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Intl PR Research @IPRRC

Follow for relevant International #PR #Research & conference-related updates. 27th annual meeting #IPRRC is March 2023! iprrc.org Orlando, FL Joined November 2013
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Intl PR Research retweeted
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Yusuke Ibuki @sscraper

2 months ago

たまには仕事をしている写真をいくつか載せてみようかと。 I enjoyed this year's International Public Relations Research Conference ( @IPRRC ) so much! I am so glad I could say hi to new friends and old friends! Thank you very much!

Intl PR Research retweeted
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Peixin Hua @peixin_hua

2 months ago

🎉My first time @IPRRC with my excellent team!! So honored to be part of a Page Center lab group. I appreciate all the feedback and ideas for follow up studies. #IPRRC27

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Intl PR Research @IPRRC

2 months ago

Boycotts are evolving with the digital age, gaining complexity and reach through social media. A new study by Jesse Tuominen and his team from Finland explores the phenomenon across cultures, emphasizing the need for adaptable communication strategies. #IPRRC @uniofjyvaskyla

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Intl PR Research @IPRRC

2 months ago

Data analytics and AI are reshaping public relations. Emily S. Kinsey and her collaborators finds that CPRE’s latest survey shows industry experts recognize the critical role of data skills for future PR professionals. Are we ready to meet the challenge? #IPRRC #IPRRC27

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Intl PR Research @IPRRC

2 months ago

Exploring the cutting-edge intersection of AI & social media influencers for enhanced content and strategic partnerships. The future of digital PR is here! Join the study conducted by Kelli S. Burns from @USF_ZSAMC at table 5 #IPRRC #IPRRC27

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Intl PR Research @IPRRC

2 months ago

Navigating the crossroads of emotion AI and ethics in retail: A conceptual framework emerges to ensure privacy and bias concerns are at the forefront of creating personalized communication campaigns. Come to table 2 for the study conducted by Anne Perera from @UGAGrady #IPRRC

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Intl PR Research @IPRRC

2 months ago

How SMI’s charisma and leadership in opinion and taste can enhance corporate social responsibility initiatives and boost public support. Join the discussion at table 6 for further details with Jun Zhang from @MTSU and Li Chen from @WeberStateArts. #IPRRC #IPRRC27

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Intl PR Research @IPRRC

2 months ago

A REAL model (Reputation through Engagement, Authenticity, and Legitimacy) in corporate social advocacy: an investigation into how employee engagement and authenticity influence corporate reputation, conducted by @joonsoo from @NewhouseSU & Jun Zhang from @MTSU. #IPRRC #IPRRC27

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Intl PR Research @IPRRC

2 months ago

Explore how LGBTQ+ consumers perceive corporate social advocacy on LGBTQ+ rights, this research aims to uncover the underlying social-psychological mechanisms and their impact on consumer-company interactions. This study is conducted by Feiyun Deng and Seoyeon Kim. #IPRRC

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Intl PR Research @IPRRC

2 months ago

Exploring the depths of crisis communication in public diplomacy, this model offers an approach for strategic engagement and relationship management in a globally connected environment. Join the study at table 3 with Jangyul Kim. #IPRRC #IPRRC27

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Intl PR Research @IPRRC

2 months ago

How do local and hyperlocal media outlets use AI to generate press release? Join the table 6 for further discussion. #IPRRC #IPRRC27

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Intl PR Research @IPRRC

2 months ago

How can org motivate employees to engage in green behavior? Join the study at table 4 for exploring the role that green transformational leadership plays. This study is conducted by @RuoyuSun07 from @UGAGrady and Enzhu Dong from @UMSoC. #IPRRC #IPPRC27

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Intl PR Research @IPRRC

2 months ago

Jessica Shaw from UNC Chapel Hill reveals insights on AI in crisis communication: Disclosing AI use doesn’t hurt credibility but may reduce perceived sincerity. More findings on the nuanced effects of AI transparency in emergency messaging. #IPRRC #IPRRC27

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Intl PR Research @IPRRC

2 months ago

Information subsidies evolve from ethical pitching to crafting stories with artisanal authenticity. The new era prioritizes personalized creativity, real-time reporting, genuine interaction, and rigorously vetted content. Talk with @CapizzoL @Mediatingmimi & Jie Bao. #IPRRC

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Intl PR Research @IPRRC

2 months ago

🌟 Celebrating @KatiePlace’s well-deserved Plank Center Award for Leadership in Public Relations! Your commitment to advancing knowledge through your research is admirable. Congratulations on this outstanding achievement! #IPRRC27 #IPRRC @QuinnipiacU @PlankCenterPR

IPRRC Profile Picture

Intl PR Research @IPRRC

2 months ago

🌟 Celebrating @KatiePlace’s well-deserved Plank Center Award for Leadership in Public Relations! Your commitment to advancing knowledge through your research is admirable. Congratulations on this outstanding achievement! #IPRRC27 #IPRRC @QuinnipiacU @PlankCenterPR

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Intl PR Research @IPRRC

2 months ago

Key study conducted by @KatiePlace uncovers the role of CEOs and CCOs in ethical organizational listening. Active, respectful, and inclusive listening leads to better decision-making and trust-building. It’s not just about hearing, but about incorporating feedback into strategy.

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Intl PR Research @IPRRC

2 months ago

Analyzing Generational Responses to Cancel Culture: This study conducted by Amanda Withrow, Amanda Coleman & Amanda Siew, contrasts Millennial and Gen Z reactions to controversial brand advertisements, exploring the nuanced dynamics of cancel culture. #IPRRC27 #IPRRC @OU_CommDept

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Intl PR Research @IPRRC

2 months ago

Haoyu Liu, Queenie Li & Yeunjae Lee’s study highlights the power of organizational listening during downsizing. Engaging with employees and upholding moral principles increases acceptance of tough decisions and strengthens Employer-Employee Relationships (EOR). #IPRRC #IPRRC27

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