Starting today, we’re bringing continuous scrolling to desktop in English in the U.S. so you can continue to see more search results easily. When you reach the bottom of a search results page, you'll now be able to see up to six pages of results.
@Google This sucks and is a HUGE resource hog loading all the previews. Give me pages back and WTH is up with this layout all of a sudden, this sucks too! It's way too cluttered looking and doesn't just show results, but a lot of useless gobbledygook. @Googledevs #RIPGoogleSearch
@Google Looking for Christmas presents and found myself scrolling to page 3 equivalent. More organic traffic up for grabs on lower positions I'd assume. Meta titles and descriptions become more important?
@Google Google is like oh wait we still care about search product
@Google This in conjunction with the deduplication update means SERPs are becoming very tight. Less room for ranking results = higher competition = better answers (ideally). With SERPs being cut from 10+ pages to 2, expect to see a drop in total keyword ranks.
@Google Hooray, everyone is on page 1 now
@Google Awesome! Totally irrelevant, way too late, but awesome! Great way of subcons manipulation before perception! Soo...When will "popularity" will be replaced by "most factual" or "most unbiased" or - and I am making it easy 4 you... "most agreed on"? (# of likes) #inpartial
@Google Well it only took you 30 years to add this ‘innovation’ to your search results page. Impressive!