Nicola Ray @N1colaRay
B2B Marketer: tweets about #ContentMarketing, #B2BMarketing, #SocialSelling, B2B social media, Lego, life and likes. Founder and MD @modernb2b. modernb2b.co Joined May 2013-
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Configure your tech stack for a smarter, more personalised and qualified approach to ABM: ow.ly/T88y50ELB0f #ConversationalMarketing #ABM #AccountBasedMarketing #B2BMarketing
Understand where your leads come from by tracking UTMs from #Pardot into #Salesforce campaigns. Step-by-step advice from the brilliant Triana Jarman: ow.ly/tEq350FDunh #UTMs #MarTech #Attribution #LeadGeneration #B2BMarketing
Goodbye third-party cookies, hello more customer-oriented strategy. 4 ways to adapt your marketing strategy ahead of the changes: ow.ly/4eDg50FoUjb #ThirdPartycCookies #Google #DigitalAdvertising #DigitalMarketing #B2B #B2BMarketing
Don't stand for mediocre. Create thought leadership that works: ow.ly/mEFo50EQJ87 #ThoughtLeadership #ContentMarketing #DigitalMarketing #B2B #B2BMarketing
Wondering how to connect the dots between your digital advertising programmes? Take a look at the bigger picture by comparing, evaluating and reviewing digital advertising in your business: ow.ly/M16m50EysCx #DigitalAdvertisingAudit #B2BMarketing #MarketingAgency
Accelerating your agency? Want better outcomes for your clients? Attend tomorrow 👇 It's free and worth your time. ow.ly/wWKP50Ed5KY @Drift @LeadFabric @MartechAlliance @MarketingB2B @Bluprint_x @themagnusclub @Cognism @ClarifyUK @HallamAgency @cogniclick @cyance
Today marks 1 year #WFH and I'm so proud of what we've achieved 💪 This year at @ModernB2B we've: ➡️ more-than-doubled the size of our team ➡️ been awarded number 1 rising star UK B2B agency ➡️ maintained a highly engaged remote workforce Here's to a more hybrid way of working.
Using compelling creative content in B2B social media environments has never been more important. Overcome short attention spans and plan your next 'thumb-stopping' moment: ow.ly/AInI50DT6P2 #B2BCreative #SMM #SocialMedia #B2BMarketing
To maximise the benefits of account based marketing, businesses must prepare, secure internal support and allocate enough time and resource. Check you've got the right building blocks in place to succeed: ow.ly/zM1450Dwslu #ABM #AccountBasedMarketing #B2BMarketing #B2B
A round of applause for @Hyland and the team at @ModernB2B for all of their nominations last year 👏👏👏 Hard work certainly pays off! ow.ly/wdNg50D7faa #Search #PPC #MarketingAwards #B2BMarketing #DigitalAgency
B2B digital advertising is at an inflexion point. Rethink your strategy. Consider the key management principles: ow.ly/hvU050DdB58 #DigitalMarketing #Digital #B2BMarketing #MarketingAgency
Preparation is key when setting-up a series of emails in #pardot. Take a look at the email template checklist to find out if your process is licked: ow.ly/iZdN50D50zG #pardot #emailmarketing #b2bmarketing
The current climate has forced advertisers to push more spend into digital, causing a fight for impressions, increased bids and higher CPLS's. There's a solution. Make LinkedIn work harder: ow.ly/cWhL50CNQcl #LinkedIn #SocialMediaMarketing #B2BMarketing #MarketingAgency
Want #ROI form your tech investment❓ Don't just invest in shiny new technologies. Consider your long-term goals and weigh-up the options. Access budget-dependent summaries of the latest ad tech in the guide: modernb2b.co/b2b-digital-ad… #digitaladvertising #B2Bmarketing
It's an exciting time to be in B2B marketing. More ad technologies are available than ever before, creating high volumes of data, smoother automations and more opportunities. Find out which technology is right for your business: ow.ly/Mc0u50BQdL5 #digitaladvertising
Fact - If you make assumptions in #ABM strategy, your results could fall flat. Find out if you're applying the right formula and tactics to leverage ROI from ABM: ow.ly/6ar050BE1Z7 #AccountBasedMarketing #CMO #DigitalMarketing #B2Bmarketing
Want to know which form of content works best for your prospects? It depends which stage they're at in their buyer journey. Get to know them: ow.ly/N6PF50Bz6iA #buyerjourney #customerjourney #b2bmarketing #digitalagency
#B2B digital advertising is picking up pace. There are now more options, upgrades and technologies available than ever. Find out what you're missing out on: ow.ly/FFcm50BdZrc #digitaladvertising #SEO #B2Bmarketing
