Ivan | Creative Strategist 🎯 @i_matvieiev
Digital Marketing Specialist | Creative Strategy | Media Buyer — Facebook Ads, TikTok Ads New York 🇺🇸 Joined July 2022-
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How can you make a winning ad creative for Facebook? By studying what's working NOW on the platform. In this video, I break down some of the winning ad creative that operators have shared recently. NEW VIDEO: youtube.com/watch?v=x6IIDq…
This is HUGE. I’m partnering up with @social_savannah @HireFireTeam @mirellacrespi to give you a FREE TRAINING all about ad creative. That’s right: @motionapp_ is bringing back the Make Ads That Convert event and making it even better than last time. We’ll be hitting the…
OMG!
Have I made it? Someone is pretending to be me. The same username but left out the 'R' in Fraser. @sourfaser
This is insane!!!
Which DPA ad performed the best? Watch me try to determine the best-performing catalog ads across a few brands (with real data!) youtu.be/MVg_o8WU6mo?si…
🤯🔜 𝘄𝗮𝗻𝘁 𝗲𝗮𝗿𝗹𝘆 𝗮𝗰𝗰𝗲𝘀𝘀? retweet this post, we'll pick 3 lucky followers to experience this new tech
🚨FB IS REMOVING CUSTOMER BUDGET CAP in ASC🚨 More info: Existing customer budget cap, which allowed Advantage+ shopping campaign advertisers to choose whether or not to spend on existing customers, is no longer available. You can still do the same thing manually. Here's how:
If you haven't heard of BRĒZ... you're living under a rock 🪨 The founders @AaronJNosbisch @iamshackelford shared that they crossed $1.1m/month in their 1st year in business 🤯! Using @aftersell they: 🏦 Added $8.41 per upsell visit 📈 Hit a 17% upsell take rate Here's how 👇
This is Mike Cessario. He turned Liquid Death into a $1.4 BILLION brand in a boring industry. Mike sells water in beer cans & hires pornstars for ads. Here's how he used branding to build a $1.4B water brand 🤘
Thrilled for @triplewhale 's incredible work in eComm/DTC Marketing! Don't miss the Whalies live stream on X today. Congrats @aryehMaxx and @AY_Orbach! x.com/i/broadcasts/1…
NEW VIDEO: The 5 Most Important Ogilvy Ads for Meta Advertisers In today’s video, I breakdown the top learnings from “On Advertising” for Facebook Advertisers in 2024. youtu.be/si9prxsJIE0
I’ve talked about the lack of financial education in eCom before, so let's help solve it Introducing Obvi Finance School: 15 pages of our approach to P/L setup, financial forecasting, and management reporting Follow, Like, RT & Comment "school" and I'll DM it to you
Friends from New York On April 13, I will be speaking at this conference. We will talk about marketing, neural networks and trends in 2024. Tickets are still available. So follow the link and see you on April 13th. ukrainian.us/events/marketi…
Today I calculated how much budget I have in direct management and consulting format. Approximately $860,000/month 40% of that is lead generation in very competitive niches. 50% is e-commerce. 10% are educational projects. 2 years ago, the maximum monthly budget I worked…
After testing 4000+ creatives last year Here are 5 top-performing ad formats I’ve found between all my clients and internal brands DTC brands, make sure you test these in 2024:
"My team can't analyze creatives." Sure, they report on data. Spend, CPAs, CTRs, Hook Rates, etc. They can even tell you which creative performed the best. But they can’t tell you why. NEW VIDEO: youtu.be/10t9utZhgJ4
It's just a bad day, not a bad life.
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How can you make a winning ad creative for Facebook? By studying what's working NOW on the platform. In this video, I break down some of the winning ad creative that operators have shared recently. NEW VIDEO: youtube.com/watch?v=x6IIDq…
😂 driver keeps getting hit up for ganja
This is so wild - first of many @drinkbrez trucks driving the streets of NYC, NJ, and PA 🌿🍄🫧 Incredible work @JArminio21 👏👏👏
@AaronJNosbisch @drinkbrez @iamshackelford @functionalchemy @avinkline @SkyeSherman LETS GO DUDE! That bad boy better be on my doorstep right away 😂😂
😱 We just shipped some 𝗺𝗮𝗷𝗼𝗿 upgrades to make your AI-generated ads even better Now you have more control of the music, templates, and captions! Go from URL to influencer-style video for free with the link below! ⤵️
Anyone in Europe wanting to taste test BREZ? 👀👀👀👀👀
@sourfraser @drinkbrez @iamshackelford @functionalchemy @avinkline @SkyeSherman Lions mane only uk coming this week!
@AaronJNosbisch @drinkbrez @iamshackelford @functionalchemy @avinkline @SkyeSherman Make that May target $3M if you launch in the UK. Solely from me buying
When you've got a brand that has raving customers your product drops start to look like this. Almost every single new product drop by this brand gets sold out. One thing they do very well is customer event activations. Challenges and events that relate directly to their brand
Early Cinco de Mayo prep calls for an extra case of your favorite social tonic! 😏
PMAX is so dead @drinkbrez @AaronJNosbisch @iamshackelford
This is HUGE. I’m partnering up with @social_savannah @HireFireTeam @mirellacrespi to give you a FREE TRAINING all about ad creative. That’s right: @motionapp_ is bringing back the Make Ads That Convert event and making it even better than last time. We’ll be hitting the…
30,000 YouTube subscribers ✅ Hit an investing milestone ✅ Small treat 🙏🏻 Now back to making clients a bucket load of cash
The effort that goes into our creative is unmatched Planning, shoot, editing, grading, graphics Team effort Outcome is always 10/10
How is it May this week? If someone can tell me where the year has gone that would be great
@sourfraser Seriously. I feel the same way it feels like this year is flying by
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