Tracey Panek @TraceyPanek
Historian @LeviStraussCo. Director of Archives. Love art, hiking & my performing group Māori Mo Ake Tonu. Find my features, https://t.co/183tlZmTzB levistrauss.com Joined December 2011-
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Thanks for the chat about the 150th of @LEVIS @501 jeans Patented! Check out our discussion of rivets, a two horse symbol and an 1873 patent that changed fashion history: pod.link/1612089556
The @LEVIS brand forged a new path into casual footwear almost 50 years ago, launching a line of boots, sneakers and loafers dubbed Levi’s® for Feet in 1975. Here's a behind-the-scenes look at the launch: ow.ly/vb4f50MiXI2
It’s the largest @LEVIS jacket in the US. The latest example of @LEVIS as art features a denim trucker worn by one of three Native American models. The stunning mural spans 170,000 square feet across the Maumee River in Toledo, Ohio. ow.ly/QI4K50LGY4V
75 years ago this month @LEVIS made its runway debut in Paris in the first all-American fashion show. Twins Pat and Priscilla Emery wore overalls, not evening gowns. “It was the most terrific fashion show that Paris has seen,” described a 1947 report. ow.ly/2hCY50LpFqC
Thanks @SmithsonianMag for including me as part of your feature story on @LEVIS discovered in Castle Dome, Arizona! I was delighted to visit the mining district and see the blue jeans first-hand. ow.ly/wgMK50Lm1Nb
Join me in Point Reyes for a look at Levi Strauss & Co.'s history outfitting America's farmers and ranchers like Al Armanino, a 1930s rancher who wore 501 jeans to run his dairy farm. Al's extensive @LEVIS collection is a new addition to our #Archives. ow.ly/twt450L2uxe
Excited to be @crystalbridges to prep for the upcoming “Fashioning America” exhibit. We’re installing an 1893 value jean, 1930s Western shirt + 1940s Lady @LEVIS and a Superlow skirt from the early 2000s. Shots of gallery and pre-install conservation…
Here’s how one home in Mississippi, with @LEVIS support, was a refuge to dozens during the 1980s HIV/AIDS crisis. ow.ly/i9NC50KuCNK
#OTD in 1969 Woodstock was in full swing Join me in the #Archives to celebrate the famed festival with a look at at a custom pair of 501®s worn @woodstockfest and get a glimpse into @LEVIS links to music festivals that continues today. youtube.com/watch?v=QnUG8-…
Is it the oldest @LEVIS ad of its kind? It's almost 100 years old, located in one of the most remote corners of California, and remains as ghostly evidence of early @LEVIStraussCo business that continues today. Read about it in my latest story. ow.ly/jCTP50JWRBi
Mining for blue gold! This 1890s copper-riveted denim sack coat was discovered in an abandoned mining area in Nevada. Our historian @TraceyPanek tells the full story of the discovery and conservation for the now second-oldest jacket in our archives. 🔽 levistrauss.com/2022/07/05/sac…
We're back with a new "From the @LEVIS Archives" episode! We just finished conserving an 1890s sack coat. Meet our conservator, see the 2-week cleaning process on time-lapse and see the before/after: ow.ly/Myya50Jphg4
In honor of her Platinum Jubilee, here's a look at a 1983 visit by Queen Elizabeth to San Francisco. President Reagan at her side, the Queen attended a banquet @deyoungmuseum where she met Walter Haas, Jr., @LeviStraussCo former president, and other guests. #TheQueenVisited
#OTD 149 years ago May 20, 1873 @LeviStraussCo and Jacob Davis received a U.S. patent for riveting pockets and blue jeans were born. From workwear then to style staple today, blue jeans are one of the most enduring garments in the world. #Happy501Day
To honor his brother who died suddenly, runner Johnny Gregorek wore @LEVIS to break the Blue Jean Mile in 2020 for #MentalHealthAwarenessMonth. Johnny clocked 4:06.25. A @LEVIS fan, he donated his record-breaking 501s to our Archives. “They fit like a dream,” he said.
