.cx/2Wkzl68
This paper uses #bigdata to study the impact of a luxury brand's social media marketing activities on customer engagement. The findings have important implications for the design, delivery, and management of social media marketing for luxury brands: doi.org/10.1016/j.jbus…
Are brand-targeting social #bots distorting information? A #bigdata analytics of #brand social bots on Twitter: researchgate.net/publication/33…
Applying the dual perspective of customer engagement, this research (doi.org/10.1016/j.jbus…) examines the influence of focusing on the entertainment, interaction, trendiness, and customization dimensions of a luxury brand's social media activities on customer engagement.
This research project leverages the potential of big data to gain insights on actual customer engagement behavior resulting from a luxury brand's social media marketing activities: doi.org/10.1016/j.jbus…
The goal of this study (doi.org/10.1016/j.jbus… …) is to utilize big data to investigate the effects of luxury brands' social media marketing on customer engagement.
This study answers marketing scholars' calls for research into understanding the relationship between a firm's engagement activities and the resulting customer engagement using big data: doi.org/10.1016/j.jbus…
This study ( doi.org/10.1016/j.jbus… ) used a fixed-effects (FE) model to analyze panel data consisting of 900 monthly observations for 15 luxury brands. An interesting application of #bigdata analytics and natural language processing.
This JBR article uses big data analytics to derive quantifiable luxury insights (doi.org/10.1016/j.jbus…). The top 15 luxury brands with the highest number of Twitter followers, identified from PMX Agency's (2017) list of luxury brands per Twitter follower counts, were included.
This research utilizes #bigdata to examine the influence of focusing on the entertainment, interaction, trendiness, and customization dimensions of a #luxury #brand's social media activities on customer engagement with brand-related #socialmedia content: doi.org/10.1016/j.jbus…
Brands can leverage #bigdata and #ArtificialIntelligence to boost their marketing: thinkwithgoogle.com/advertising-ch… by @ThinkwithGoogle
What is "Information" in machine learning: "Let E be some event which occurs with probability P(E). If we are told that E has occurred, then we say that we have received I(E) ... bits of information." from cs.cmu.edu/~roni/10601-sl…
It all started with a spark of inspiration from a video game. The result is a whole new way of interacting with software. Learn about SAP Inscribe: spr.ly/6018DowYE
Watch Ginni Rometty’s #Cebit18 keynote on #AI, data responsibility and the era of exponential learning here: ibm.co/2tc4EQb
Can artificial intelligence (#AI) truly decipher human emotions? theconversation.com/will-ai-ever-u…
.@McDonalds kicks off the national marketing of its new $1 $2 $3 Dollar Menu with traditional and social media campaigns meant to educate customers about its latest value play: bit.ly/2Eo9rSB
My friend Bono explains the potential we could unlock if the gender gap in education was closed: b-gat.es/2CTTO8q #GirlsCount
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65 Followers 1K Following Divorce, golf, travel, listening to music, shopping, tennis, hiking, investingGlobal B2b Database @DatabaseB2b
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15K Followers 56 Following Director of sales engineering - EMEA at https://t.co/0RG9ZrTJmX. Interested by Kubernetes, Envoy, Service Mesh ... surfing, snowboarding, wakeboardingCEO Ginni Rometty discusses the importance of building relevant skills in an era where technology will affect every job: cnb.cx/2Wkzl68
The goal of this study (doi.org/10.1016/j.jbus… …) is to utilize big data to investigate the effects of luxury brands' social media marketing on customer engagement.
This research project leverages the potential of big data to gain insights on actual customer engagement behavior resulting from a luxury brand's social media marketing activities: doi.org/10.1016/j.jbus…
Applying the dual perspective of customer engagement, this research (doi.org/10.1016/j.jbus…) examines the influence of focusing on the entertainment, interaction, trendiness, and customization dimensions of a luxury brand's social media activities on customer engagement.
Are brand-targeting social #bots distorting information? A #bigdata analytics of #brand social bots on Twitter: researchgate.net/publication/33…
This paper uses #bigdata to study the impact of a luxury brand's social media marketing activities on customer engagement. The findings have important implications for the design, delivery, and management of social media marketing for luxury brands: doi.org/10.1016/j.jbus…
Analyzing the impact of user-generated content on B2B Firms' stock performance: #Bigdata analysis with #machinelearning methods. This study (doi.org/10.1016/j.indm…) investigates whether UGC has differential impacts on stock performance for B2B and B2C firms.
The findings in this paper have important implications for the design, delivery, and management of social media marketing for luxury brands to engage customers with social media content: #bigdata, #MachineLearning, #NLP and #ArtificialIntelligence . doi.org/10.1016/j.jbus…
This research utilizes #bigdata to examine the influence of focusing on the entertainment, interaction, trendiness, and customization dimensions of a #luxury #brand's social media activities on customer engagement with brand-related #socialmedia content: doi.org/10.1016/j.jbus…
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See why the critics are calling @crazyrichasians "the reason you go to the movies." Get tickets: bit.ly/crazyrichasian…
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The movie of the summer has arrived. Don't miss #MissionImpossible Fallout starring Tom Cruise. Now playing in theatres.
Dependability matters. We’re going to need a bigger trophy case.
@SachaBaronCohen is back! You've been warned. Series premiere of #WhoIsAmerica tonight at 10p/9c. Only on #Showtime.
JELL-O + Slime, what could be a better combination?! We love this idea from @Karinaa_Bear. Would you try #JELLOSLIME? Check out Karina’s full video → bit.ly/2NGFQJD #JELLOPLAY #KIDSFREEPLAY
Watch Ginni Rometty’s #Cebit18 keynote on #AI, data responsibility and the era of exponential learning here: ibm.co/2tc4EQb
Learn the business benefits and design principles of a microservices architecture.