Ish Verduzco @ishverduzco
social lead @a16zcrypto 👾 // ex @linkedin, @snap 👻 // https://t.co/A349ybIh64 🗞 ishverduzco.com → Joined March 2010-
Tweets40K
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Followers75K
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Following4K
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Likes79K
wow
I find myself constantly fascinated at the amount of information we have at our fingertips. I've been binging biographies and documentaries lately and just keep thinking how lucky we are to have this type of content so accessible. Especially when you compare to other eras.
friends over at Milk Road are hiring a social media manager in case anyone is looking for their next gig 🥛
friends over at Milk Road are hiring a social media manager in case anyone is looking for their next gig 🥛
social media managers drafting tweets from the engineering blog
Who has the best social media and marketing newsletters? The ones that come to mind: @tclarkmedia @ishverduzco Who else?
I'm really not sure what will happen with the TikTok ban, But I do know creators who have built 90%+ of their total social audience over there. And they make most of their revenue from sponsorships, collabs, & merch. Which will essentially go to zero if they are unable to…
“Describe yourself in a few words” Chronically online. 😂
the best marketing you can ever have is organic evangelists who care not people who you pay or people who invested early people who believe and are optimistic about your ecosystem
Social Media & Community Managers are some of the best informed people inside each company. They're consuming hundreds of data points every day while also interacting with customers, users, & potential partners. Leverage them to inform your product and business decisions.
Community Management is customer service at scale. While also attributing to brand sentiment, sales, product, growth, and user research. It's much more than just going through your replies every day. It's one of the highest leverage points for your business (when done right).
"I want to post more on social but don't have time" Schedule. Carve out 2 hours a week (or however much time you can spare) and create + schedule content for the week ahead. If having an active social presence is important to you/your business then make it a priority.
How to increase your engagement: 1/ Create content your audience wants 2/ Format for the platform you're posting on 3/ Prompt ppl to turn on notifications 4/ Do community management daily 5/ Link top post via email & website 6/ Repurpose what's worked 7/ Focus on consistency
Social content done right is like having an army of sales representatives that work for you 24/7.
Exactly 3 years ago we launched a social app for food lovers. Shut the company down lack of funds to keep going. Long live Crave It. I’ve got so much respect for everyone who does a startup. Literally takes over your life. But it’s also exhilarating.
How community management fuels growth: You reply to a comment. Person see's your reply. They go to your profile. They scroll through your account. They click into a post they like. They read it. They dig through more posts. They follow if the content is good. x 1000's of times.
The new Meta AI ad is fire. Feels like a Reel, solid pacing, entertaining, length of video is just right ~1 min, music is fun, and actually shows the product in use. Also love that they published it via Zuck's IG. 10/10
FYI in case any of you are looking for a community/growth/marketing role cc @binji_x
chi @ChiThukral
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Conferences on 𝕏 are coming soon! You'll be able to host meetings just like on Zoom, Google Meet, or Microsoft Teams.
@ishverduzco We live in the Golden Information Age 🎉
Getting STELLAR feedback on coaching session with @AliAbdaal.
Fancy the idea of launching your very own token? @a16zcrypto has release the "Token Launch Playbook" Even if token creation isn't your thing, I recommend checking it out. It can aid in due diligence for projects you're interested in. Link at #a16zcrypto #cryptocurrency
After Peter Thiel's strategic investment in Alliance, we realized that the importance of Web3 startups worldwide is getting stronger. Founders, now is the best time to launch your product Below I collected the resources that you will need in this way so you don't have to:
Marketing & Social Media management: @serotonin_hq x.com/sourcex44/stat… @ishverduzco @masha_vy @boost_xyz
web3 marketing playbook During our conversation with 500+ projects, founders, I have realised that Marketing is a big mystery to lot of folks in crypto. "There isn't a playbook" "How do we become crypto-native?" "what's crypto marketing?" Having spent more than 9 years…
This is one of the most highlighted excerpts from Read Write Own Kindle readers. What's your favorite quote or section of the book? 🟧 @cdixon
*Chef’s kiss* #CopywritersUnite
@charliewrich "they don't know I do this for a living"
If you’re a solo founder, I highly recommend replacing live chat with email support. I switched to HelpScout and enable only email support. People suddenly become a lot nicer when talking via email. Happier founder → better business.
I like working from a coffee shop and seeing people trying to figure out what I'm doing on my computer They see a 29-year old man on this screen at 11am on a weekday in a Caribou Coffee and probably assume I am unemployed