RE Technology Inc. @RETechnology

📢 June's New Tech Alert! Every month, we spotlight the latest real estate tech tools added to the RE Technology directory—innovative solutions designed to help you work smarter, close faster, and grow your business. This month’s lineup features cutting-edge products that let agents generate TV ads for listings, research HOAs for clients, analyze investment properties, and more! 🔍 Discover what’s new and stay ahead of the curve: zurl.co/NR6u7 #RealEstateTech #RETechnology #PropTech #TechSpotlight #InnovationInRealEstate @hoadoctor

Two MLS announcements this week focus on different aspects of industry change. Canopy MLS announced plans to expand broker participation options and allow listing input through approved third-party and proprietary systems. Meanwhile, @NorthstarMLS became the first MLS to adopt the @councilofmls Model MLS Rules framework. 💡 Our latest article looks at these new developments: zurl.co/gZw9Y #retechnology #MLS #realestatetech #associationleadership #realestatenews

What happens when a buyer arrives at a showing and the property looks nothing like the photos? A new analysis from @Coraly found that 10.8% of primary listing images showed evidence of digital alteration, with more than 90% carrying no visible disclosure. As AI-powered editing tools become faster and more accessible, MLSs, associations, agents, and portals face growing questions around transparency, compliance, and consumer trust. Where should responsibility for image integrity begin? ➡️ Read "The Altered Listing" and join the conversation: zurl.co/B4Ipo #MLS #AssociationLeadership #RealEstateTechnology #PropTech #retechnology

Investor clients rarely stop at one transaction. The agents who earn repeat business are the ones who think beyond the next closing. From market insights and portfolio conversations to fast communication and streamlined processes, long-term investor relationships are built on strategy, consistency, and trust. Homestream explores what separates transactional service from true investor partnership and why that difference can drive repeat opportunities year after year. 💰 Read the article here: zurl.co/WSt2X #RealEstateAgents #RealEstateInvesting #BrokerageGrowth #RealEstateBusiness #retechnology

Can NAR move the needle on agent safety? In this week's Real Answers column, Lee Goldstein argues that the National Association of Realtors should shift its focus from awareness campaigns to something far more impactful: creating the frameworks, standards, measurements, and recognition programs that drive real behavioral change across the industry. For MLS and association leaders, the article raises an important question: What happens when safety becomes a measurable business objective instead of a messaging initiative? 👉 Read the article, then let us know where you stand on NAR's role in advancing agent safety: zurl.co/YRP4x #NAR #AssociationLeadership #AgentSafety #retechnology

📢 The Must-Read Real Estate Tech Articles from May! Want to stay ahead in real estate tech? We’ve rounded up the top 10 most-read articles from May — covering everything from major tech launches, listing mistakes to avoid, the perils of "safety theater," and more. What trends are shaping the industry? What insights did your peers find most valuable? Check out the list in the comments! ⬇️ #RealEstateAgents #RealEstateMarketing #IndustryTrends #retechnology @DeltaMediaGroup @DepositLink @planitar @realsafeagent @RealScout @Opendoor @CotalityRES

The Huntsville Area Association of REALTORS® has named Tiffany James as its next CEO, bringing more than 20 years of experience in association leadership, member engagement, governance and organizational modernization. Her appointment comes as Huntsville and North Alabama continue to see rapid growth across several industries. 🤝 Read the full story here: zurl.co/K94cC #retechnology #MLS #AssociationLeadership #RealEstateTechnology #REALTORAssociations

What real estate tech companies could shape the way agents work in the years ahead? The 2026 @narreach cohort has been announced, highlighting six startups tackling some of the industry's biggest challenges, from compliance and fragmented data to HOA transparency, workflow automation, manufactured housing, and tech adoption. We break down each company and what their solutions could mean for agents, brokers, and the future of the transaction. Which of these innovations do you think has the most potential to impact your business? 🔥 Read the article here: zurl.co/EodFn #retechnology #realestatetech #realestateinnovation #proptech #realestatebrokers

Behavioral criminologist Lee Goldstein believes the real estate industry has spent too much time focusing on emergency response and not enough time preventing crime in the first place. In our latest article, Goldstein shares why he believes agent safety needs a prevention-first approach and how @realsafeagent is designed to help MLSs, associations, and brokerages build safer habits, stronger support systems, and more proactive safety programs. 💡 Read the article here: zurl.co/qVxsE #retechnology #MLS #RealtorSafety #AssociationLeadership #RealEstateTechnology

Most agents know they need a stronger social media presence. The challenge is finding the time to create consistent content that actually builds trust and generates business. That’s exactly what our upcoming webinar, Certified Social Media & AI Influencer, is designed to solve. Join us on June 2 for the first session in the Digital Mastery Series and learn how today’s top agents are using AI tools, smarter content strategies, and modern marketing systems to stay visible without spending hours online every day. You’ll walk away with practical ideas you can apply immediately, plus a clearer understanding of how consumers evaluate agents online today. 📆 Date/Time: Tuesday, June 2 at 1PM ET/10AM PT ✍️ Registration: zurl.co/2q9zh #webinar #socialmedia #AIinRealEstate #digitalmarketing #retechnology

Federal policy changes can shape the future of MLSs and associations faster than many leaders expect. Are you staying ahead of what’s coming next? The latest Champions Corner Federal Policy Update from @councilofmls breaks down key issues impacting organized real estate, MLS operations, and industry advocacy. It’s a smart read for leaders focused on strategy, compliance, and long-term member value. 👉 Take a look and share your perspective: Which policy issue will have the biggest impact on MLSs in the next 12 months? zurl.co/AWm0U Message us for more MLS and association-focused content, insights, and industry resources. #MLS #AssociationLeadership #RealEstateTechnology #PropTech #retechnology

