Jason Kilar @jasonkilar
Big believer in the powers of innovation, empathy and great storytelling. Former WarnerMedia CEO. Hulu founding CEO. Amzn. Tar Heel. Proud product of the Burgh. Joined April 2007-
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This trailer is extraordinarily well done. The way the uniquely arranged iconic song (Rainbow Connection) is layered and then builds to a crescendo at the end...the poignant + thankful points made...it's just perfect. Can't wait to see. Chef's kiss. youtu.be/iyGFV6VIxkI
If baseball has the Savannah Bananas and basketball has the Harlem Globetrotters, maybe football should lean into their own version during the slow summer months. The Bananas seem to be killing it these days.
I think this college merch move is a savvy one by Fanatics (@michaelrubin) and @trvisXX. Go to any collegiate bookstore and the merch is underwhelming + overly plain/staid vs what it could be. This is a nice step in the right direction. Should apply to other things as well.
I think this college merch move is a savvy one by Fanatics (@michaelrubin) and @trvisXX. Go to any collegiate bookstore and the merch is underwhelming + overly plain/staid vs what it could be. This is a nice step in the right direction. Should apply to other things as well.
Each streaming service should have a curated tray on their homepage dedicated to the best of that day's TikTok/YT/Instagram Reels videos which heavily orient around their IP. Because it's all about serving fans and those kinds of videos do so in fresh and unexpected ways.
The level of hoops being played right now is stunningly good. And the storylines are so compelling. We are witnessing in real time the rapid emergence of NCAA women’s hoops to top tier status in America.
The level of hoops being played right now is stunningly good. And the storylines are so compelling. We are witnessing in real time the rapid emergence of NCAA women’s hoops to top tier status in America.
One of the things that makes media fascinating is that one company often has several diff biz models. And it’s so important for a team to fully appreciate the dramatic differences those biz models have wrt ability to generate cash flow. And what is req of each to find success
If a business model is subscription (e.g. paid streaming, linear tv bundle, paid gaming subs) sufficiently large usage each day (# of people who engaged yesterday + time each person invested) is the biggest tell as to how healthy a service truly is. A proxy for WOM, CAC, churn.
If a business model is subscription (e.g. paid streaming, linear tv bundle, paid gaming subs) sufficiently large usage each day (# of people who engaged yesterday + time each person invested) is the biggest tell as to how healthy a service truly is. A proxy for WOM, CAC, churn.
Ray PΩrter @Ray__Porter
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@jasonkilar A true icon. Artist, creator and visionary. ❤️
Hacks Season 3 Review: The Comedy Series That Reinvents Itself Does It Again & Better Than Ever screenrant.com/hacks-season-3…
@jasonkilar Was recently on a trip to Charleston and Savannah. The cheapest general admission ticket to the bananas game was $300.
@jasonkilar Both games are successful without contact. I think that’s the limiting factor for football
@jasonkilar Arena football was close. The games were less about football than the carnival. But the physical requirements of football are a challenge.
@jasonkilar The Bananas have some of the best content on socials. Looks like such a fan, incredible product
"As captain, I will bring enthusiasm and accountability, and with the five other seniors, we will set the standard for the culture we expect our program to have." #ThisIsYale yalebulldogs.com/news/2024/4/19…
@FilmGamerOne I’d double down on that—WB is leading the theatrical charge right now and MAX has the most consistent content of all the streamers. They did what they had to do at the time—and it’s paying off now.
@FilmGamerOne I’d double down on that—WB is leading the theatrical charge right now and MAX has the most consistent content of all the streamers. They did what they had to do at the time—and it’s paying off now.
@jasonkilar Feel the same way about sports teams. Understand that you can be the central hub for fandom, not just the originator of the IP.
Not just streaming services but games too Bring meme culture around a game into the game
Each streaming service should have a curated tray on their homepage dedicated to the best of that day's TikTok/YT/Instagram Reels videos which heavily orient around their IP. Because it's all about serving fans and those kinds of videos do so in fresh and unexpected ways.
@jasonkilar Walt’s very, very first place was in Kansas City, where he met Ub Iwerks. Later they went to LA.
U-N-R-E-A-L Iowa-LSU drew 12.3 million viewers on ESPN on Monday night, marking the most-watched NCAA women's basketball game EVER. Title game last year between LSU and Iowa was only 9.9 million on ABC and ESPN2. Also best college hoops game ever (any gender) on ESPN channels
@jasonkilar No more important metric than DAU and time consumption. Everything else can be figured out
Not saying these were 100% correlated but they happened in the same year with the same leadership. In the same year that Time, Inc. stopped publishing Life magazine regularly (1972), Time, Inc. executives bought HBO [pre-satellite] from Chuck Dolan Sr. It wasn’t easy…
@jasonkilar We miss your grit Jason - perfect pick by the way