Eepsita Gupta @Eepsita
India's leading SaaS positioning & product marketing expert. Helping enterprise SaaS grow revenue @simplewords. Ex @capillarytech @getvymo @nearpod. simplewords.in BLR Joined April 2009-
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Golden thread
I strongly believe staring at the download speed increases it.
Going through the agony of downloading a torrent with a very poor internet connection (<10mbps). I hadn’t experienced this excruciating pain in over a decade and I suddenly feel transported to the mind of 16 yo me.
It happened. I was tipsy rn and I was looking for the twitter app* and couldn’t see it where my muscle memory tells me it was. I couldn’t see it. Until I realized I was looking for the OG blue twitter icon instead of the black X. *Before you judge me for it - I’m socially…
Someone told me since I’m indeed smart, I should post more things that prove I am on Instagram and Twitter. That people won’t be able to see me as smart if I don’t. They won’t respect me as much. I disagree. I think I am to exist and be me. There’s no “should be” to who I am.…
4th base is adding them as a collaborator on your Spotify playlists
I have not been as turned on as I now am knowing that my main man Dev Patel is also adept at directing besides acting (and really well, by the looks of the trailer)
Anyone working on culture-based or creator-led things here? I have 2-3 hours on my hands every day that I want to invest in the culture/creator space (Think: audio/visual content, music/creator events, production sets, etc)
Texted my boys I was mad at them that they didn’t have periods or PMS. @malikgarv sent me this. Now I’m mad that I can’t be mad at them.
The undertones of the joy of this day are so clear. And it isn’t devotion. The invisible wars we create to mask problems that actually exist, sigh.
One of the most beautiful experiences, hands down. The act of learning and imbibing different cultures together, or witnessing being enamored by whole new landscapes together, or going through the uncertainty of not speaking the language together, or the thrill of new…
One of the most beautiful experiences, hands down. The act of learning and imbibing different cultures together, or witnessing being enamored by whole new landscapes together, or going through the uncertainty of not speaking the language together, or the thrill of new…
Ravi Handa @ravihanda
39K Followers 4K Following Host of Desi FIRE Podcast | Erlich Bachman is my Naval | Nusrat is my BeethovenSpuddyKat @spadjay
10K Followers 1K Following Product and Startups | Endlessly curious | Following Mary Oliver’s instructions for living a life: ‘Pay attention. Be astonished. Tell about it’neha @neharedy
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12K Followers 1K Following 💡 Tweets about LLMs, learning about Search/Ranking | 🛠️⚡️ FastEmbed: https://t.co/Ag7vgIPywR @qdrant_engineVivek Raju @vivekraju93
25K Followers 2K Following Helping growth-stage founders articulate investor/sales positioning @ https://t.co/3l2rOBA6a9 Past: ✍🏽 https://t.co/XuthrnXHfB | 💼 Goldman Sachs | 🎓 IIM BangaloreRaj Kunkolienkar @kunksed
32K Followers 852 Following always climbing a steep learning curve. ai explorations @StoaHQ.nandiniv @nandiniv
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8K Followers 478 Following Ping me if you need software development consulting! prev: Co-Founder @graphyapp @Web3Club; @crowdfire @unacademy. @BITSPilaniIndia alum.Adithya Venkatesan @adadithya
12K Followers 378 Following Building Brands 🖖 Sipper of fine whiskies. True blood hedonist. Cenosillicaphobic. Logophile. Curious. Scuba diver, paraglider, adrenaline junkie 😊Prashant Singh @pacificleo
12K Followers 3K Following Flaneur, Fallibilist, Product @JarAppHQ, Past: VP-Product @Paytm, Co-Founder @getshifu (acquired by @paytm), Glass half full kind of guy.Sahil Khan @sahilk
11K Followers 1K Following Food. Design. Startups. What's your stance on bhindi? Product and design at @last9io.Apoorv | Plxity @apoorv_taneja
27K Followers 1K Following tech, travel, sneakers & hiphop • all things frontend, Ernest • prev @razorpay @innovaccerGarv Malik @malikgarv
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1 Followers 22 FollowingSrijith Unni @UnniSrijith
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5 Followers 40 FollowingAbhash K @AabhashK
9K Followers 291 Following 💼VP-Marketing, Springworks (@springroleinc) 🧠 Brand Marketing ⭐️ Community 🤝 Newsletters 📧 ❤️ Lifting 🏋🏽♂️ Coffee ☕️ Tennis 🎾 Cricket 🏏Desi Political Chai �.. @girishsahu369b1