AI conversations in real estate are full of hype right now. Brokers are being told to automate everything, build custom tools overnight, and move fast before they fall behind. But in a regulated industry, moving fast without the right safeguards can create serious compliance and security risks. Join us on June 9 for a candid discussion with brokerage leaders about how they’re actually using AI today, where they’re seeing operational value, and what risks they’re working to avoid. Topics include: • 24/7 agent support • AI-powered marketing • Transaction coordination • Property research • CRM integration and follow-up If you’re trying to separate useful AI solutions from expensive noise, this webinar is for you. 📆 Date/Time: Tuesday, June 9 at 1pm ET/10am PT ✍️ Registration: zurl.co/Syh6p #webinar #aiinrealestate #proptech #retechnology

What happens when an MLS starts small with AI instead of waiting for the “perfect” rollout? A new case study explores how @SABoardREALTORS and LERA MLS implemented Ardi from Voiceflip, an AI-powered member support assistant built for Realtor associations and MLSs, to handle repetitive support questions, improve response times and reduce staff workload. The rollout uncovered something bigger, too: operational gaps, scattered knowledge and opportunities to create more consistent member support. If your brokerage, MLS, or association is evaluating AI tools, this case study offers an inside look at what implementation actually looks like in the real world. ⬇️ Download the full case study here: zurl.co/rBepr #retechnology #casestudy #mls #proptech #aiinrealestate

What if your brokerage software could surface recruiting opportunities, draft outreach emails and help manage the pipeline for you? That’s part of the AI vision Lone Wolf Technologies CEO Matthew Fischer shared in our latest Tech Titans interview. Instead of adding more tools to the stack, Fischer says the future of AI in real estate is about embedding smarter workflows directly into the systems brokers and agents already use every day. From recruiting to operations, the goal is simple: reduce friction and make technology work harder behind the scenes. What brokerage workflow would you most like to automate? ▶️ Watch the interview here: zurl.co/90abp #realestatetech #proptech #brokerage #AIinRealEstate #retechnology

Still stuck with an AMS that creates more work than it solves? Many REALTOR® associations and MLSs are dealing with disconnected systems, manual workarounds, duplicate data entry and frustrating member experiences because replacing an AMS feels too risky or disruptive. The good news: AMS transitions look very different today than they did even a few years ago. Join RE Technology and @letsrelevate for a live webinar that explores what modern AMS platforms should actually deliver for associations and MLSs. You’ll hear directly from association leaders who recently made the switch, see a live platform demo and learn what surprised them most about the process. 📆 Date / Time: Wed., June 3 at 1pm ET/10am PT ✍️ Register here: zurl.co/2wOAS #REALTORassociation #AssociationManagement #PropTech #webinar

What gets a broker’s attention faster than “better technology”? Better technology that doesn’t add another monthly bill. Our latest article explores why more brokerages are taking a closer look at free technology tools that improve efficiency, reduce payment friction and modernize operations without increasing overhead. Featuring insights from @DepositLink founder and CEO Jay Rooney, the piece dives into digital payments, fraud prevention, integrations and the growing pressure brokers face to streamline transactions. One question for brokers: What’s the biggest operational bottleneck your team still deals with today? ➡️ Read the article here: zurl.co/bI7lf #retechnology #brokerage #realestatetech #proptech #realestate

MRED suspended Zillow’s IDX and VOW data feeds after alleging Zillow excluded certain listings submitted by participating brokers based on lawful marketing practices. In a new article, Marilyn Wilson of @WAVGroupInc argues the conflict reaches far beyond one MLS and one portal. She says IDX only works when every participant follows the same rules for listing display and distribution. If platforms can selectively suppress lawful listings while continuing to benefit from IDX access, the cooperative structure behind IDX begins to break down. Read more here: zurl.co/xgTyb #retechnology #MLS #IDX #RealEstateData #PropTech

Brokerage profitability is becoming an operations conversation. A growing number of brokerage leaders are rethinking how they manage tech stacks, agent productivity, retention, and marketing workflows as margins tighten across the industry. @rechatai breaks down five operational moves brokerages are making to improve efficiency and create more revenue per agent in 2026. From reducing admin friction to turning listings into full marketing engines, the focus is shifting from adding more tools to building smarter systems that agents actually use. What operational changes are making the biggest impact inside your brokerage today? 🔗 Read the article here: zurl.co/Rl4S3 #BrokerTech #RealEstateTechnology #PropTech #retechnology

Hive MLS has launched the @letsrelevate SSO Dashboard, giving its more than 21,000 users across six Southeast states a single place to access MLS tools, member benefits, courses, event registration, and other resources. The dashboard aims to simplify access across Hive MLS’s growing regional network while giving the organization added visibility into user engagement and communication. 👉 Learn more about the rollout here: zurl.co/KGY5n #MLS #SingleSignOn #SSOdashboard #PropTech #retechnology

“How come my neighbor’s listing looks better than mine?” According to James Bolton of Ground2Air Media Solutions, more sellers are asking that question as they compare homes online. In a new case study featuring @planitar, Bolton shares how immersive marketing tools like 3D tours, floor plans, and site plans are helping agents strengthen listing presentations, attract more serious buyers, and stand out in a competitive market. How much does listing presentation influence sellers in your market? 🏠 Download the case study here: zurl.co/gjsXM #realestate #listingmarketing #realestatetech #3Dtours #casestudy #retechnology