The week that we launched our AI tutor Koji, “AI” as a topic was getting commencement speakers booed off stage.
We were worried the launch was doomed, but instead it went super viral.
Why?
It turns out people aren’t “anti-AI”.
They’re anti-idiocracy, anti-job replacement, anti-slop.
But if you show them a product that will help them and their kids be better thinkers, they’ll embrace it.
A positive, pro-social vision of AI is hugely resonant.
Thanks @Jason@twistartups for having me on!
last week we launched Koji, @brilliantorg 's math and coding tutor.
one of my favorite little design details is a dynamic glow effect that visually indicates when Koji is talking.
to make it happen, we wrote a script to databind the audio waveform of Koji's voice, then built a preview environment that allowed us to fine-tune the effect before handing off to developers.
you can read more about the process below
A great tutor is expressive!
Thanks to our friends @rive_app for making it possible to break Koji out of the chatbox, and infuse him with joyful dynamic range.
'@tbpn: “Do you feel like you have a duty to make learning addictive?”
No. My goal is for our tutor Koji to work himself out of a job.
Koji offers more help when you’re doing conceptual learning, then steps back as you reach mastery.
A great tutor creates students who ask the questions that were once asked of them.
Private tutoring has been the most effective form of instruction for millennia, but it has been reserved for an elite few.
We built Koji for everyone else.
blog.brilliant.org/a-world-class-…
We landed some A-list talent for our latest ads.
Sure, Archimedes was a real diva on set — he demanded to be paid in drachmas up front, a bowl filled with only red grapes, and a fresh toga for every take.
But the guy cares about limitless learning.
That's why he’s a great spokesperson for the infinite keys feature of Brilliant Premium, which allows users to do as many lessons as they want.
Everyone: "🤬 Why isn't math useful in the real world?"
Us: "💁♀️ Our new Proportional Reasoning course launched today.”
When you mix your favorite drink, split the dinner bill, figure out catering for your wedding — that’s proportional reasoning.
Our new course was built around everyday scenarios like these.
Math gets real — check it out now!
Is time actually money? Is a hot dog a sandwich? If the best things in life are free, does that include lunch?
Our new Reasoning with Logic course starts out with basic logic puzzles using Venn diagrams, and gets spicier with each lesson.
The skills you’ll build, from visualizing relationships to analyzing complex arguments, won’t help you win any Twitter fights. But you’ll know you’re right.
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