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157 Followers 641 Following Founder @ https://t.co/oYiNMqmOgT ( #1 APAC SaaS Growth Agency) Head of Demand Gen @Remote | Ex- @Freshworks | @Zoho Tweet about SaaS, PPC, Agency & Growth 👇🏼Yugandhar Bhamare @yug_design
3K Followers 1K Following Product & Design at https://t.co/nACUSJFQ0l | Prev: https://t.co/33qZPlDBM8 Volunteer: https://t.co/Kr8DigwmRJ | Tweets about Design, tech and memesareez h @areez_haque
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22 Followers 238 Followingbruhhh @clowntaastic
68 Followers 759 FollowingKirti Prakash @kirtiprakash
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12 Followers 314 FollowingJafar Sadiq @jafar87sadiq
11 Followers 997 FollowingRiya Boddapati @RiyaBoddapati
2 Followers 27 FollowingYashu ck @Yashu_ck17
287 Followers 526 Following prev Product Design intern - @procedure_tech | C4 - @10kdesigners | fellow @terradotdo | SBI Youth for India fellow 2020-2021 @sbi_yfiJaiminyc @Jaithak
446 Followers 2K Following #Looking #Automotive #EV #MaaS #TaaS #transit #smartcities #trains #buses #trolleys #transportation #cleanenergy #fleet #CRM #Events #Marketing #atheistShreyas Doshi @shreyas
276K Followers 995 Following Led a couple of Stripe's most successful products from their early days. Led & grew several products at Twitter, Google, Yahoo. Now advising, coaching, teachingArnav Gupta @championswimmer
48K Followers 2K Following Mobile Apps | Engineering | Product | Memes ✉️ https://t.co/Ke95JbIJrn 🎙 https://t.co/BjdvqMlchx 💼 planet-scale entertainment platform 🚘 road trips @SayaniBhpj @BeingPractical
112K Followers 538 Following eternal entrepreneur. product geek - i build & break products. tea addict. building @RaiseTheBarHQ. customer service at @DhanHQRavi Handa @ravihanda
39K Followers 4K Following Host of Desi FIRE Podcast | Erlich Bachman is my Naval | Nusrat is my BeethovenGurpriya @GurpriyaSidhu
47K Followers 411 Following 'Let me live, love, and say it well in good sentences' Marketing @LeapScholar @LeapFinanceInSpuddyKat @spadjay
10K Followers 1K Following Product and Startups | Endlessly curious | Following Mary Oliver’s instructions for living a life: ‘Pay attention. Be astonished. Tell about it’Saumil @OnTheGrapevine
33K Followers 106 Following Founder: https://t.co/uOrea63vbq, Worked at YouTube and Google. Building an epic platform for Indian professionalsDharmesh Ba @dharmeshba
19K Followers 3K Following Indian consumer insights | Building @1990labs and The India Notes 🇮🇳, a newsletter on Indian psychology. Subscribe 👇neha @neharedy
9K Followers 982 Following i love a good analogy. building @antlerglobal’s brand in india. just thinking out loud here. views very personal.Nirant @NirantK
12K Followers 1K Following 💡 Tweets about LLMs, learning about Search/Ranking | 🛠️⚡️ FastEmbed: https://t.co/Ag7vgIPywR @qdrant_engineVivek Raju @vivekraju93
25K Followers 2K Following Helping growth-stage founders articulate investor/sales positioning @ https://t.co/3l2rOBA6a9 Past: ✍🏽 https://t.co/XuthrnXHfB | 💼 Goldman Sachs | 🎓 IIM BangaloreRaj Kunkolienkar @kunksed
32K Followers 852 Following always climbing a steep learning curve. ai explorations @StoaHQ.nandiniv @nandiniv
17K Followers 3K FollowingSidu Ponnappa @ponnappa
28K Followers 1K Following building @realfastai - AI for IT services. once and future hand-eye coordinator. 🖖✨λ h+Palak Zatakia @palakzat
49K Followers 397 Following Building something new; back to tweeting interesting things here after a good break. / Dropout. Created: https://t.co/NsJ6U07J0v & https://t.co/0hvVKdyqqT.Shobhit Bakliwal 🦇.. @shobhitic
8K Followers 478 Following Ping me if you need software development consulting! prev: Co-Founder @graphyapp @Web3Club; @crowdfire @unacademy. @BITSPilaniIndia alum.Utsav @FestiveUtsav
190 Followers 977 Following 📝 Online education & learning communities ✍🏼 Learning to write @1WriteofPassage ✨ Gaudmire at @_buildspaceShashank @shankagain
33 Followers 137 Following Building BTX https://t.co/of8X8ImEYG. We're live and better everyday! https://t.co/3adSOfep1dPritesh Kiri @PriteshKiri
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2K Followers 3K Following Reporter @thekenweb. Feature writer. All things at the intersection of business, technology, health, and society. Tips/leads: [email protected].Upekkha @upekkhaBe
