The @PhoenixMercury just signed a jersey patch deal worth "about $3 million" per year (!), according to @epjackson. That in the range of early @NBA patch deals at the bottom end of the league... sportico.com/leagues/basket…
@novy_williams @PhoenixMercury @epjackson @NBA The connection to the Suns makes this a little unique, but seems like a bet being placed on the WNBA in the Clark era. Would be interesting to know the length of the deal because increased popularity is not a given, so there is some risk.
@novy_williams @PhoenixMercury @epjackson @NBA ….because of Caitlin Clark.
@novy_williams @PhoenixMercury @epjackson @NBA Is this on top of the jersey deal they had? I think it's with AT & T?
@novy_williams @PhoenixMercury @epjackson @NBA The demand has been there... we just never get our demands met. I wanted Parker apparel for years and there was never anywhere to get it. Limited releases.
@novy_williams @PhoenixMercury @epjackson @NBA Let’s goooo