Successor @SuccessorScribe

triple down on anything that gets you into flow state at will. running, writing, reading, or photography. design, coding, gaming, or coaching. this is your unique edge that should be sharpened and used to cut your way through the jungle. life is hard and not doing what you enjoy makes it even harder. lean into what makes you forget youre alive. help your kids lean into it. help them quench their thirst to be great at what they love. chances are success will come anyway.

The biggest cope beginners fall for when trying to make their first money online is believing that everything in business is a numbers game (It’s absolutely not) “More outreach bro. More content trust. Don’t think about it, just do it. The more the better. Get the hours in. Trust me bro” This is such a lazy mentality to have, and it’s the biggest lie sold in our industry… Bizop gurus love to use “numbers game” as a sedative to keep their beginner customers busy. Here’s what it does: - Makes the person feel like progress is being made when it’s not. It’s just fake dopamine from fake and useless effort - It delays the blame from their shit offer or strategy because when there’s no results, they just pull the “not enough volume” card - It buys the guru time. “Keep going bro, 100 more pieces of content. Let’s go!”. Cycle keeps repeating itself until the guy gives up and moves onto another guru They sell hope instead of fixing the issue If success in business was based on the numbers you put in, there would be way more millionaires and way less failures There are people on social media with 10,000+ posts and only 200 followers Agency owners sending 5k outbound emails/day and getting no clients Broke beginners working 16 hours a day wondering why the hard work hasn’t paid off yet (They still continue doing it lol) “What should I do man, nothing works” I know this might be a shock to you, but if something isn’t working after enough testing then maybe you should consider making some fucking adjustments? Have you thought about that one? If you’re not seeing results then something needs changing. Business only becomes a numbers game when you’ve cracked what actually works Stop being a monkey-brained NPC

Hope you had a wonderful time with family and friends over the holidays. Taking a moment to share some thoughts as we step into 2026 together… • As more people learn to “write” Copy with AI, proportionally fewer will understand why the Copy works or doesn’t work. The ability to diagnose what’s broken will become the real skill. And you only develop this by building deep understanding: reading psychology, philosophy, studying why campaigns succeeded or failed. When everyone has access to the same AI tools and prompts, the difference will be un who understands the output. Who can tell when it’s off. Who knows why it’s not converting. • The middle ground is disappearing. If you’re just decent at writing emails, AI can do what you do for much less and much quicker. But if you understand funnels, sales psychology, and business as a whole… if you can come up with original angles and deep insights, you’re part of the few who actually knows what they’re doing. Businesses will always pay for this kind of competence, because they can’t get it anywhere else. And in case you need to hear it again, here it is… Copywriting is not dying. It’s evolving into something bigger. A metaskill that includes business strategy, psychology, customer journey, etc. If all you can do is write, I urge you to expand your skillset. But if you can think and solve problems and you happen to write too, you’ll probably be fine. To stay in the game, we have no choice but to keep getting better. This has always been true, but it’s truer than ever. This leads me to my next point, and it’s probably something you’ll see me emphasize even more in the coming year… Build your character. Develop the traits of masters at their craft, whatever that craft may be. Obsession. Insatiable curiosity. The ability to see past the obvious. The discipline to keep learning even when you think you know enough. Be demanding with yourself. Then demand more. Hold yourself to the highest possible standard. Because you’re capable of things you haven’t even imagined yet. And you owe it to yourself to make them a reality. What a shame it would be for you to grow old without ever seeing the kind of business you could have built. The kind of money you could have made. How good you could have become. But more than that, it would be a shame to never see the depth of understanding your mind is capable of. To never know how sharp your thinking could have become. Don't let that be your story. Make this year the year you close the gap between who you are and who you could be. Here’s to 2026. Cheers 🥂

