bSMART @bSmartGuide
Identify your purpose and maximize your potential. bSmartguide.com New York, NY Joined June 2011-
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It’s #CannesLions2021 week. We won’t be there in person but am looking forward to celebrating the power of creativity together. Good luck to all of our network partners. #creativity #collaboration
Great to see such amazing work coming from @Unilever! They've released multiple #AdCampaigns promoting #DiversityAndInclusion in a very authentic manner. We hope to see more brands take this route moving forward. shootonline.com/news/unilever-…
Powerful read from @UnderstoodOrg CMO Nathan Friedman on the importance of embracing the #LTD workforce in companies’ #DEI strategies and his advice to business leaders on how to include this important population in today’s workforce. fastcompany.com/90646292/compa…
For consumers, #inclusion is one of the most valuable traits for brands to have. Regardless of which #SocialMedia platform you use, make sure you prioritize #InclusiveMarketing as part of your strategy. x.com/mattnavarra/st…
For consumers, #inclusion is one of the most valuable traits for brands to have. Regardless of which #SocialMedia platform you use, make sure you prioritize #InclusiveMarketing as part of your strategy. x.com/mattnavarra/st…
We're proud of our partner and client @BDandCo for joining forces with @hcr in support of the #EqualityAct. Click below to learn more: hrc.org/campaigns/equa…
How did COVID-19 affect your #creativity? A recent study shows that clients believe that their agencies were more creative and inspiring during the pandemic. Brands found more ways to connect with consumers as we were all going through the same thing. #PR provokemedia.com/long-reads/art…
#BrandPurpose can have such a huge impact on your company. @sophiewdownes shares insights on how major brands are defining their purpose. Your purpose can evolve over time, but make sure to get your employees on board with your mission. #Branding inc.com/sophie-downes/…
The @GansevoortMPD underwent a temporary shutdown during the pandemic - and a multi-million dollar makeover. Now it's hoping to welcome tourists back to #NYC, alongside the rest of the hospitality industry
#ICYMI: #4As CEO @meknyc discusses the organization's big focus areas: diversity, equity and inclusion and the return to the office via @CampaignLiveUS and @AlisonWeissbrot. #TSEclientwork campaignlive.com/article/campai…
#GenZ has come in at full force, creating a lot of disruption in #ConsumerBehavior. To meet these new demands, you need a #BrandPurpose. Make sure your work makes an impact, socially and environmentally. thedrum.com/profile/siegel…
As this year’s #CannesLions comes to a close, @Adweek’s @larissafaw spotlights major themes and key takeaways from industry leaders, including @4As’ CEO @meknyc. #TSEclientwork
As this year’s #CannesLions comes to a close, @Adweek’s @larissafaw spotlights major themes and key takeaways from industry leaders, including @4As’ CEO @meknyc. #TSEclientwork
We have immense pride that our very own SVP @MarielenaSan has been recognized as one of @PRNews Top Women in PR this year. We are thrilled that PRNEWS has recognized Mari as an Industry Innovator as we do each and every day! #pr prnewsonline.com/go/top-women-i…
Tonight is a milestone on the road back for Broadway. It’s the first night of “Springsteen on Broadway,” the first full length event for a paying audience on Broadway since 3/12/20.
