@OrwellNGoode "Its 'Joint Photographic Experts Group', not 'Joint Potographic Experts Group" -🤓 Guy who created the format says its pronounced jiff, case closed!
@OrwellNGoode The original pronounciation was "gif". After its creation, the creator(s?) heard the Jif peanut butter commercial that goes "choosy moms choose Jif", and they changed the pronounciation to "jif" so they could use "choosy programmers choose jif"as a tagline.
@OrwellNGoode The creator states it's pronounced "Jif" as he was playing off of the peanut butter brand for the name. time.com/5791028/how-to…
@OrwellNGoode Actually, it's Girraffeics Interchange Format.