CopyForEmail @Copyforemail

And now for something completely different and perhaps one to watch. New Blog Post Bitcoin's Changing Cultural Landscape: From Ordinals to Runes to $Dog The Bitcoin ecosystem, traditionally viewed through the lens of financial transactions, has transformed into a vibrant cultural and artistic hub , largely due to innovations like Ordinals & Runes by @rodarmor Casey Rodarmor, the developer whose work has significantly expanded Bitcoin's capabilities. Here's how this journey unfolded: The Genesis of Ordinals Ordinals marked a pivotal moment by allowing for the inscription of data onto individual satoshis, effectively turning Bitcoin into a canvas for digital art and collectibles. This method allows for the creation of digital artifacts where each satoshi can carry data, effectively turning them into NFTs but without the need for additional layers like Ethereum's smart contracts. This innovation not only expanded Bitcoin's utility but also its community, attracting artists, collectors, and technologists alike. The introduction of Ordinals sparked a wave of creativity, leading to projects like @TaprootWizards , @Bitcoin_Punks_, Runestones and movements like HoodieGang by @basedartists and many more showcasing the potential for digital art and collectibles on Bitcoin. The Rise of Runes Following the success of Ordinals, Rodarmor introduced Runes, aiming to address the scalability and efficiency issues faced by Ordinals, particularly around fungible tokens. Runes utilise Bitcoin's UTXO model for token creation, which not only supports meme coins but also sets the stage for more complex financial applications directly on Bitcoin far beyond this author’s knowledge. The $DOG Phenomenon Amidst this backdrop, @LeonidasNFT a key figure in the Ordinals community, spearheaded the $DOG project. Initially airdropped to over 70,000 wallets holding Runestones, $DOG quickly became a symbol of community empowerment within Bitcoin's new capabilities: Community Airdrop: $DOG's distribution was a testament to the "free and fair" ethos, rewarding early adopters of Ordinals without any team allocation or presale, fostering a sense of community ownership. Market Impact: Post-launch, $DOG not only saw significant growth in wallet holders, reaching over 85,000, but also achieved a market cap at one point of over $700 million, showcasing its community's enthusiasm and the potential for meme coins within Bitcoin's ecosystem..... Full blog go to.. mywallst.com/blog/bitcoin-o…

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Email Marketing in 2024: Let’s talk numbers Stats & Trends You Need to Know Email Marketing is an incredible growing industry. In summary - yours needs to be good. And you need to be flexible and adaptable. The Email Deluge: A Numbers Game Let's start with the sheer volume. In 2024, a staggering 361.6 billion emails are sent and received daily, according to The Radicati Group. That's roughly 47 emails for every single person on Earth! And that number is only projected to grow. Open Rates: Average: 15-25% Good: 25-35% Excellent: 35% or higher Click-Through Rates (CTR): Average: 2-5% Good: 5-10% Excellent: 10% or higher Conversion Rates (CVR): Average: 0.1-1% Good: 1-3% Excellent: 3% or higher Your Inbox: A Battleground for Attention With so much email traffic, your message has a tiny window to make an impact. Research shows that 70% of email responses occur within the first hour. After that, engagement plummets. So, your subject line and opening lines need to pack a serious punch to grab attention instantly. Promotional vs. Personal: A Delicate Balance Inboxes are a mix of personal messages and promotional emails vying for attention. While the exact ratio varies, a study by Return Path found that promotional emails account for a significant portion of inbox traffic. This means your email needs to be engaging and relevant enough to compete with personal messages from friends and family. The Rise of Mobile Email Over 55% of emails are opened on mobile devices, according to Litmus. That means your email needs to be optimized for smaller screens, with short subject lines, concise copy, and clear calls to action. Personalization: The Key to the Inbox Kingdom Today's savvy subscribers expect personalized messages that speak directly to their interests and needs. By segmenting your list and tailoring your content, you can increase open rates, click-through rates, and ultimately, conversions. The Unsubscribe Button: Your Friend, Not Your Foe Don't be afraid of the unsubscribe button. A smaller, engaged list is far more valuable than a bloated one full of uninterested subscribers. Focus on delivering value and building relationships with those who genuinely want to hear from you. The Future of Email: It's All About the Experience Email marketing is evolving dramatically. And whilst it is consider a Direct form of marketing, it now competes with other emails like traditional advertising. Your offering now competes with so many more business which is akin to trying to make your advert stand out in a newspaper. But it also offers you the opportunity to innovate. Interactive elements, gamification, and even augmented reality are making their way into inboxes, offering new ways to engage and delight subscribers. Conclusion Email marketing in 2024 is a dynamic and exciting landscape. With the right strategies and a focus on personalization,relevance, and value, you can cut through the noise and achieve remarkable results.

Upgrade Your Email Marketing Game in July 2024: The Non-Negotiables for Skyrocketing Sales Email marketing remains a powerhouse in the digital landscape. In fact, it boasts an average return of $42 for every $1 spent. However, with inboxes overflowing and attention spans dwindling, getting those conversions requires more than just sending emails. You need a strategic approach to capture attention, engage your audience, and ultimately drive sales. Here are the 7 non-negotiable elements for crafting high-converting sales emails in July 2024 and beyond: 1. Level Up Your Email Platform: If your email marketing platform is clunky or limited, your campaigns will suffer. Upgrading to a powerful, user-friendly platform like Beehiiv (which offers a great introductory offer plus a 3-month discount for our readers) can streamline your workflow, provide valuable insights, and unlock advanced features like automation and segmentation and much more. But most importantly, it allows for seamless database management, ensuring your messages reach the right people at the right time and you don't have to deal with "get me off your email list" . 2. Know Your Product (And Your Customer): Before you write a single word, you need to understand your product inside out. More importantly, you need to know how it solves your customer's problems and improves their lives. This deep understanding will inform your messaging and help you craft compelling copy that resonates with your audience. 3. Ditch the Jargon, Speak Human: Nobody likes to be bombarded with marketing speak. Write your emails like you're talking to a friend over coffee. Keep it conversational, friendly, and focused on the benefits that matter most to your customers. 4. Make an Irresistible Offer: Whether it's a discount, a freebie, or an exclusive deal, your offer is the heart of your sales email. Make it enticing enough to grab attention and motivate action. Remember, your customers are asking, "What's in it for me?" Answer that question clearly and convincingly. 5. Create a Sense of Urgency: Time-limited offers create a fear of missing out (FOMO) that drives action. Set deadlines for your promotions and use phrases like "limited time offer" or "ends soon" to encourage immediate purchases. 6. Visuals That Pop (But Don't Overwhelm): A well-chosen image can enhance your email's visual appeal, but too many images can be distracting. Stick to one high-quality image that complements your message and supports your call to action. 7. Call to Action: Tell Them What to Do (and Make It Easy): Don't leave your readers guessing. Make it crystal clear what action you want them to take and make it easy for them to do so. Use a prominent call-to-action button with compelling text like "Shop Now," "Claim Your Discount," or "Learn More." Bonus Tip: The Subject Line is Your Golden Ticket If your subject line doesn't grab attention, the rest of your email won't matter. Spend time crafting a subject line that is intriguing, relevant, and personalized. Think of it as the headline of your email – it needs to make a strong first impression.

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