Kate McDonough @PostUpKate
Email Marketing Campaign Manager at PostUp. Travel Enthusiast. Tolkien Fan. Weightlifter. Female Coder. Lover of all things Icelandic. postup.com Austin, Texas Joined November 2014-
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Followers19
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Following26
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@chrishurstwdbj @WDBJ7 I am so incredibly sorry for your loss. I can't even imagine, my heart and prayers are with you.
Tired of traditional #latinfiller text? Boring grayed out #placeholder images? Check out this fun list for alternates blog.crazyegg.com/2012/03/30/ima…
2-3%. That's considered a good return for a reactivation series, if you can reactivate that much of your inactive #subscribers you did well!
I didn't realize MailChimp has 3 options for #ABsplit tests...@postupdigital has 8!!
Get #subscribers to open your #email: be smart with preheader text in the #inbox, pulled from the first few lines of text within an email.
Stop using "view in browser" as the 1st text of your email. Master the art of preview text in your email. bit.ly/1KruCC2
For those who have to deal with #email #deliverability, you'll be interested to know @Verizon bought @AOL for - huff.to/1IcEI9I
Also for today, HUGE news from #Gmail - you can now "undo sends" via webmail or #inbox app: nytimes.com/2015/06/24/us/…
For anyone needing to justify why you should be focusing on #emailmarketing in your #marketing, this is phenomenal: conversionxl.com/email-retarget…
Absolutely love this #ABtesting infographic from @MarketingProfs - #emailgeeks #emailmarketing i.marketingprofs.com/assets/images/…
Want to #grow your #emailmarketing list? Use lightboxes for list growth! Read more here: blog.postup.com/how-to-use-pop…
#bulletproof your #email with these character #encode d symbols - read the blog post! blog.postup.com/bulletproof-yo…
Using HTML #symbols in your #email, don't make the mistakes of other #emailmarketers - blog.postup.com/bulletproof-yo…
In #emailmarketing having a high #CTR is the goal. Read ideas on how to improve that here: bit.ly/1f0s2HC
"Your emails get delivered 90% of the time, while your Facebook posts get delivered 2% of the time". Interesting read bit.ly/1T0ZFZo
32 is important in #subjectlines - it's the number of characters #iPhone allows before cutting off the subject line in your #emailcampaign.
Read this fabulous post from my coworker on using #subjectlines in #emails - is your #campaign doing it right? blog.postup.com/become-a-rocks…
#subscribers that receive a #welcome #email show 33% more long-term brand engagement; stat from @chief_marketer
Stop the #millenials #stereotypes in your #campaigns - Very interesting read from @MarketingProfs (& I agree) -- bit.ly/1F3RSWH
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