I’m not sure how else to be of service today, so I just want to share some thoughts and pay some respects to Ben, and share some stories of my journey to where I’m at now. Everyone in this space seemed to have tripped and fallen into it, myself included. And for all of us, there were a handful of guys, most of whom we never actually met in person, that were the catalyst for the weird path we took to get to where we are. First, my DMs are open for anyone who wants/needs to talk. I remember winning the Internet Kids 1.0 drop back in early 2022. Solana was a nightmare lol. That drop really cut deep for me. Idk why. Something about the Internet Kids, not really being able to explain it to people outside of our little echochamber. Ben was one of the first guys I followed on here. During the OG spaces era. He was still focusing solely on basketball trainers at the time. I was on crypto Twitter, back when Defi Kingdoms and Avalanche were the meta. I was 19 at the time, living in my prison sell of a University dorm in Toronto. I had literally $0, my best friend in residence was a bartender that snuck me food after his shift. After inevitably blowing up my portfolio, I started doing the typical Iman Gadzhi YouTube binge. At the time my favourite part of my day was watching Justin Escalona’s Daily Docs (IYKYK). One day he shoutout out his friend, TheDuLab, and plugged his Twitter in the description. Du led me to Mason, who led me to David, then Fitz, then Luke, then Ben, and so on. The traditional money Twitter pipeline. It was the first time in my life I felt I had people I could relate to. They didn't know who I was, I was an anonymous Twitter account. But the 19 years leading up to finding this space I just thought I was in it on my own I spent that year half assing school, going through a… borrowed version of Iman’s course, trying to figure this shit out. I was a creative, going to school for my Bachelor of Arts. I had 0 business bone in my body. Eventually I decided I was going to be a “copywriter.” I honestly didn’t really know what it meant. But I knew that this kid a few years older than me, from 40 minutes away from my hometown, was making like $25k/month doing it. I actually remember making a pros and cons list debating whether to go into sales or copywriting. If I can find a picture of it I’ll add it to this I joined Cashflow Syndicate and landed my first client. I pitched this lovely lady on writing for her ecommerce email agency. She got on a call with me and said she could immediately tell my results and case studies were complete bullshit. But she liked the enthusiasm and drive, and wanted my help on a new project. We worked on an AI newsletter for a few months. It was a blast Eventually, I made my way into the CopyMBA Inner Circle. Ben was sharing stuff about funnels. I didn’t know what a funnel was. I thought ClickFunnels was a scam platform. But this guy fucking loved talking about it. I’d never seen someone geek out this much about marketing and offers and funnels and sales and emails. I’d spent 2 years in the mud, 0 enthusiasm towards anything, just trying to make it work. Ben was the first one to show me that the same enthusiasm I had towards photography and video editing and graphic design, all the things I loved as a kid, could be had towards business. I spent those next 6 months learning how to build funnels, how to write emails, how to setup Zapier automations. It was still early to that space in our circle. Ben was still working with DJ at the time, I don’t think he even had a bizop client yet. It was the first time in a good few years I had any excitement towards anything. I got my spark back. I was obsessed. I spent 12 hours a day just researching and watching videos and learning everything I could. Without Ben, not only would I have not learned what the term “info” meant, but I wouldn’t have even known it was possible to be excited about what I did. Ben was never “in the trenches” or “grinding.” Yes, he was working his ass off, but he was having a fucking blast. At this time, I was still a lurker on Twitter. I had a few hundred followers and basically only retweeted. The idea of a “personal brand” was completely out of my realm. I didn’t want to be a Gary Vee type, I didn’t know “how” to “post” or “share my thoughts” or any of that shit. This was when Ben started ramping up his newsletter. I literally didn’t even consider the possibility of being able to share what you actually wanted to share, how you wanted to share it. Some business stuff, some mindset stuff, some completely unrelated stuff that you just enjoy talking about. Yet again, Ben just did shit I didn’t even think could be done. I was back to that enthusiasm. I could just write about WHATEVER I wanted to? I could just have fun and share my writing? That’s when I started my newsletter, and started posting my own thoughts on Twitter. I wouldn’t have even considered it if Ben hadn’t been so himself in his writing. And to be fully honest with you, I worked my ass off to try to get better than him at writing. I swore I was going to be better at articulating complicated and nuanced thoughts, in a well articulated, entertaining way. I never did. I didn’t even get fucking close lol. Ben was the only guy I could really look up to. Even though I never got to meet him, it just felt like he was the only guy who would actually get me. Wasn’t a kid selling lemonade or reselling shoes in highschool. Wasn’t born in the trenches and had to grind their way out. Just a true fucking nutcase, too sharp and quick for this slow and monotenous wolrld, that found a way to mould the world around him instead of moudling himself to the world. … There’s a little secret in this space, and for every space for that matter. One that isn’t really talked about, but is well known. And that is that no matter how hard you work, you’ll never beat someone who was born with an advantage. Talent exists, prodigies exist. If you worked harder than every single person, you’re still probably not making the NBA. You still need to have a good bit of luck, with your height, your age, your athleticism, the place you were born, your parents starting you early. The same goes for business. You’re just not beating some guys. You’ll work 10x harder, and they will win. Because while you’re grinding away, they’re just having fun. Yes, they’re working hard. But it’s natural for them. It’s fun. It’s not a hustle or a grind, It’s just putting in the reps, because there’s nothing they’d rather do than putting in the reps. Nobody could articulate their thoughts like Ben. And he did it from day 1. You couldn’t speak on camera like him, you couldn’t write an email like him. I remember getting inside a client’s account that needed some content optimization. I was going to rewrite the welcome sequence since I was polshing everything up and was taking over the campaigns. I remember reading it and just going for a walk lol. I just texted the guy back and said yeah nevermind I’m not touching that thing. I’m not writing better than that no matter how hard I try. Ben couldn’t promise his students the same results as him, because you weren’t getting them. And even if you did, you’d burn through 25 sales reps, you’d blow all of your money trying to run ads, you’d have to DM him every day asking for help. Because you could crush it, his program had a fuckton of wins. But you weren’t going to be the next Ben. And anybody who tried learned that pretty quickly. In sports, in acting, in music, in business, sometimes you just know. When Leo won the Oscar, there was no suprise. There was only “well, fucking took them long enough to give him one.” The best actors in the world showed up that day to celebrate that inevitable win. Pretending the world is any other way is cynical and bitter. Your goal is to do the best YOU can. Not to reach the top. Because unless you’ve got “it,” you’re still going to be celebrating the inevitable wins of the guy who just gets it. … This will cause a massive ripple throughout the space of reflection and reorientation. It is too early and too tender of a wound to be throwing around the “everything happens for a reason,” and I have no intention of turning this into some sort of philosophical lesson. I solely intend on paying my respects and sending my love towards everyone hurting right now. But it is a topic I will revisit. There is much to be said about the misguidance of many of our brothers in this space, prioritizing money and status over relationships. Being too busy with chasing the dream to be grateful for what, and who, you already have around you. It’s certainly stopped me in my tracks and has made me rethink a lot of what I’m doing, and why I’m doing it. I never got to meet Ben in person, but doing so was one of those subtle milestones I held in the back of my head. It felt inevitable, when the time came where I was at the point in my skill level and acumen to go toe-to-toe with him. Knowing that is no longer an option is weird. And it’s vibrantly real. But I do not wish to pretend I know what many of my good friends are experiencing right now. I have no clue, but I know I’d never wish it upon anyone. Open wounds that will not heal I want to help and support where I can, but want to maintain space and respect for those who were closest to him. If anybody wishes or is planning to document, immortalize, release any of his works, please reach out to me and let me know how I can be of assistance. I would love to see Ben’s work continue to change the lives of more people, as we know how much he directly and indirectly changed so many. I can’t imagine what your Mom, family, partner, friends are going through. The unfortunate part of sudden losses like this is that nobody heals. They remmeber and celebrate and move past the trauma, but there’s no healing or reconciliation. It’s not a cut that scabs over. It’s an amputated limb, and the best you can do is get a realistic prosthetic. It’s the reality of loss. There’s a difference between “my friend passed away” and “I lost my friend today.” It’s fucking gnarly man. Be there for people who need it today and in the coming weeks. Be kind and walk with grace. Make ammends, tell your friends you love them. My deepest condolences to everyone hurting right now. I'm fucking gutted for my friends man. Can’t wait to geek out about funnels with you in the next life brother.

