Novra Design @Novra_Design

We make complicated products easier to understand. Design, motion + interaction for fast-moving teams. ↓ See how it works novra.design London, United Kingdom Joined August 2025

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AB @ab_workss

5 days ago

There’s a lot happening behind one AI ad. We had to fit the whole thing into one hero for Gravity without making it feel overcooked.

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AB @ab_workss

6 days ago

This is what advertising inside AI should actually look like. We rebuilt @trygravityai hero around the product instead of letting copy handle all the explanations.

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AB @ab_workss

a week ago

How do you visualize a product with way too much to show? @PlotWorkspace turns one search into videos, conversations, trends and signals. Here’s how we took the hero from rough frame to final build 👇

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Insurance claims have no business being this satisfying to watch. We took @candid_health existing hero and pushed the validation flow much further. Each check leads into the next and the whole claim journey plays out in one sequence. That's a live working webpage btw check out now, link in comments ↓

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AB @ab_workss

3 weeks ago

Top or bottom? Bottom is the live @HightouchAI hero. Top is what we'd ship instead. I kept their footprint but packed way more product storytelling into a 10-second live build sequence. Not a Figma prototype btw, actually built on a website. Live link in the captions 🫵

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AB @ab_workss

3 weeks ago

The video is only half the point. I took the animations already in @HightouchAI 's hero and extended them to show more of what happens before the final result. And built the whole thing into a working version of the homepage. Go see it live ↓

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Novra Design @Novra_Design

3 weeks ago

@ollama @rive_app Go mess with him yourself 👇 novra.design/ollama

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Novra Design @Novra_Design

3 weeks ago

A little BTS magic today We designed the @ollama mascot not as a static set of animations, but as a full, playable interaction system built in @rive_app Try out the live version and play with it yourself👇

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AB @ab_workss

4 weeks ago

Mascots can be more than decoration. They can become part of the interface. For @ollama we built an interactive character system where every reaction still feels like the same personality. Here is the Process 👇 Built in @rive_app and integrated into a live version of the homepage that you can try yourself, link in the comments

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AB @ab_workss

4 weeks ago

The video doesn’t really do this one justice. Go mess with him yourself 🦙 We gave @ollama's mascot a bit more to do on the homepage. Built in @rive_app and wired into the site so he actually reacts as you move around. Full interactive version ↓

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AB @ab_workss

a month ago

We make complicated software easier to understand from the first impression. The idea is simple: instead of making people read what a product does, show them. A few recent projects ↓

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AB @ab_workss

a month ago

Which one you think goes harder? We reimagined @polar_sh's first screen: 🔴 Left (Polar yesterday): 3 slow stages 🟢 Right (Our take with Novra): 1 fast workflow A great hero has one job: tell people instantly what it is and if it’s worth sticking around. The faster it clicks, the faster they convert.

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AB @ab_workss

a month ago

Here’s our take on the @polar_sh homepage 🧊 Instead of explaining their workflow step by step, we turned those three moments into one continuous 15-second animation right on the first screen. And it’s not just a prototype. We built the whole thing live on our site, so you can switch between the live version and what we worked on yourself. Live link below. 👇

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AB @ab_workss

a month ago

Opus 5 could've never done this

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AB @ab_workss

a month ago

@probookai was hiding world-class software behind a photo of a wrench. They just raised $40M to put home services on autopilot, but their first impression wasn't doing the product justice. So, we gave their site the Novra Effect. Hit the link in our bio to click the toggle and compare their actual homepage with our version. Side-by-side. 🕹️👇

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AB @ab_workss

a month ago

You know your exact CAC. But does your homepage pass the 10-second test? If your hero section doesn't explain the product instantly, the people you paid to acquire will leave before they understand why they came 🫵🏻

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AB @ab_workss

2 months ago

We just upgraded @PlotWorkspace 's homepage. Live link below.

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AB @ab_workss

2 months ago

Every week, we're picking one product that deserves a better first impression. @ConductAI went first. They just raised $60M, and they're building the kind of software we love working around. So we took their first screen as a showcase to see how much clearer the product could feel with just a small upgrade. Same design, same words, nothing else touched. What you're watching is the result. And it's live on our site, not a prototype. Link below, go click around....

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Novra Design @Novra_Design

3 months ago

One of our old but gold launch videos Made to do one thing. make people actually get how it works, how it runs, and how it helps sneaker resellers. One watch and it clicks. clean launch video that explains the whole product for them. Kudos to Amir and the team on this! 🔥