Excited to deliver a few gems from our #Archives to @TheAutry for their upcoming exhibition, Dress Codes. Lady@LEVIS701 (1930s) Lumberjack 501 (1940s) Hippie 501 (1960s) If you’re in #LosAngeles, check it out.
#OTD in 1864, Levi Strauss & Co. received a Wells Fargo & Co. check for $1,000 from a customer in Folsom, California, dated April 20. Two long-time American companies, @WellsFargo is only one year older than 1853-founded @LeviStraussCo.
The 1920s were a groundbreaking era for fashion and outdoor adventure thanks, in part, to the first women’s outdoor separates by @LeviStraussCo —now turning 100. levistrauss.com/2022/04/05/lsc…
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@TraceyPanek Dang. Wish I had known. Totally would have invited you!
@TraceyPanek ... Hi Tracey. I have had this package of Levi Strauss Home Run Shirts for more than 40 years. Was wondering if you might have any insight into when they were manufactured and what they may be worth in today's market. Many thanks for any assistance. Steve
@TraceyPanek @LEVIS Flip tops, Belt-ons and Grizzly Gabs?
@TraceyPanek @LEVIS Your job is so cool 👖 🤍
@TraceyPanek I have a 1980 Winter Games plaid shirt. I wish @LEVIS @LEVIStraussCo had the USOC contract again! (And you still made this style/cut of shirt with the batwing pocket flaps.)
@TraceyPanek I *think* mine belonged to Sebastian Coe, the 1500m runner, as he’s local to me and was skinny and small. It’s easier for me to guess as GB only won 5 gold medals in 1984 and most of them were big guys! I just need to loose about 50lb and I might be able to get in these again…
@TraceyPanek They were a late 80s thrift store find! At the time I was a skinny teen and they were just a pair of jeans that fitted, later on I realised they might be something a little special.. I’m in the U.K. and I’ve always wanted to know who won them
@TraceyPanek Always a good read, love your posts. I’m lucky enough to own a pair of Gold Medal winners 501s from the 1984 Olympics complete with gold buttons and gold tab (sorry for the shocking photos..)
@TraceyPanek found this at goodwill in Durant, oklahoma.
@TraceyPanek found this at goodwill . it smells old.
Levi Strauss historian @TraceyPanek traces the history of jeans through American culture. We learn about Albert Einstein’s favorite coat, the drama behind Bing Crosby's Canadian tuxedo, and the significance of denim to East Berliners during the Cold War. bit.ly/CW_LevisJeans
Today, on #InternationalWomensDay, we're revisiting our exploration of women's blue jeans—the first of which were made by @LEVIS. Read the article on our blog: thecjm.org/learn_resource… [Image: @LEVIStraussCo] #WomensHistoryMonth #Denim #BlueJeans #LevisCJM #Levis
@TraceyPanek @LEVIS @LEVIStraussCo That lacing at the wrist. History can still surprise with everyday beauty.
Happy birthday, Levi Strauss! While we aren't wearing blue jeans quite as often nowadays (real pants are hard, amiright?), we're still big fans of denim. Head to our blog to discover Levi's story! 👉 thecjm.org/learn_resource…. @LeviStraussCo
Jeff is right, the Lego patch is the most creative (so far), but I'm with Tracey in having the Star Wars patch as a favorite. The Damien Hirst spin art and butterfly patches are up there too.
135 years of history in one little patch--from a workwear label symbolizing quality to a collaborative style statement. Thanks for the patch profile @Denimdudes! ow.ly/v3Zj50DFiH0
This is a 1942 photograph of my father’s family’s belongings, packed into duffel bags for the journey to the U.S. Internment camp in Poston, Arizona. That is my father’s printing. Kobori, Miyoko is my aunt. #DayofRemembrance #NeverAgain
Working From Home … in 1906 - Levi Strauss & Co. - ow.ly/LRSE50DpmTB
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