David Herrmann @herrmanndigital
Dad | Husband | Media Buyer I Paid Social Evangelist | Romans 12:16 | Hopeless Dodger Fan | GKG | Police Chase Enthusiast linkedin.com/in/herrmanndav… Redondo Beach, CA Joined July 2008-
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My gosh this is incredible content.
My gosh this is incredible content.
Meta really struggling with fetching anything today. Commerce manager won't fetch, now FB / IG pages won't fetch.
Meta changing the UI on ASC+ campaigns and providing no rhyme or reason for the change or email communication about it is just so classic Meta.
If you're in California and not following Ashley, I highly encourage you to.
If you're in California and not following Ashley, I highly encourage you to.
Reading between the lines on this Meta earnings call: AI, AI, AI Chinese Advertisers 📈 An interesting insight was the fact conversions grew while impressions slowed. They are extremely vague on conversions here, that could be anything from a view content fire to a purchase…
They may win a battle, but they will not win the war.
They may win a battle, but they will not win the war.
Nobody likes a know it all. But on Twitter you excel being one apparently.
Just had a great conversation with a Meta rep. The auction doesn't review bounce rate but it does review Customer Dropoff Rate or CDR. CDR is a person opening your site and going back to the app before the site loads. If it takes longer than 3 seconds for the first contextual…
BREAKING: Sources are telling us that the eastern flank in Washington D.C. had a team of covert marketers sneak into the Oval Office and prior to POTUS signing the TikTok ban bill, had added an important line “& Temu” to the bill. These reports are early and may not tell the…
Biden has proposed the HIGHEST Captial Gains Tax in more than 100 years: 44%! Kiss your wealth GOOD BYE! 🚨🚨🚨
Buckle up is right 🙃
DTC Twitter when President Herrmann tells them to go to war with Temu
Never forget when Adam Banks was on a fast break, cheered for himself from the bench, and then proceeded to score the goal. The kid could really do it all.
I’m so fired up for this 🤣
Last week Sunday/Monday there was a delivery bug on Meta. A lot of our campaigns went south fast and didn't recover. Majority of these I duplicated without changing anything else, and are now outperforming the original campaigns prior to the outage issues. The more you know.
We’re talking all things paid media with the GOAT @herrmanndigital on Marketing Operators What should we talk about? What are the biggest pain points media buyers are facing?
Nick Shackelford 🦾 @iamshackelford
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47K Followers 2K Following Chief Marketing and Revenue Officer @jonesroadbeauty. I write a weekly newsletter that will make you a better marketer. Sign Up: https://t.co/gG8NCklM27Zach Stuck @zachmstuck
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42K Followers 5K Following Building bridges between marketing and finance Agency CEO https://t.co/P2SGpbrqS5 Brand Partner https://t.co/HPP7oDqTy0 Software Founder https://t.co/deDUAEqJcE DM's open!Nik Sharma @mrsharma
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23K Followers 4K Following 'The Carroll Shelby of social ads' | Newsletter: https://t.co/rkgxbaee9s 📩| Growing @eatrotten_ 🪱| Advising https://t.co/Wghtrf58B0 | @ranchwater acq'd '21Social Savannah @social_savannah
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102K Followers 7K Following building @IRU_DCE. Prev co-founder https://t.co/bIADGh1cgd (acquired). i run for fun. I post about marketing, investing and ecommerce ⤵️Marin.Istvanic @IstvanicMarin
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16K Followers 836 Following Helping eCom brands scale past 7 figures with BS-free marketing advice: https://t.co/kIyKSdSl0tAsh @ashvinmelwani
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19K Followers 760 Following Scaling ecom brands with high-performance ad creative 🚀 Making over 450 creatives every month. Book now 👉 https://t.co/2CW9Xi5nEcDara Denney @DenneyDara
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180 Followers 302 Following Agency Partner Manager at Northbeam | Volleyball | Yoga | Crypto | sports & debate enthusiast | Nonna’s favorite GrandsonOliver Anthony Music @AintGottaDollar
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26 Followers 24 Following Former Dukie, current Googler, always a UX designer(d)@LAKings Haven’t been fucked like this since tax day
Blue Jays fan caught an Aaron Judge home-run and gave it to a young Yankees fan
@herrmanndigital Is it a promo for the new twister movie? God is giving it free press.
No one is voting for “Biden” and they need to be consistently reminded of that fact.
. @JasonPanzer @ecom_con I had the Hexclad 6 pan set in my cart, but decided to go the 💫 quality 💫 route. The only appropriate response is, “That’s hot”.
@herrmanndigital We really were living in the glory days.
@herrmanndigital I wish there was a schoolhouse rock style video explaining how a Meta feature gets created.
So many officials fail to see that the reporter is standing in for the public who has little time or resources to directly pay close attention to all levels of government.
@BrandonRichards This post, by one of Gavin Newsom’s propaganda staff (who believes we are all in a coma) is the ultimate gaslighting of Californians. How on EARTH can anyone claim that California is a low tax state?! 💥14.4% top state income tax 💥Sales tax >10% in many areas 💥Property tax…
Yoshinobu Yamamoto's last 5 starts: 27 IP 2.00 ERA 11.7 SO/9 1.7 BB/9 6.7 H/9 A lot of accounts out there tried to say that he sucked 🤷🏻♂️
@herrmanndigital @heatmapme @LiveRecover @drinkbrez I got you. Unfortunately, not at Olive Garden this time
I’VE NEVER HEARD SILENCE QUITE THIS LOUD
@anatelorenzen @herrmanndigital You can't beat me 😏
@herrmanndigital @mattjamerson Old School has to be #1 just because it proved concept for the whole genre
@herrmanndigital We must fight!!! Olive Garden dinner to assemble the troops?
@herrmanndigital I think in their eyes these changes via the ASC-ification of everything, is actually helping with CVR - even if small - so they’re yes utilizing more remarketing and likely measuring that CVR quite broadly, as you said
@herrmanndigital They’re running out of space and charging more. They want to utilize AI primarily, at this juncture, to take any creative you have and modify it in as many ways as possible to increase the chance of a conversion. That’s their working goal I’d bet.