Lauri Enckell @LauriEnckell

💻 See all your ads with a couple of clicks https://t.co/A90H5Fob2o 🚀 Growth Consulting on a Fractional basis https://t.co/VEmKixXX5l marketingconsultant.me Portugal Joined July 2015

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Lauri Enckell @LauriEnckell

7 months ago

@robj3d3 @nikitabier Agreed 100%

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Nick Pattison @thenickpattison

8 months ago

Another rocketship we've branded

Charles Maddock @charles_maddock

8 months ago

We've raised $6M from General Catalyst, EQT Ventures, and founders of Lovable, Hugging Face, and Supabase. Here's why the browser is the greatest platform for running AI agents 🧵

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Lauri Enckell @LauriEnckell

9 months ago

@linaa_ai story

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Lauri Enckell @LauriEnckell

9 months ago

@joyaa_ai cv

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Have you done Miro-Mapping for your brand experience? If so, this might interest you. As a Head of Brand I was responsible of the brand experience, the problem was that it's impossible to see the the brand - the way consumers actually see it - through each touchpoint. I only had time do do full miro mapping once a year. Now I'm building a tool that I use for my clients to see quickly all their touchpoints in one canvas view: ads, websites, email flows, social media, media mentions, reviews. I can save the brands that I need to track and save competition to see instantly how their touchpoints look. I feel like there are very few good tools made for brand marketers - most are made for digital marketers - cluttered with data. Some good ones are DAM, Social listening, Media tools - Frontify, Meltwater, Brand24 Would you find this kind of a tool helpful?

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Lauri Enckell @LauriEnckell

a year ago

Have you had a problem to truly understand all the flows you have built? is there any tool that gives you a full visual view of all the flows so you can actually create a cohesive email experience?

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Lauri Enckell @LauriEnckell

a year ago

@paldenbhutiaa @ycombinator Elon

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Lauri Enckell @LauriEnckell

a year ago

How do you manage actively your brand experience? I didn't - as a head of brand - as it was way too scattered to manage it. I used to create miro-mapping workshop max once a year to map out the brand touchpoints. But most of the time, I was just seeing the bigger campaigns or the ads for the week - I didn't actually see how consumers see the brand - daily. What if you could pulls most of your brand touchpoints into a brand map (canvas) and you could actively manage, learn and define it? Video demonstration for this (with just meta ads pulled - last 30 days, Rivian)

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Lauri Enckell @LauriEnckell

a year ago

@nitprashant @antonosika vercel had lot of churning users due to a huge price update - they probably got lot of these shifters

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Lauri Enckell @LauriEnckell

a year ago

@MarcelFromMimic Brands.menu

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Lauri Enckell @LauriEnckell

a year ago

@WhoWorksThere In ✅

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Jordan Singer @jsngr

a year ago

it appears that the design pendulum swings back about once per decade as AI commoditizes flat design, highly detailed and handcrafted interfaces will standout boring is out, beautiful is in

Brian Chesky @bchesky

a year ago

Flat design is over. The future is colorful and dimensional.

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Beff (e/acc) @beffjezos

a year ago

HBO out here max-maxxing

Trung Phan @TrungTPhan

a year ago

Warner Bros. Discovery just re-branded it’s steaming service “Max” back to “HBO Max”. This caps off probably the funniest series of inexplicable logo changes in corporate history.

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Lauri Enckell @LauriEnckell

a year ago

@unordinaryjo @idia @levelsio Therems really quiet ”case” models nowadays

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Lauri Enckell @LauriEnckell

a year ago

@hamids @RJScaringe Amazon is the largest shareholder of @Rivian, If Rivian will struggle with their annual losses (they will). Amazon could step in and buy them. Not worst case scenario for investor but this drags the upside potential. VW also owns @ScoutMotorsInc which competes with RT1 and R1S