NIL is becoming fan-driven. College sports fans, here’s what you need to know about supporting student-athletes in the new era of college athletics 🧵⬇️
On July 1, 2021, NCAA student-athletes could begin monetizing their Name, Image and Likeness (NIL). Since then, thousands of athletes have done thousands of deals with brands, businesses, and fans.
You may be asking yourself, “What do fans have to do with NIL?” With new NIL rules, student-athletes can get paid for autographs, appearances, social media posts, camps, lessons, video shoutouts, and more. It's happening across the country, every day.
For 98% of student-athletes, their sports careers will end at graduation. Many student-athletes understand this and want to spend these 4-5 years connecting with fans in their local community. And fans want to support athletes.
Most student-athletes don’t have time or a consistent enough schedule to hold a job in college, so a $25 to $50 video shoutout or autograph request could help them cover costs like: + Textbooks + Internet bill + Tank of gas + Weekly groceries + And many more things