Life is beautiful. Do not miss it. Do not take it for granted. Do not tell yourself something is missing, as you will always find something to look for. The thing you are looking for is you.

@wherxs29 @thecaseywoodard God bless you and hope your mental improves

@Mho_23 SAM

@GasperCrepinsek @MercureCopy GPT

@dreamyscales Will add as I have more questions but too uneducated to have any more

@dreamyscales 2. What are the responsibilities of a media buyer? 3. How to learn the skill to be able to begin offering it? (Or if there is a specific way you prefer?) 4. What is the experience like working with clients a media buyer?

@dreamyscales use*

@dreamyscales Hate to be the beginner guy but I’m trying to add media buying to my skill set and could you a few pointers. Would Dm work?

@maxxmalist Info

@jeditrinupab MODELS

@CharlieImperium PAIN

@kyrinahlis MODELS

huge respect to Hormozi for the numbers he put in this launch BUT… let’s be honest, all the info/insights he shared were meehhh. If you’re looking for UNIQUE info/insights there’s NO ONE like @IAmAlenSultanic NOBODY comes even close to the level of depth that Alen has.

then explain how i'm married to the game

Global UPDATES @GlobalUpdates24

11 months ago

🇻🇦 BREAKING – Pope Leo XIV says, "Marriage is only possible between a man and a woman"

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@_ProfitPath @calebcanales3 Shady offer mate. 7.95 for first day then 41$ every 8 days in a small block near checkout. Yet he still only mentions 7.95 and only reveals when questioned.