Email marketing is all about working smarter, not harder. Really think about your nurture flows and add in steps where necessary. Our resident expert @Tree_OnAHill walks you through this in her latest blog post: ow.ly/3OQ050B2h47 #pardot #b2bmarketing
I had a lot of fun discussing the current challenges, opportunities within B2B and @ModernB2B's plans for the future with @HelloHGKC for a recent podcast. Take a listen if you can: ow.ly/eSCM50B7eih #podcast #b2bmarketing #digitaldisruption #b2bagency
Joel Harrison @joel_b2beditor
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331 Followers 428 Following Marketer | Dreamer | Cranfield alumnus Forever building castles in the air. Pen & paper over digital notes. Mechanical timepieces over smartwatches.A3_media @A3mediaCo
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355 Followers 3K Following medical doctor, a surgeon and orthopedic by professionJoel Harrison @joel_b2beditor
5K Followers 2K Following Editor-in-chief of @MarketingB2B, evangelist, speaker and all-round enthusiast for all things #B2B – plus #architecture #BristolCityFC #Greenwich.The Business Marketin.. @BMC_forB2B
3K Followers 4K Following We offer company in every sense... and a weekly podcast, events, blogs and mentoring. Join our #community ⤵️Adam Harper @adam__harper
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8K Followers 7K Following Mum of 3 girls🦄 Baker🧁 Runner🏃♀️ CEO of @TribalImpact helping #B2B brands activate employee voices on #SocialMedia | #SocialSelling #EmployeeAdvocacyBrian @BMMarketer
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3K Followers 811 Following I tweet on what interests me, mostly about climate, environment. Entirely my own opinions.Delighted to be featured in a podcast from the Modern Perspectives series created by @ModernB2B. A conversation with @N1colaRay and Stephen Davis from RolandDG about large scale transformation. Enjoy ! modernb2b.co/podcasts?utm_s…
RT @best_of_b2b: Have you been sold the dream about #MarketingAutomation? Are you using your marketing automation platform to its full potential? @N1colaRay wants you to think about 'The Value Of Your Marketing Automation System?' bestofb2b.com/author/?author… #DigitalMarketing
Using a #MarketingAutomation system? Are you sure you're getting value from it? @N1colaRay asks What’s The Value Of Your System? modernb2b.co/blog/whats-the… via @ModernB2B #AutomatedMarketing #DigitalMarketing #B2BMarketing
What are the foundations of effective #B2BMarketing? While @N1colaRay discusses 'B2B Marketing Strategy: 16 pillars for success:' bestofb2b.com/author/?author… #MarketingStrategy #ContentMarketing #B2BMarketers #LearnFromTheBest
We're delighted to be nominated twice at the 2018 @MarketingB2B awards! 🎉 Congratulations to everyone on the shortlist! 🙌👏 #B2BAwards #B2BMarketing
This time two weeks ago we were all getting our competitive hats on to see which team could escape their room the fastest. Fun times! #throwbackthursday #lockedinaroombristol #summerparty #bestagency
@rowansingh @ModernB2B It’s been so genuinely fantastic working with you and everyone at Flexera! I hope our paths cross again but I’ll definitely still see you on Twitter :)
#FlexeraAU goes all “#Barbarella” with some “Notebooks of the future” appropriate for discussing #SAM of-the-future at the Customer and Partner Advisory Boards in Melbourne today!
Massive thank you to the @ModernB2B team for the amazing send off. You’re all a bunch of genius legends. 💕
Are you organised, client-focused & awesome? If yes then we want to talk to you! We’re currently searching for the following roles: » Account Director » Account Manager » Account Executive » Digital Manager Learn more here: modernb2b.co/careers/ #MarketingJobs #Hiring
@N1colaRay @emiliabeth @ModernB2B @Tree_OnAHill @twigletstom @Modern_Stuart It was great thanks. The day flew by!
@emiliabeth @ModernB2B @Tree_OnAHill @twigletstom @N1colaRay @Modern_Stuart Hope you had a great night!
@emiliabeth @ModernB2B @RossDensley @N1colaRay @twigletstom @Modern_Stuart We just looked at the pic again and Tom looks totally different!!
Fun times so far at the @ModernB2B summer party. We all escaped Locked in a Room and now enjoying drinks in the sun.
What a bunch of legends! @ModernB2B @twigletstom @N1colaRay @Tree_OnAHill
12 CIOs 5 minutes What would you ask? Here's what @N1colaRay discovered: #B2BMarketing #Csuite ow.ly/Prph30iylkY
Check out this interview with the CTO of our partner @Creditcall buff.ly/2Ikjlax
Ditch the unpredictable and forecast your marketing efforts on facts. Find out more: #B2BMarketing ow.ly/OnPS30inp5v