2K Followers 287 Following Secure your $125K fund and a spot at the Upekkha Accelerator Program as an early applicant for UP 24 Spring Cohort - https://t.co/VEIZMnhG69Sumedha Uppal @SumedhaUppal
3K Followers 163 Following I lead marketing @Revolutapp India • Founder @ Zarf • On a mission to make everyone wear sarees • Surviving on an inordinate amount of music | views mine 🍃Rocket Health 🚀 @rockethealthIN
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16K Followers 1K Following CEO @MobiKwik Building Fintech for 500M IndiansVedica Kant @vedicakant
6K Followers 1K Following Current life: foot soldier of capitalism; 🇮🇳start-up voyeur. invest @untitledvc_Alok Soni @AlokSoni
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632K Followers 575 Following entrepreneurship zealot, grounded technology possibilist, believer in the power of ideas, passionate about sustainability & impactRORO (she/her) @rorowonders
3K Followers 655 Following Building @readwonders → an advanced auto-researcher across 80K academic journals 🧠Wonders AI @readwonders
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1.3M Followers 1K Following Professor of Neurobiology & Ophthalmology at Stanford Medicine • Host of the Huberman Lab podcast • Focused on science & health research & public educationsvs 🇮🇳 @_svs_
13K Followers 923 Following Tech recruiter. Previously CTO at https://t.co/fRXzo9kX9I and https://t.co/8Y1nUjblhR. 2x founder. Author https://t.co/KiGz0PUAMt & https://t.co/cQ3MBBJlB3Nick @nickcammarata
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360 Followers 247 FollowingSoumya 💫 @Soumyashah_
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10K Followers 5K Following Founder & CEO @tryfondo – serving 1,000+ startups. Angel @rippling, @flexport, @liquiddeath, 75+.A most surreal moment of my life last evening. Hit send on the first fullest draft manuscript of my book. Whatever comes next — however spectacularly I may fail/succeed in ways anticipated and never imagined — I will always have gotten this far. With as long a way to go still.
Sigh!!! my whole life is a lie. And @nishantmodak and @helloanand are midwits. 🤷🏽♂️ ; of you are building a saas this is the bad advice you will get everyday and it will trigger your biases. FWIW this advice but correct even 20 years ago.
Solid startup advice: - Don't sell software to developers. They like to build stuff themselves. - Don't sell software to Indians. They will pay for services, but rarely for software itself. If you're an Indian and a developer, this makes you TWICE out of touch with potential…
How the repaired roads are going to help me generate shareholder value
@ArpitaDesigns ping folks at Flugler cafe, cc: @Eepsita PS - This is in Dharamkot.
Shoutout to @theborklar for being the matchmaker that he is. Only if he was 0.5% that effective in setting me up with boys.
Lead magnets are better off being brand assets. Why? ‘Intent to download’ never* means intent to buy. No one wants to receive emails to push them down the buyer journey. The assets are rarely a value-add for ‘intent to buy’ type of buyers specifically; they have a broad TG.
You have as much authority as you assume, and the living testament of this is @Eepsita
me and @Eepsita run a local support group for local bangalore girl soft baddies. we hug and laugh it out with a mild tear here and there. all on the side of all american breakfast.
How Duolingo grew from 5M to 200M with PLG ( @Eepsita ) x.com/eepsita/status…
The genius of how @duolingo grew from 5M to 200M users in 5 years (!!!) using product-led growth. A long thread. Saddle on 👇🏾
All the cool kids
About last night. . . Farewell to Rohit Khurana who’s going BLR > DEL to build a startup. @contentwaala finally attending his own house parties. . (Check reply tweet)
About last night. . . Farewell to Rohit Khurana who’s going BLR > DEL to build a startup. @contentwaala finally attending his own house parties. . (Check reply tweet)
@shobhitic @contentwaala Are you sure you don’t want to take this tweet back?
The story remained on their front page for a long time after it was published, and the editor there liked my work enough to compliment me more than my family ever has. Naturally, we did another piece together soon after (linked below).
Before @VICE deletes its site, perhaps you want to check out my investigation of Bangalore's drug scene for them. It's one of the largest in India and representative of how tech impacted illegal businesses: UPI payments and chat apps made it easier than ever to score, but also to…
@Eepsita more details at silentinnercritic.com