ESSENTIAL #10 FOR A BETTER CO-OP: ILLUMINATION! Flashlights help us see in the darkness of the backcountry, and our collective voice helps us see a better way forward at REI. That’s why we’re HERE AT REI’s HEADQUARTERS TODAY - marching on Co-op leadership and calling on them to embrace our vision for a stronger future. We can’t stress enough how empowering it is to take collective action and bring our demands directly to REI’s key decision makers. We’re emploring them to negotiate a fair contract by the end of 2024 so that we can truly go further together. Today marks a new era for our movement - we’re making it clear that we won’t settle for REI’s refusal to negotiate. If a multinational corporation like Starbucks can commit to reaching a good deal with its workers, why can’t our progressive, forward-thinking Co-op? It’s time for REI to respect our voice, come to the table with collaborative intentions, and join in on the recent wave of progress across the greater labor space. ✊💚
More highlights from an incredible afternoon 🔥