Conor Norwood @CNorwood93
Digital writer | Building an online brand and sharing what I learn along the way. conornorwood.com Joined October 2011-
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People spend 4 years getting a degree they will never use. But they won’t spend 6 months to develop a skill that could change their life. This is what I did with digital writing and I’ve never looked back. #writingskill #copywriting #ghostwriting
Personal content doesn’t have to be cringy. It doesn’t have to be deep or overly emotional. Personal content is storytelling. Simply share stories that relate to: - Wins you’ve had. - Lessons you’ve learnt. - Mistakes you’ve made. #ghostwriting #copywriting #storytelling
If you want to 10x your progress as a writer. Then build in public. #copywriting #ghostwriting #digitalwriter
If you want to be a great writer. Get used to pain. We live in a world that is built on: - Instant dopamine hits. - Quick wins. - Endless pleasure. But to master your craft you need to: - Constantly fail. - Embrace the suck. - Avoid instant gratification. #digitalwriting
Get more done. By doing less. Start small, then build up. When you do this you do less in the beginning but more in the long term. #ghostwriting #copywriting
Scrap your marketing strategy to attract more leads. Forget strategies and tactics for 1 second. Start adopting principles. Copywriting is the foundation of marketing. So understand copywriting principles and use them instead #ghostwriting #copywriting
Why you need to use writing templates for your LinkedIn posts. (They’ve been a game changer for me). They help you: - Write more fluidly. - Get ideas and inspiration. - Keep your writing concise. - Churn out new ideas consistently.
99% of selling sucks. (Here’s what I would do to fix it) - Do not pitch your services in the first message. - Personalise your message towards each recipient. - Understand what problem you’re trying to solve. - Focus on making relationships rather than transactions.
Want to get your message to the masses? Learn how to write. When you can write you can clearly explain your thoughts. - Clearly explaining your thoughts gives you clarity. - Clarity breeds trust. - Trust leads to persuasion. People pay attention to those who can persuade.
How to build an audience 101. (What I’m doing to grow to 100k followers). 1. Come up with 1 idea a day. 2. Ensure this idea solves a specific problem. 3. Talk to a specific audience. 4. Engage with similar accounts daily. 5. Rinse and repeat. Don’t overcomplicate growth.
Shout out to all those who write daily and are becoming better online writers. Small consistent actions + patience = guaranteed success.
Writing is just refined thinking. Learn to get those ideas in your head into written form and you’ll write great content consistently. #copywriting #ghostwriting #digitalwriting
In 2014, I moved to Liverpool to study engineering. In 2024 I’m now making a living as a copywriter. If you’re not where you want to be then relax. You’ve got time on your side.
Don't say you’re gona be a better writer. Instead say you’re gonna: - Write daily. - Learn from other writers. - Study good writing. - Network with other writers. - Engage for 30 mins with other writers. You get better at writing with habits. Not empty promises to yourself.
Ineffective content tells people what to do. Effective content shows them what to do. Show people how you overcame a problem. Tell them a story of what challenges you faced and what you did to overcome them. Don’t tell them what to do. People want a guide, not another guru.
There are thousands (even millions) of people out there who you can help. So stop thinking there isn’t enough. It’s all there in abundance, just waiting for you. Go get it. #ghostwriting #contentmarketing #digitalwriting
If you struggle with what to write online, you need to hear this. (This helped me write consistently) Simply write about your curiosities. Don’t follow the money. The money will follow. Be curious. Then write about your findings. Simple. #copwriting #ghostwriting
Once you understand copywriting, you’ve cracked the marketing code. Copywriting is the foundation of marketing. Copywriting is sales. Sales is persuasion. The best marketers in the world are masters at persuasion. That’s because they understand copywriting. #ghostwriting
Don’t create content for clout. Create it to solve problems. Your content is the communication between you and your audience. Their attention is valuable. Show your appreciation for this value by serving purposeful content. Content that they can use and implement themselves.
If you’re a founder, remember: Your story matters. You’re connecting with an audience on a much deeper level just by sharing stories. Deep level connection breeds trust. And people do business with those they trust. Share stories that go deep. #copywriting #ghostwriting
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An early start over at @GymcoBelfast for my first ever go at a Hyrox class with the lads. Can you tell I was busted? 🥵🤣
I don’t know who needs to hear this but you don’t have to take cold showers to become a millionaire. 😂
Get jacked, and people say you're egotistical. Get rich, and people say you're greedy. Have fun, and people say you aren't serious. The truth is, people will judge you regardless of what you do. So say "f*ck them" and do what you want anyway, lol.
@seanycfc94 💪🏼 When’s our cousin gonna come with us @CNorwood93 👀
@Jonasackerman00 Awesome discipline man. That's what makes us strong. 💪
@Jonasackerman00 That's cool, maintain the discipline.
@Jonasackerman00 All habits in my zone except drinking once in a mth.
@Jonasackerman00 A person prioritizes what matters most to them, focusing on their own happiness.
@Jonasackerman00 Ah yess. Working out everyday is one of the best parts of my morning.
@Jonasackerman00 I hear you! Staying true to yourself without compromise is the way.
- I don't ever drink - I work out every single day - I focus on my mental health - I take time for myself, when needed - I don't care about meaningless friendships And I wouldn't change a thing about it.
What makes a champion truly great? The ability to persevere in the face of adversity. All fighters will face adversity. The ones who can overcome it are the ones who go down in history. #boxingcoach #highlevelsport #boxinglife
🇮🇪 Celebrating our Irish Origins... Tomorrow at 8am 🍀
🥵
What's the similarities between crossft and writing engaging content? Absolutely nothing. I just needed to write something so I can post a picture of me and the cousin. @NiallSF
When the cousin comes home from An Learphól we put him to work! @CNorwood93
@CNorwood93 Fantastic bro How has the journey been so far? What are 2 copywriting books you would recommend?
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