Tina Smith @tinasmithdesign
Independent Designer & Art Director. Type & Lettering. Previously: Google Creative Lab, The New York Times Magazine, Partners & Spade. She/Her. tinasmithdesign.com Colorado, USA Joined May 2009-
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My logo for the CoppaFeel! rebrand featured in It's Nice That! + all the amazing work by the Livity UK team! itsnicethat.com/articles/livit…
Just landed in London! In Europe and Morocco for 5 weeks, solo and working—would love to connect with people! (Will be in London, Marrakesh, Lisbon, Madeira, Paris, Copenhagen, Berlin)
The transition from usb-a to usb-c is killing me. I have so many usb-a plugs and mobile chargers that I can’t use anymore unless I bring 2x the cords
I have felt the need to listen to the bridge of The Smallest Man Who Ever Lived 10x already today
Created the logo for the rebrand of CoppaFeel!, a UK breast cancer awareness charity. Thanks to the team at Livity UK for the project! coppafeel.org
Visited Portugal. Did some lettering about it. Obrigado!
Playing around with drawing type covers for my spotify playlists because why not open.spotify.com/playlist/1R2ZF…
My “Manifesto” cover for McSweeney's IRL! With beautiful materials and endpapers!
Doing several logo lettering projects lately and realizing how much I missed it! I've been doing mostly photo/video art direction and campaign work the last two years and it's nice to go back to my favorite thing. Definitely open for more!
Logo for Precious Sound! 🎶 With Jess McGowan and the lovely @human_nyc team <3 precioussound.com cc @rachaelyaeger
tinasmithdesign.com — Tina Smith (@tinasmithdesign) is a star art director but I'd hire her for her legend level lettering. Everybody likes that lettering. Pretty is pretty. Undeniable and universal.
Glimpses of some recent iPad lettering sketches 👀
I'm now booking new projects starting in April! Branding, lettering, art direction and more. Email me [email protected] 💌 Recent custom logos for branding projects:
Made some exclamatory cover lettering for McSweeney's latest issue, Manifesto ❗️ store.mcsweeneys.net/products/mcswe…
Elizabeth Goodspeed @domesticetch
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@tinasmithdesign Lovely stuff!...and for a fantastic charity doing great things.
@tinasmithdesign this is one of my favorite branding projects! love the work you did here
Say what you will, but it would be so fun in the group chat if an album was released by your recent ex
Visited Portugal. Did some lettering about it. Obrigado!
@tinasmithdesign I've always loved Jade Purple Brown's branding. Great job!
@tinasmithdesign Really cool reminds me design work for Mexico Olympic logo
@tinasmithdesign 🔥 Great work! Love the type & colors
When she looks across the room at him:
Working with me is fun if I do say so myself 🤠
@mnnfrr My favorite page from a briefing document ever
I am being personally targeted by anthropologie's beaded tomato and olive purses bit.ly/3vXfA8G
I loved the way this apartment held me. To say such a thing could sound so desperately poetic, but I really do feel that on a soul level.
i personally loved the dance era studio of my apartment life and boys would complain they had no where to sit