Good advice here, @DillonKivo. The impact you make can have a huge effect on your #BrandImage. People love to hear from others through reviews and testimonies, so consider asking your customers for one to drive #BusinessGrowth. #PublicRelations x.com/entrepreneur/s…
Good advice here, @DillonKivo. The impact you make can have a huge effect on your #BrandImage. People love to hear from others through reviews and testimonies, so consider asking your customers for one to drive #BusinessGrowth. #PublicRelations x.com/entrepreneur/s…
The #GenerationEquality Forum in Paris starts tomorrow! It's a landmark event to accelerate progress on gender equality. You can #ActForEqual and become part of building an equal future! 👉 Register now and join us virtually: unwo.men/xA9L50FjTmV
Interesting read from @klundster and @JamesonFleming. #DEI has been a huge issue in the #advertising industry. It doesn't really matter how much you spend on your ads. People want to see authenticity and that you're making an effort to be more #inclusive. adweek.com/brand-marketin…
As this year’s #CannesLions comes to a close, @Adweek’s @larissafaw spotlights the major themes and key takeaways from industry leaders, including insights from @4As CEO @meknyc. #creative #leadership #TSEclientwork adweek.com/agencies/4-tre…
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Welcome to the network Keleigh! You’re working with a great team. 🙌
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AUDCAD - BK members are in this short trade Here are the reasons why: Fundamentals - RBA says no hikes on the horizon - Oil prices rebound +CAD - CAD CPI expected to be strong - Bank of Canada may hike early 2022 Technicals - AUDCAD below ZIP line Playing out nicely so far
Happy Birthday @JenRisi! We couldn’t ask for a more inspiring and visionary leader for The Sway Effect team. We wish you a very special day and can’t wait to celebrate all that we’ve accomplished together over the next year. 🙌🥳🎂 #theswayeffect #womenwithsway
It’s #CannesLions2021 week. We won’t be there in person but am looking forward to celebrating the power of creativity together. Good luck to all of our network partners. #creativity #collaboration
Check-out @ceoshow’s latest via @Forbes with @DDECPR Secretary Manuel Cidre on #puertorico’s efforts to reimagine the island to drive business and attract international investment. #reinvention #TSEclientwork Read it here👇: forbes.com/sites/robertre…
Great to see such amazing work coming from @Unilever! They've released multiple #AdCampaigns promoting #DiversityAndInclusion in a very authentic manner. We hope to see more brands take this route moving forward. shootonline.com/news/unilever-…
#SignetJewelers CEO @GinaDrosos spoke with @barronsonline’ Teresa Rivas on the strength of Signet’s business following the release of its Q1 FY22 earnings earlier today and the path forward for the company as the world emerges from the #COVID19 pandemic. barrons.com/articles/signe…
Powerful read from @UnderstoodOrg CMO Nathan Friedman on the importance of embracing the #LTD workforce in companies’ #DEI strategies and his advice to business leaders on how to include this important population in today’s workforce. fastcompany.com/90646292/compa…
#PublicRelations is key to upholding your #BrandImage. To get your message across properly, make sure your teams are aligned. Collaboration is necessary to tell your story right from the start. Great tips, @jasonhennessey! entrepreneur.com/article/372438
#ICYMI: Check-out @qz's latest field guide, featuring advice from @BDandCo CHRO Betty Larson and @UnderstoodOrg CMO Nathan Friedman on how to build an #inclusive #hybridwork environment via @LilaMacLellan. #TSEclientwork qz.com/work/2021976/h…
For consumers, #inclusion is one of the most valuable traits for brands to have. Regardless of which #SocialMedia platform you use, make sure you prioritize #InclusiveMarketing as part of your strategy. x.com/mattnavarra/st…
Snapchatters Value Authentic Inclusivity From Brands bit.ly/3iGSBFU
We're proud of our partner and client @BDandCo for joining forces with @hcr in support of the #EqualityAct. Click below to learn more: hrc.org/campaigns/equa…
How did COVID-19 affect your #creativity? A recent study shows that clients believe that their agencies were more creative and inspiring during the pandemic. Brands found more ways to connect with consumers as we were all going through the same thing. #PR provokemedia.com/long-reads/art…
#BrandPurpose can have such a huge impact on your company. @sophiewdownes shares insights on how major brands are defining their purpose. Your purpose can evolve over time, but make sure to get your employees on board with your mission. #Branding inc.com/sophie-downes/…
The @GansevoortMPD underwent a temporary shutdown during the pandemic - and a multi-million dollar makeover. Now it's hoping to welcome tourists back to #NYC, alongside the rest of the hospitality industry
#ICYMI: #4As CEO @meknyc discusses the organization's big focus areas: diversity, equity and inclusion and the return to the office via @CampaignLiveUS and @AlisonWeissbrot. #TSEclientwork campaignlive.com/article/campai…
#GenZ has come in at full force, creating a lot of disruption in #ConsumerBehavior. To meet these new demands, you need a #BrandPurpose. Make sure your work makes an impact, socially and environmentally. thedrum.com/profile/siegel…
As this year’s #CannesLions comes to a close, @Adweek’s @larissafaw spotlights major themes and key takeaways from industry leaders, including @4As’ CEO @meknyc. #TSEclientwork
Four major themes emerged during this year's #CannesLions festival, according to creative leaders from @PublicisWW, @aandeddb, @MediaMonks, @WPP and more, who spoke with Adweek about their key takeaways. adweek.it/3wVvpbi
We have immense pride that our very own SVP @MarielenaSan has been recognized as one of @PRNews Top Women in PR this year. We are thrilled that PRNEWS has recognized Mari as an Industry Innovator as we do each and every day! #pr prnewsonline.com/go/top-women-i…
Tonight is a milestone on the road back for Broadway. It’s the first night of “Springsteen on Broadway,” the first full length event for a paying audience on Broadway since 3/12/20.