Boundless @BoundlessZA
An agency comprised entirely of experts, making the World’s Most-Loved Ideas. bio.site/BoundlessZA Johannesburg, London & Europe. Joined October 2015-
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So many agencies have tried this &, spoiler, it doesn't work No self respecting CEO is going to appoint Ogilvy to help with their people strategy, their supply chain or their new product development Agencies, fix your own house, before you claim to be able to rebuild others
So many agencies have tried this &, spoiler, it doesn't work No self respecting CEO is going to appoint Ogilvy to help with their people strategy, their supply chain or their new product development Agencies, fix your own house, before you claim to be able to rebuild others
If you have to think about the advertising before deciding if it works or not, guess what. It doesn't work! People do not ruminate over an ad in the real world. Either it stops them or not. Either its message connects or not. Ads live and die off of the first impression.
It all comes out in the wash... linkedin.com/posts/boundles…
Part 2: The Splodge and the Pyramids linkedin.com/feed/update/ur…
The shocking secret behind The Splodge. Exposed! linkedin.com/posts/boundles…
Could be part of a CI. Could be part of a global conspiracy. Next Week! The Shocking Truth! boundless.net.za
Time to break out the old favourite.
Could be the bad mood you left at home. Could be your ECD vaping. boundless.net.za
Could be the Easter Bunny. Could be the tenth espresso kicking in. boundless.net.za
Could be an exhausted Pac Man ghost. Could be a wizard fencing. boundless.net.za
Our film for SAB’s “Limetime Guarantee” project, won the Grand Prix at the ABInBev Global Creative X Awards! Cheers to the EYEFORCE - AMS | CPT | LIS team, dir. Arthur Neumeier and the Corona and SAB team on their unwavering commitment to this project. youtu.be/24rFPKW8fL4?si…
You say obsession. We say craft. Let's settle on meticulous attention to detail. boundless.net.za
Roanna Williams reflects on her term as the first female Creative Circle chairperson bizcommunity.com/article/roanna… by Danette Breitenbach/@danettefrog44 via @Biz_Marketing
To the fearless women who roll up their sleeves and dive into the trenches, unafraid to get hands dirty. They embody strength, determination and relentless spirit, challenging norms, breaking barriers. They inspire with their courage and grit. Happy international Women’s day.
Meet Stuart Walsh. Head of Boundless Strategy. We asked what keeps him up at night. Not tornadoes or other natural disasters, that's for sure. boundless.net.za
Meet Paul Jackson, our CEO Boundless. We asked him to tell us what floats his boat.
Meet Roanna Williams, our Chief Creative Officer of Boundless. With over 20 years of experience in the industry, we asked her to tell us what still gets her up in the morning. Here’s what she had to say. boundless.net.za
God the old Land Rover ads were good. How to tell a story without any words at all.
Hey @CoronaZA look what emoji makes its debut in iOS 17.4 🍋🟩 What are we going to do with all these limes? 🍋🟩
In case you're wondering, the technical name for that shape is "the splodge." It has a long and interesting history. #ConspiracyTheory
In case you're wondering, the technical name for that shape is "the splodge." It has a long and interesting history. #ConspiracyTheory
Andrea Schnitzer @AndreaSchnitze2
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Professional Retweete.. @manpower_within
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Refiloe 🌺 @refiloe_Q
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New Gen Awards @NewGeneration_0
4K Followers 4K Following SA's leading Digital Media Awards. Open to Corporates, Agencies & Students. Enter your top campaign work, leading individuals & tech innovations. #NewGenAwards
Corruption Beat @CorruptionBeat
140 Followers 450 Following CORRUPTION = CHALLENGE 🇿🇦🇿🇦Looking forward to brighter future in South Africa #ancfree
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Very Serious Partners @veryseriousltd
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THE GREAT @MIQAELZULU
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jim jefferies @jimjefferies
428K Followers 794 Following The 2022 Moist Tour is coming soon to a city near you! Visit https://t.co/0l2kyYDk3Y for more information. || Instagram - @jimjefferies
Jimmy Carr @jimmycarr
6.6M Followers 481 Following My new special Natural Born Killer is out now on @NetflixIsAJoke. Get tour tickets and more here 👇
A_J_Sciarapp @Aline_Sciarappa
96 Followers 219 Following Self-employed media enthusiast, passionate about creative communication. And wine!
Bongz🇿🇦🇵🇸 @BongzThaMr_K
11K Followers 399 Following Nkabohle Group 🐔🐓Farmer 🔗 | #TeamLH 44 | F1🏎| Tsonga 6’3” | Arsenal🔴 | Madrid ⚪️ | https://t.co/rvK71dXzaJ | Follow @BrakeAwayF1 E-Sports🏁
Elfsight @elfsight
2K Followers 2K Following Easy and helpful #widgets to make any #website successful! Check out at https://t.co/pGBupZxhOj.
