I've sent more emails for the CreatorHQ launch than any other product I've made. First, I was encouraged by folks like @ItsKieranDrew, who encouraged me to send more than I typically would. Second, I absolutely believe this product will change people's lives and they'll thank me for doing it. Third, there's a clear correlation between emails sent and sales. I'll share a full breakdown of the launch in my newsletter later, but every email sent has had an impact. I'm sure there's a point of diminishing returns – and a point of destroying relationship capital by sheer volume. So I'm trying to avoid that. Really big learning experience so far. Best launch I've had. But I'm excited to get this on evergreen soon. 😂
@jayclouse @ItsKieranDrew I've learned that people who like you and don't need the product will automatically ignore those emails - not as bad as we think! Btw I only got 3 from you, is it because I'm a Lab members? haha
For what it’s worth, I haven’t found any of your promos annoying or overwhelming. (More wouldn’t bother me either) As someone said to me during my launch last year: when you give so much value away for free, I’d be ridiculous to complain when you sell something. I think that’s how 99% of the folks on your list feel :)
"Third, there's a clear correlation between emails sent and sales. I'll share a full breakdown of the launch in my newsletter later, but every email sent has had an impact." Absolutely. Showing the leads what value and problems CreatorHQ can solve is the gold. That's an easy pitch as you use it yourself and have grown tremendously by using it. No brainer. Congrats btw. Been following your YouTube series for a while and love what you do.
@jayclouse @ItsKieranDrew Glad to hear he challenged you to send more and that you’re getting results Your launch emails have definitely NOT been annoying since they’re still authentic. They feel more like a friend trying to help
@jayclouse @ItsKieranDrew Bro this is AWESOME! More emails for launch = mo’ betta :) They open cause it’s you man. You’ve earned that relationship and trust. Keep sending!
@jayclouse @ItsKieranDrew your emails have been great and def taking notes Jay
@jayclouse @ItsKieranDrew Aweeeeesome. As long as every email is one you wouldn’t be unhappy to receive, you’re fine.