Beryl Crofton-Atkins @Berylca
London, England Joined June 2010-
Tweets460
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Followers154
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Following991
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Beryl Crofton-Atkins retweeted
It’s crucial that @RishiSunak’s statement tomorrow supports live music. 210,000 people rely on concerts and festivals for employment, but we’ll be one of the last sectors to open. The UK’s live music industry is world-beating. Without support, it won’t survive #LetTheMusicPlay
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Beryl Crofton-Atkins retweeted
🎧 90% say brands can enhance live experiences ♻️ 67% are less likely to support a non-sustainable brand #ESAmember @LiveNationUK has dived into the grooming trends of Gen Z and millennial live music fans in its new report, 'The Beauty of Live' 👇 ow.ly/Kf4b50yd0b7
Beryl Crofton-Atkins retweeted
The concept, the tech, the artists involved - a remarkable campaign by @mh_vccp.
A 25th anniversary cover of @soulasylum's "Runaway Train" uses geo-tech to hunt for missing teens: musebycl.io/music/25th-ann… @JamieNCommons @SkylarGrey @SoGallant
Beryl Crofton-Atkins retweeted
Google Cloud doubles down on New York Times marketing campaign bit.ly/2RiIgiP
Beryl Crofton-Atkins retweeted
Ad of the Day: Google's real-time #FinalFour ads tried to predict the games' outcomes. So ... how did they do? adweek.it/2IlNyVS
Beryl Crofton-Atkins retweeted
If there’s a golden rule of marketing to me, it’s probably that if your product costs five dollars and is some sort of deadly laser ray I will buy it. @RiverClegg newyorker.com/magazine/2018/…
Agencies back Real Living Wage Pledge to help more people start creative careers bit.ly/2FQ532X via @campaignmag
Beryl Crofton-Atkins retweeted
34 UK agencies have signed a new Real Living Wage Pledge to help more people enter the creative industry bit.ly/2p8aT6r
As the Lines Blur Between Agencies and Consultancies, New Shops Are Taking a Hybrid Approach adweek.it/2oSdkZQ
Google Cloud Begins First Ad Push With NCAA March Madness adage.com/article/digita… @adage
Rare launches in the UK to help bridge adland's diversity gap bit.ly/2D8hykV via @campaignmag
Why Brands Are Faking Out Consumers With Ads Disguised as Movie Trailers adweek.it/2BQa0Xg
Lacoste’s Iconic Crocodile Makes Room for 10 Endangered Species on Brand’s Polo Shirts adweek.it/2CPwZOV
How EE brought magic back to the network bit.ly/2owdUx4 via @campaignmag
Brands are struggling to keep up with the gender and inclusivity conversation, study suggests bit.ly/2BUSX6r via @campaignliveus
Beryl Crofton-Atkins retweeted
Don’t forget to sign up for tickets for @shesaysuk's event tonight, 6.30 at @pregnantmanpub to hear our Global CCO Kate Stanners talk about her amazing career in advertising eventbrite.co.uk/e/shesays-how-…
The Boys Are Not All Right nyti.ms/2CawzXt @nytimes
Media Shops Face an Identity Crisis as Clients Move More Work In-house adweek.it/2nXgTyj
Mike Cooper: Bots will let the brand genie out of the bottle thedrum.com/opinion/2018/0… via @thedrum
@FastCompany's Most Innovative Companies 2018 #FCMostInnovative fastcompany.com/most-innovativ…
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