Naked @NakedCover_SA
9K Followers 713 Following Instant, online insurance for your car, home & things. Naked Financial Technology is an authorised FSP.
Jabulani Junior Moyo @Jabulanii_
926 Followers 1K Following BUILDING @thehubonlinemag & @blcksmithagency
Nicky James @nickyjamo
2K Followers 2K Following Founder and director @tribecapr, entrepreneur, bubbly drinker
Professional Retweete.. @manpower_within
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Michelle Marais @go_for_michelle
720 Followers 372 Following award-winning copywriter who wishes daily for a pokéball that works on other people's pets.
RL🎨 ART | WITNESS .. @rabatholaka
2K Followers 2K Following 🖍 A storyteller painting pictures on your digital screens ✍🏿 Hand drawn art 🖼 Visual artist 👨🏿🎨 Art director | Pieces of Kasi #LOXIONART
KGOSI @KgosiMogorosi
311 Followers 656 Following Lepantsola la corporate 👑 | Up and coming pig farmer 🐖|Born again Tottenham supporter.
Katlego Pitse @katlego_pitse
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Very Serious Partners @veryseriousltd
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Keerti @keerti_007
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Lord help me. I'm working with someone who uses the word "delta" instead of "change."
How marketers think people buy: 1. Buyer sees ad. 2. Buyer clicks ad. 3. Buyer purchases. Versus how people *actually* buy:
Anything will die if you poke at it long enough. Now stop giving the client a week to review a banner ad.
PSA... fame is not a strategy. creativity is not a strategy. and emotional advertising is not a strategy.
Oh you went to the Ad Age awards gala last night? That's cool. I would have gone but I was too busy creating shareholder value.
How many of our leaders know what creatives need to foster their creativity? Do leaders understand what motivates creative employees? No. Talking doing award winning work ain't it. Where are the classes about growing, protecting and maintaining a creative culture? Crickets.
Advertising and marketing is afraid of creativity. Oh, we use and depend on it, but we ignore talking about how to increase or improve it. We talk tech, data, strategy, and numbers, lord we talk numbers. But so many of us avoid talking being more creative like the plague.
Know what is a silent poison of modern office jobs? EVERYTHING is scheduled. My diary includes slots for "doing timesheets" and "Lunch" to stop the basics of being alive and working from being booked up. Just let people have some freedom dammit!
@RuokosenVille Get: those of increasing shortsightedness To: consider booking an Specsavers eye test By: blindly reminding the perils of not doing so
I'm frightened to buy anything now, in case it makes me dance
Obsessed with Keith’s letter in the @Telegraph this morning
An ad is not supposed to be a press release with better graphic design.
Great advertising client service is not making clients happy or doing what they want. It is helping them to do more business. Let that marinate for a moment.
Can we stop normalising agencies overhyping their work on LinkedIn? You did an ad. It’s not shit. There’s nothing audacious, bold, insightful or epic about it. You’re not writing a case study. Calm the fuck down.
The most successful sales outreach emails are very personal. For example, the odds of getting a reply to the following is >90%: "Dear John, I was spending an evening with your wife last year when she mentioned you may need a marketing consultant to assist you with strategy..."
Everyone can write, but not everyone can write copy - dazzle colleagues and clients with stuff like this so they see there are actual techniques for our way with words Follow @harrydry @GoodMarketingHQ / subscribe to his emails for loads more examples #CopywritersUnite
@Schwartzie14 Funny how no longer having a monopoly focuses the mind.
“Tesla doesn’t do ads”
Model Y starts at $36,490 after Federal Tax Credit for eligible buyers Book a Demo Drive to try it tesla.com/drive
"Don't talk to me about the pressure of football. Pressure is working down the pit. Pressure is having no work at all. Pressure is having to feed a family on fifty shillings a week. That's pressure" (Bill Shankly)
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